NBA Digital Plans Comprehensive, Multi-Platform Coverage for 0 NBA Finals

NBA Digital will provide comprehensive, multi-screen coverage of the 2013 NBA Finals with more than 40 hours of live programming on NBA TV, in-depth content on NBA.com including a new social module and extensive offerings via NBA Game Time, the league's signature app.

NBA TV's full-court coverage of The Finals its 14th consecutive year will include all the latest highlights, news and info leading up to and following the action including live coverage of the post-game press conferences for each game. The network will feature a deep roster of commentators, with coverage originating from The Finals.

Matt Winer will host NBA TV's on-site Finals coverage with a marquee collection of analysts including Greg Anthony, Rick Fox, Steve Smith and Chris Webber along with TNT studio analysts Charles Barkley, Shaquille O'Neal and Kenny Smith.

Hosts Vince Cellini and Rick Kamla and analysts Brent Barry and Dennis Scott, along with Anthony, Fox and Smith, will cover the network's live press conference coverage each game night along with the off-day news coverage from The Finals. Turner Sports / CNN reporter Rachel Nichols and TNT's David Aldridge will also report throughout the series.

NBA.com's extensive coverage of The Finals will include access to live streaming press conferences, complete game breakdowns, video highlights, stats and game stories from the site's roster of award-winning writers. In addition, NBA.com's Finals Pulse will allow users to vote, track top trending topics, and share content in real time.

Additionally, the league's official NBA Game Time app will provide fans with one-touch access to video highlights, post-game press conferences, scores, complete player statistics, and schedules throughout The Finals.

NBA Digital's extensive multi-screen Finals coverage highlights:

NBA TV

NBA GameTime On game days, NBA TV's nightly studio show will air live on site throughout The Finals at 6:30 p.m. (Games 2 and 5*), 7 p.m. (Game 1) or 7:30 p.m. (Games 3, 4, 6* and 7*). The show will feature highlights, analysis, player interviews, game previews and recaps.

Press Conferences NBA TV will provide extensive coverage of every post-game press conference throughout The Finals.

Off-Day Coverage On non-game days, NBA TV will air NBA GameTime at 7 p.m. Each show will recap the previous night's action and look ahead at the upcoming game including coverage of team practices, interviews and analysis.

NBA.com

Finals BIG Talk New this year, NBA.com will aim to capture all of the basketball conversation surrounding The Finals with this interactive module which allows fans the opportunity to show support for their teams, chat with friends and join the real-time social conversation via posts on Twitter.

Finals hub: NBA.com will produce Final hub to serve as the home for all the 2013 NBA Finals content. The page available via NBA.com, NBA.com mobile website and NBA Game Time will include video highlights, box scores, series stats and game stories from the site's stable of award-winning writers.

Live Streaming Press Conferences The site will provide live streaming video for every post-game news conference. Additionally, for the first time, the post-game pressers will be available via the NBA.com mobile page and via the NBA Game Time app on iPhone, iPad and Android.

NBA.com's Finals Pulse The interactive social media application will allow users to track conversations, vote, and share content in real-time about NBA players and teams. In addition, Pulse will guide fans on popular trending topics to access more Finals information including videos, photos, new stories, and blog posts.

Social Spotlight NBA.com's Social Spotlight will continuously keep fans up to speed on the latest tweets, photos and other social engagement by NBA players, teams and the conversations surrounding The Finals.

Micro-Movies presented by Kia NBA.com will provide a five minute, all-access look at The Finals through the lenses of NBA Entertainment's cameras, available online after each game.

NBA Mobile

NBA Game Time During The Finals, users can follow all the action through NBA Game Time, the league's signature mobile app. NBA Game Time will provide a Finals hub that will track scores, game alerts and postgame pressers.

NBA.com mobile web Fans will have access to NBA.com content through their mobile devices. The site will allow users to access postseason stats, scores and standings, video series trackers and the playoffs series hub from any HTML 5 enabled device.

NBA Social

Fans can engage in the social conversation surrounding The Finals by following tweets from @NBATV and @NBA using the hashtag #NBAFINALS and see tweets from other fans, players and analysts. Additionally, fans can like' the NBA TV and NBA pages on Facebook to see behind-the-scenes videos and photos.

LINK:	http://sportsvideo.org/main/blog/2013/06/11/nba-digital-plans-comprehe...
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