
Arcturus Appoints Former Microsoft and Lucasfilm Veteran Steve Sullivan as Chief Product Officer
Brie Clayton September 29, 2023
0 Comments
Sullivan Will Oversee the Most Experienced Volumetric Video Team in the World, Including Development of the Mixed Reality Capture System He Helped Found at Microsoft
Arcturus, global leaders in the advancement of volumetric video, today announces the appointment of industry veteran and innovator Steve Sullivan to the role of Chief Product Officer (CPO). Sullivan will assume comprehensive oversight over all Arcturus offerings, including a complete capture-to-distribution solution for the creation of volumetric video, featuring the award-winning HoloSuite tools and the new Mixed Reality Capture System (MRCS) originally developed by Microsoft.
As CPO, Sullivan will be in a position to help shape the trajectory of volumetric video across everything from virtual production to e-commerce to live broadcasts and more. With the market expected to grow by 28.6% and reach $7.6 billion within the next five years, he will accelerate Arcturus' plans to make volumetric video more accessible through an increased focus on R&D - including the use of AI to improve quality and reduce the number of cameras needed to capture volumetric performances - along with creating new tools and techniques that will expand the scope of what volumetric video can do, and where it can be deployed.
Joining the team at Arcturus feels like a natural fit. We've both dedicated years to the advancement of volumetric video, and together we can unite the best capture, creation and consumption solutions in ways that will immediately benefit current and future partners, said Sullivan. Creators have been clear about their needs, and Arcturus remains committed to innovating alongside them, making volumetric video more accessible, affordable and practical.
In his new role, Sullivan will manage the transition of the MRCS technology from Microsoft to Arcturus, including the creation of a new, next generation pipeline that combines the advanced capture technology with Arcturus' own leading editing and distribution software. He will also oversee the ongoing development of HoloEdit and HoloStream, ensuring that the industry-leading editing and distribution tools will remain hardware agnostic, available to all capture solutions.
October 2, 2023The shutdown has had a lot riding on it for everyone The Beast is a sentient creature who represents the highest form of
September 22, 2023Winning Time Season 2 Cinematography with Todd Banhazl, Ricardo Diaz, and John MatysiakGo Creative Show episode GCS330 WINNING TIME season 2 director and cinematographer
Sullivan's appointment is the latest in a series of recent developments from Arcturus that have seen it increase its influence within the volumetric video market. Building on a successful Series A funding round in 2022, Arcturus has grown to nearly 45 employees spanning multiple countries. In August, Arcturus announced that it reached a deal with Microsoft to become the sole license provider and take over the MRCS business, including all development. Along with providing support for some of the biggest and most innovative capture studios in the world, Arcturus now has access to the top capture solution available anywhere.
We couldn't be more thrilled to have Steve aboard. He's shown an impressive track record of bringing projects from research through to production, and he's been a prominent leader pioneering volumetric video, said Kamal Mistry, Arcturus CEO. His vision for capture and post production solutions will open up volumetric video to countless potential users, and having him on the team helps to further solidify Arcturus as a leader in volumetric video.
Additional announcements - including new license agreements, HoloSuite features and partnerships - are expected later this year.
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
09/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
NBC's 9:16 live-production workflows power Courtside Live, Rinkside Live, Vi...
08/05/2026
Native 1080p HDR productions will rely on a mix of remote workflows from Bristol and Los Angeles
Despite another prosperous WNBA season in 2025, there was no g...
08/05/2026
In-venue and creative video staffers at the professional and collegiate level ha...
08/05/2026
Players Era, an EverWonder Studio company, and ESPN have announced a multi-year ...
08/05/2026
BFBS (British Forces Broadcasting Service) has announced the selection of Syname...
08/05/2026
UFC and Joe Hand Promotions, UFC's exclusive commercial distributor in the U...
08/05/2026
Ease Live, an Evertz company, has announced it has been granted US Patent No. 12,556,777 for its graphical overlay technology for interactive live streaming. Th...
08/05/2026
Ateme has announced that VTVcab has deployed Ateme's OTT platform to power its VTVprime streaming service in Vietnam. The deployment covers live and on-dema...
08/05/2026
Amagi has announced the availability of its In-Content Ads offering via the Amagi ADS PLUS marketplace, providing programmatic access to ad formats inserted dir...
