
Arcturus Appoints Former Microsoft and Lucasfilm Veteran Steve Sullivan as Chief Product Officer
Brie Clayton September 29, 2023
0 Comments
Sullivan Will Oversee the Most Experienced Volumetric Video Team in the World, Including Development of the Mixed Reality Capture System He Helped Found at Microsoft
Arcturus, global leaders in the advancement of volumetric video, today announces the appointment of industry veteran and innovator Steve Sullivan to the role of Chief Product Officer (CPO). Sullivan will assume comprehensive oversight over all Arcturus offerings, including a complete capture-to-distribution solution for the creation of volumetric video, featuring the award-winning HoloSuite tools and the new Mixed Reality Capture System (MRCS) originally developed by Microsoft.
As CPO, Sullivan will be in a position to help shape the trajectory of volumetric video across everything from virtual production to e-commerce to live broadcasts and more. With the market expected to grow by 28.6% and reach $7.6 billion within the next five years, he will accelerate Arcturus' plans to make volumetric video more accessible through an increased focus on R&D - including the use of AI to improve quality and reduce the number of cameras needed to capture volumetric performances - along with creating new tools and techniques that will expand the scope of what volumetric video can do, and where it can be deployed.
Joining the team at Arcturus feels like a natural fit. We've both dedicated years to the advancement of volumetric video, and together we can unite the best capture, creation and consumption solutions in ways that will immediately benefit current and future partners, said Sullivan. Creators have been clear about their needs, and Arcturus remains committed to innovating alongside them, making volumetric video more accessible, affordable and practical.
In his new role, Sullivan will manage the transition of the MRCS technology from Microsoft to Arcturus, including the creation of a new, next generation pipeline that combines the advanced capture technology with Arcturus' own leading editing and distribution software. He will also oversee the ongoing development of HoloEdit and HoloStream, ensuring that the industry-leading editing and distribution tools will remain hardware agnostic, available to all capture solutions.
October 2, 2023The shutdown has had a lot riding on it for everyone The Beast is a sentient creature who represents the highest form of
September 22, 2023Winning Time Season 2 Cinematography with Todd Banhazl, Ricardo Diaz, and John MatysiakGo Creative Show episode GCS330 WINNING TIME season 2 director and cinematographer
Sullivan's appointment is the latest in a series of recent developments from Arcturus that have seen it increase its influence within the volumetric video market. Building on a successful Series A funding round in 2022, Arcturus has grown to nearly 45 employees spanning multiple countries. In August, Arcturus announced that it reached a deal with Microsoft to become the sole license provider and take over the MRCS business, including all development. Along with providing support for some of the biggest and most innovative capture studios in the world, Arcturus now has access to the top capture solution available anywhere.
We couldn't be more thrilled to have Steve aboard. He's shown an impressive track record of bringing projects from research through to production, and he's been a prominent leader pioneering volumetric video, said Kamal Mistry, Arcturus CEO. His vision for capture and post production solutions will open up volumetric video to countless potential users, and having him on the team helps to further solidify Arcturus as a leader in volumetric video.
Additional announcements - including new license agreements, HoloSuite features and partnerships - are expected later this year.
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
25/02/2026
With the Olympic Flag officially handed over to the organisers of the next Winter Games and the baton passed from Milano Cortina 2026 to French Alps 2030, the I...
25/02/2026
From a studio overlooking the Dolomites to workflows routed through Milan and into Salford, the BBC delivered a lean and mean operation for its Winter Games c...
25/02/2026
Warner Bros. Discovery (WBD) Sports is managing a huge network of channels acros...
25/02/2026
From its base in the northern Italian town of Cortina, Warner Bros. Discovery (W...
25/02/2026
In addition to 16:9-to-9:16 intelligent cropping for live video, Inference autom...
25/02/2026
Longtime rivals Floyd Money Mayweather Jr. (50-0, 27 KOs) and Manny PacMan P...
25/02/2026
The WNBA's Portland Fire and NWSL's Portland Thorns announce a groundbre...
