
Good news for car lovers: Two acclaimed auto shows, taking place now through next week, are delighting attendees with displays of next-generation automotive designs powered by AI.
Hundreds of thousands of auto enthusiasts worldwide are expected to visit Guangzhou, China - known as the city of flowers - to attend its auto show, running through Sunday, Nov. 26. The event will feature new developments in electric vehicles (EVs) and automated driving, with 1,100 vehicles on display.
And across the world, in the city of angels, the Los Angeles Auto Show is expected to reach its highest-ever attendee numbers. Also running through Nov. 26, the show will include classic and exotic cars from private collections, as well as a public test track where attendees can get behind the wheel of the latest EVs.
Auto Guangzhou Human Horizons, NIO, ZEEKR One of the most anticipated reveals is from Lotus, which is showcasing its new fully electric Emeya Hyper-GT that launched in September. This stunning luxury vehicle with sports-car agility achieves an impressive suite of intelligent features, powered by dual NVIDIA DRIVE Orin processors. The high-performance processing power enables drivers to enjoy the car's safe and secure driving capabilities and supports future features through over-the-air (OTA) updates.
With an eye on safety, Emeya carries 34 state-of-the-art surround sensors for diverse and redundant sensor data processing in real time - giving drivers added confidence when behind the wheel. With DRIVE Orin embedded in the back of the vehicle, Emeya delivers advanced driver assistance system (ADAS) capabilities and also offers the built-in headroom to support an autonomous future.
Emeya Hyper-GT is built on Lotus' innovative Electric Premium Architecture, which underpins the Eletre Hyper-SUV as well, also powered by NVIDIA DRIVE Orin.
In addition, Lotus is showcasing its full range of Lotus electric vehicles, including the Evija hypercar, Eletre Hyper-SUV and Type 136, its recently launched electric bike. Emira, Lotus' final internal combustion engine vehicle, is also on display.
Several other NVIDIA DRIVE ecosystem members are featuring their next-gen EVs at Auto Guangzhou:
DENZA, a joint venture between BYD and Mercedes-Benz, is highlighting the intelligent-driving features of its N7 model lineup. All N7 models can be equipped with the NVIDIA DRIVE Orin system-on-a-chip. In addition, DENZA is showcasing its next generation of car configurators built on NVIDIA Omniverse Cloud, enabling consumers to customize various aspects, such as colors, materials and more.
Human Horizons is showcasing the HiPhi Y SUV, which includes a second-generation intelligent door system design, a range of more than 497 miles on a single charge and an autonomous-driving system powered by NVIDIA DRIVE Orin.
JI YUE, a Geely Holding and Baidu joint venture, is displaying the ROBOCAR JiYue 01, the first model to offer the premium intelligent driving feature ROBO Drive Max, powered by NVIDIA DRIVE Orin.
NIO is exhibiting eight models equipped with Banyan, NIO's Smart Digital System, and Adam, an NVIDIA-powered supercomputer. Adam uses NVIDIA DRIVE Orin to enable advanced automated-driving features and allow continuous OTA upgrades.
XPENG is unveiling and commencing pre-sales for its next-generation, super-intelligent, seven-seater MPV, the XPENG X9. The company is also showcasing the XPENG G6, the XPENG P7i and the XPENG G9, all featuring NVIDIA DRIVE Orin.
ZEEKR introduces the ZEEKR 007. The electric sedan is ZEEKR's first sedan and fourth model, powered by NVIDIA DRIVE Orin. The ZEEKR 007 has a sensor suite consisting of one lidar, 12 high-definition cameras and five millimeter-wave radars for advanced smart assist driving functions with multiple redundancy.
In addition, NVIDIA DRIVE ecosystem partner DeepRoute.ai, a smart driving solutions provider, is demonstrating its DeepRoute Driver 3.0, designed to offer a non-geofenced solution for automated vehicles.
Los Angeles Auto Show
At the LA Auto Show, Lucid Motors is showcasing its highly anticipated Gravity SUV, which will begin production in late 2024. Powered by NVIDIA DRIVE, the luxury SUV features supercar levels of performance and an impressive battery range to mitigate range anxiety.
In addition, Lucid is displaying its Lucid Air sedan, including the Air Pure and Air Touring models. All of these vehicles feature the future-ready DreamDrive Pro driver-assistance system, powered by the NVIDIA DRIVE platform.
And Genesis is unveiling the new 2025 GV80 SUV, which features a next-generation infotainment system powered by NVIDIA DRIVE, including audio, video, navigation and connectivity services on an updatable platform with a 27-inch-wide OLED display.
Learn more about the industry-leading designs and technologies NVIDIA is developing with its automotive partners.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
02/09/2026
Professional and collegiate clubs, leading vendors discuss current trends in stadium production
On. Aug. 12, the 2026 SVG Venues & Teams Summit explored the ev...