08/05/2026
Young broadcaster will deploy 11-camera complement, At the Line' scorebug f...
08/05/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
08/05/2026
FOX Sports, America's English-language home for the FIFA World Cup 2026, and...
08/05/2026
Molly Gordon and Ben Platt appear in Theater Camp. (Courtesy of Searchlight Pictures)
By Lucy Spicer
Her character is the beloved founder of the AdirondACTS...
08/05/2026
One-button synth generates random four-track ideas
Cyma Forma and French artist Bambounou have announced RND synth, a compact hardware synthesizer built aro...
08/05/2026
Portable four-layer granular and sampling instrument
Tasty Chips have announced the GR-2, a new granular synthesizer and sampling instrument that combines e...
08/05/2026
Video Show Report
Video of SUPERBOOTH 26: Polyend Drums
Polyends big announcement for Superbooth 2026 is the Drums, a new drum machine that features both ...
08/05/2026
Deal agreed as NI enters new chapter
Native Instruments CEO Nick Williams has announced that a definitive agreement has been signed for the company to be ac...
08/05/2026
Video Show Report
Video of SUPERBOOTH 26: Erica Bullfrog Drums
The Bullfrog Drums is the latest collaboration between Erica Synths and Richie Hawtin, and ...
08/05/2026
In our latest blog, Tim Pearson reflects on the recent launch of Play Snooker, the new digital home of snooker by the World Professional Billiards and Snooker A...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Riedel Communications today announced its return as a sponsor of the Glasgow 2026 Commonwealth Games, where the company will serve as the Official Connectivity ...
08/05/2026
For the second straight year, Miri Technologies Inc. has been honored with a pair of coveted awards at the broadcast, media and entertainment industry's pre...
08/05/2026
Nine Alumni Nominated for Tony Awards More than 20 alumni contributed to this year's Tony-nominated productions.
May 7, 2026
By
Tori Donahue
Boston Co...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Liberty University on why broadcast technology isn't just a technical invest...
08/05/2026
COW Jobs: UGC, On-Camera Video Content
Brie Clayton May 7, 2026
0 Comments
UGC, On-Camera Video Content
April 17, 2026Documentary Editor - US,......
08/05/2026
Pete reunites with Dogs Trust for a fourth series and a two-part overseas special
London, Friday 8th May 2026: The award winning factual entertainment series P...
08/05/2026
Wuppertal May 8, 2026
Riedel to Support Glasgow 2026 as Official Connectivity Integration Provider Riedel Communications today announced its return as a spons...
08/05/2026
Back to All News
Netflix Announces Standalone Sequel to Global Hit La Palma
Entertainment
08 May 2026
GlobalDenmarkFinlandNorwaySweden
Link copied to clipb...
08/05/2026
ICG is excited to share news of our official launch in Northern Ireland, marking a significant milestone in the agency's growth.
Led by Digital Marketing M...
08/05/2026
Over the past ten years, Thames Water, in partnership with Arqiva, has installed more than 1.2 million smart meters, creating one of the most extensive advanced...
07/05/2026
Journalists reporting on Sudan are working in one of the most complex and fast-m...
07/05/2026
Multi-year partnership positions Victory+ as a free home for Dallas Cowboys orig...
07/05/2026
From sideline reporting to directing and producing, the talented sophomore is building a well-rounded foundation for a career in live sports production
In the ...
07/05/2026
Cobalt Digital has received two Future Best of Show awards at NAB Show 2026. The COBALT blueCORE platform was recognized by TV Tech, and the COBALT PACIFIC ULL-...
07/05/2026
ESPN analyst Mina Kimes will host the televised semifinals and finals of the 202...
07/05/2026
Bitmovin has announced that MUBI, the global film streaming platform, has selected Bitmovin as its cloud VOD encoding partner. Bitmovin's encoding infrastru...
07/05/2026
NBCUniversal Telemundo Enterprises and the U.S. Soccer Federation have announced...
07/05/2026
Angel City Football Club (ACFC) and Victory have announced a regional broadcast partnership bringing live match coverage to fans across the greater Los Angeles...
07/05/2026
Spiideo has announced the launch of AI Highlights inside Spiideo Play, its automated sports production platform. AI Highlights combines video, event data, audio...
07/05/2026
Leostream Corporation has announced a unified remote access ecosystem for high-p...