25/02/2026
Multi-angle coverage, on-demand access to ultra-high-resolution video are provided for replays and clips across multiple distribution channels
The NHL and Cosm...
25/02/2026
The implementation standardizes an integrated workflow connecting ultra-high-res...
25/02/2026
Targeting a younger audience, creator-led network's Access Granted series hi...
25/02/2026
Alpha, the project's systems integrator, assisted in the workflow transformation
Tipping off the second half of the 2025-26 home schedule against the Houst...
25/02/2026
OCVIBE, the 100-acre mixed-use development transforming the area surrounding Hon...
25/02/2026
It's never been easier to customize your Spotify listening experience. Last year, we introduced more control over the way your playlist sounds, giving Premi...
25/02/2026
Hip-hop thrives on constant reinvention, with bold voices and fearless experimentation continually pushing the genre's boundaries. Every era brings new lead...
25/02/2026
L3Harris technicians recently completed a major mirror refurbishment for the U.S...
25/02/2026
This new offering helps solve for the need to move beyond traditional audience d...
25/02/2026
Gold-standard Gracenote content metadata will power Samsung's LLM-enabled entertainment search discovery experiences and more
NEW YORK February 25, 202...
25/02/2026
Afrobeats Icon Tiwa Savage Joins Forces with Berklee to Empower African Talent In collaboration with Berklee Global, the Tiwa Savage Music Foundation will hos...
25/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/02/2026
Arch Platform Technologies, a leading platform for creating and managing cloud workstation infrastructure, and Wacom, the world's leading manufacturer of in...
25/02/2026
Today, AWS is announcing AWS Elemental Inference, a fully managed AI service that automatically transforms and maximizes live and on-demand video broadcasts to ...
25/02/2026
As the only private television broadcaster serving Italian-speaking Switzerland, TeleTicino has long been committed to delivering authoritative, locally focused...
25/02/2026
In 2025, Magyar Telekom continued the consistent execution of its long-term stra...
25/02/2026
Joe Wilkinson and Joe Marler reunite for a tongue-in-cheek campaign exploring the hilarious extremes of modern loveWednesday 25 February 2026
Mix Tapes to Vide...
25/02/2026
Back to All News
Netflix Releases Exclusive Video and First Images From Brazil ...
25/02/2026
Harmonic's XOS Advanced Media Processor Leverages AI-Powered Encoding to Deliver Exceptional Video Quality to Alcom Customers SAN JOSE, Calif. - Feb. 25, 2...
24/02/2026
TNDV, a division of Live Media Group, delivered broadcast and live event product services for Passion 2026, marking the company's 17th year supporting the a...
24/02/2026
Ryan Schaber has had a front row seat to both the dynamics behind the Kraken's now-extended broadcast affiliation with TEGNA and its impact on the broader s...
24/02/2026
All Women's Sports Network (AWSN) announces the debut of women's professional boxing on its fast-growing television platform in partnership with Hall of...
24/02/2026
The NFL and StatusPRO, a sports entertainment and technology company that combines AI and performance data with emerging technology to create experiential conte...
24/02/2026
Pro League Network (PLN), a next-generation sports media and entertainment compa...
24/02/2026
Sportel Asia returns to Singapore for the first time since 2018 on March 24-25 and Agn s Marsan, Executive Director of SPORTEL Asia, says the return to Singapor...
24/02/2026
Join ARRI for a conversation and Q&A with Sports Cinematographer Domenick Satter...
24/02/2026
Veritone, Inc announces a renewal of its agreement with U.S. Soccer to license a...
24/02/2026
Commitment to innovation at network, conference, and institutional levels have i...
24/02/2026
The new RSN, which will produce 140+ games a year, arrives after the Braves exited Main Street Sports and FanDuel Sports Network earlier this month....
24/02/2026
CBS Sports and Concacaf today announced that CBS Sports will be the exclusive En...
24/02/2026
Official Venues Unveiled for Festival's Milestone Colorado Debut in 2027...
24/02/2026
Life needs music. So does the afterlife. That's why Spotify has partnered wi...
24/02/2026
Last weekend, S o Paulo buzzed with energy as Bad Bunny took the stage for two n...