02/09/2026
SoFi Stadium, YouTube Theater, and Hollywood Park have completed an infrastructure upgrade expanding game presentation and broadcast production capabilities acr...
02/09/2026
Comcast Technology Solutions (CTS) has announced a suite of AI-powered workflow applications for broadcasters, content owners, and operators, built on its Video...
02/09/2026
The North American Broadcasters Association (NABA) and the Association of Professional Wireless Production Technologies (APWPT) have announced a partnership to ...
02/09/2026
Carolina Hurricanes, Anaheim Ducks, Columbus Blue Jackets, Dallas Stars, Minneso...
02/09/2026
New LED provides enhanced quality control, quicker show prep, detailed productio...
02/09/2026
Combines the Phat Drive with high-voltage valve circuit
The latest pedal from Keeley Electronics combines their popular Phat Mode drive pedal with an all-ne...
02/09/2026
Free version of virtual mixing room plug-in introduced
Lewitt's Space Replicator plug-in provides users with a virtual monitoring environment that aims ...
02/09/2026
Two new mixing & mastering plug-ins revealed
AIR Music Tech have just introduced the Stereophonic Bundle, a pair of processing plug-ins designed to provide ...
02/09/2026
Rohde & Schwarz has achieved initial verification of 3GPP Rel. 17 power-saving f...
02/09/2026
Bilbao - 3rd September 2026 -AgileTV, a leading provider of end-to-end TV and vi...
02/09/2026
Why agentic media supply chains need experience design built around visibility, reversibility and human authority
When AI can generate a functional interface ...
02/09/2026
Six-country survey finds 26% of sports fans frequently unable to determine where...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
KOKKEDAL, DENMARK, SEPTEMBER 1, 2026 DPA Microphones announces its new 6388 CORE Headset Microphone, a high-performance directional headset designed for dema...
02/09/2026
Pliant Technologies will highlight its CrewCom CXD 32CF 32x32 Dante /AES67 Digital Audio Network Interface, a powerful connectivity solution designed to expand ...
02/09/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced two enhancements to Teatro Pulse, its end-to-end TV service operation...
02/09/2026
Signiant, trusted by the media industry for accelerated content movement for more than 20 years, will showcase the latest evolution of the Signiant Platform at ...
02/09/2026
With a contractual agreement to supply a leading UK sports broadcaster with outside broadcast services for 104 football matches per season over the next four ye...
02/09/2026
IBC2026 will put sport firmly at the centre of the global media and entertainment technology conversation with the strongest sports showing in the event's h...
02/09/2026
PTZOptics will bring a hands-on showcase of intelligent video production to IBC2026 (11-14 September, RAI Amsterdam), with demonstrations spanning new camera te...
02/09/2026
OOONA, a global provider of professional management and production tools for the media localization industry, today announced the launch of OOONA Go, a ready-to...
02/09/2026
EON Media will make its European debut at IBC2026 (September 11-14, RAI Amsterdam) in the show's Future Tech Zone (Hall 14.FT5). The company is launching it...
02/09/2026
Frequency, the engine behind many of the worlds leading streaming television channels, will demonstrate at IBC2026 how integrating intelligence throughout chann...
02/09/2026
On-device AI platform gives broadcasters and content creators purpose-built tools for real-time vertical video production and AI-enhanced sports coverage...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Next-Generation Freeform Control Surfaces Lay the Foundation for AI-Enabled Media Operations
At IBC2026 (Sept. 11 14, RAI Amsterdam, Stand #1.B73), Imagine Com...
02/09/2026
Friedrichstadt-Palast in Berlin, the world's largest theater stage, has modernized its backstage production infrastructure with a comprehensive Riedel solut...
02/09/2026
Women in Media announces that it will host the two-day Reel/Forward in-person conference devoted to navigating today's production scene. Guests can enjoy pa...
02/09/2026
The expanded partnership brings Teradek's Live Production solutions to New Media AV's European dealer and integrator network, opening new opportunities ...
02/09/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, announces a major expansion to its award winning Studio...
02/09/2026
BCNEXXT, the developers of the advanced playout platform Vipe, today announced that premium entertainment brand Foxtel has selected Vipe to underpin playout for...
02/09/2026
SubtitleNEXT helps HOT Telecom's subtitling team keep a cool head with reliable QC capabilities
Profuz Digital, global developer of digital media and local...
02/09/2026
Case Study: Mission Digital Strengthens Battery Safety with Safe-ion
As productions become increasingly dependent on battery-powered equipment, the safe storag...
02/09/2026
LA JOLLA, CA-Influenza viruses constantly shapeshift to evade recognition by the immune system. This shapeshifting occurs in critical proteins like hemagglutini...
02/09/2026
LA JOLLA, CA-Clinicians often use a medical test called a 12-lead electrocardiogram (ECG) to diagnose heart problems, which uses electrodes placed on the chest ...
02/09/2026
LA JOLLA, CA-Proteins may look like rigid molecular structures, but inside our c...