
Good news for car lovers: Two acclaimed auto shows, taking place now through next week, are delighting attendees with displays of next-generation automotive designs powered by AI.
Hundreds of thousands of auto enthusiasts worldwide are expected to visit Guangzhou, China - known as the city of flowers - to attend its auto show, running through Sunday, Nov. 26. The event will feature new developments in electric vehicles (EVs) and automated driving, with 1,100 vehicles on display.
And across the world, in the city of angels, the Los Angeles Auto Show is expected to reach its highest-ever attendee numbers. Also running through Nov. 26, the show will include classic and exotic cars from private collections, as well as a public test track where attendees can get behind the wheel of the latest EVs.
Auto Guangzhou Human Horizons, NIO, ZEEKR One of the most anticipated reveals is from Lotus, which is showcasing its new fully electric Emeya Hyper-GT that launched in September. This stunning luxury vehicle with sports-car agility achieves an impressive suite of intelligent features, powered by dual NVIDIA DRIVE Orin processors. The high-performance processing power enables drivers to enjoy the car's safe and secure driving capabilities and supports future features through over-the-air (OTA) updates.
With an eye on safety, Emeya carries 34 state-of-the-art surround sensors for diverse and redundant sensor data processing in real time - giving drivers added confidence when behind the wheel. With DRIVE Orin embedded in the back of the vehicle, Emeya delivers advanced driver assistance system (ADAS) capabilities and also offers the built-in headroom to support an autonomous future.
Emeya Hyper-GT is built on Lotus' innovative Electric Premium Architecture, which underpins the Eletre Hyper-SUV as well, also powered by NVIDIA DRIVE Orin.
In addition, Lotus is showcasing its full range of Lotus electric vehicles, including the Evija hypercar, Eletre Hyper-SUV and Type 136, its recently launched electric bike. Emira, Lotus' final internal combustion engine vehicle, is also on display.
Several other NVIDIA DRIVE ecosystem members are featuring their next-gen EVs at Auto Guangzhou:
DENZA, a joint venture between BYD and Mercedes-Benz, is highlighting the intelligent-driving features of its N7 model lineup. All N7 models can be equipped with the NVIDIA DRIVE Orin system-on-a-chip. In addition, DENZA is showcasing its next generation of car configurators built on NVIDIA Omniverse Cloud, enabling consumers to customize various aspects, such as colors, materials and more.
Human Horizons is showcasing the HiPhi Y SUV, which includes a second-generation intelligent door system design, a range of more than 497 miles on a single charge and an autonomous-driving system powered by NVIDIA DRIVE Orin.
JI YUE, a Geely Holding and Baidu joint venture, is displaying the ROBOCAR JiYue 01, the first model to offer the premium intelligent driving feature ROBO Drive Max, powered by NVIDIA DRIVE Orin.
NIO is exhibiting eight models equipped with Banyan, NIO's Smart Digital System, and Adam, an NVIDIA-powered supercomputer. Adam uses NVIDIA DRIVE Orin to enable advanced automated-driving features and allow continuous OTA upgrades.
XPENG is unveiling and commencing pre-sales for its next-generation, super-intelligent, seven-seater MPV, the XPENG X9. The company is also showcasing the XPENG G6, the XPENG P7i and the XPENG G9, all featuring NVIDIA DRIVE Orin.
ZEEKR introduces the ZEEKR 007. The electric sedan is ZEEKR's first sedan and fourth model, powered by NVIDIA DRIVE Orin. The ZEEKR 007 has a sensor suite consisting of one lidar, 12 high-definition cameras and five millimeter-wave radars for advanced smart assist driving functions with multiple redundancy.
In addition, NVIDIA DRIVE ecosystem partner DeepRoute.ai, a smart driving solutions provider, is demonstrating its DeepRoute Driver 3.0, designed to offer a non-geofenced solution for automated vehicles.
Los Angeles Auto Show
At the LA Auto Show, Lucid Motors is showcasing its highly anticipated Gravity SUV, which will begin production in late 2024. Powered by NVIDIA DRIVE, the luxury SUV features supercar levels of performance and an impressive battery range to mitigate range anxiety.
In addition, Lucid is displaying its Lucid Air sedan, including the Air Pure and Air Touring models. All of these vehicles feature the future-ready DreamDrive Pro driver-assistance system, powered by the NVIDIA DRIVE platform.
And Genesis is unveiling the new 2025 GV80 SUV, which features a next-generation infotainment system powered by NVIDIA DRIVE, including audio, video, navigation and connectivity services on an updatable platform with a 27-inch-wide OLED display.
Learn more about the industry-leading designs and technologies NVIDIA is developing with its automotive partners.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
10/11/2026
ENCO provided live stage captioning, multilingual translation and new audio pass-through services at NAB Show New York, held Oct. 21-22 at the Javits Center, an...
10/11/2026
Vizrt has built a proof-of-concept integration with the Story Object Model (SOM), shown at IBC 2026 in Amsterdam as part of the Smart Stories Accelerator projec...
10/11/2026
Gravity Media's Creative and Managed Services team produced a dedicated live 9:16 vertical broadcast workflow for Meta Connect 2026. Meta asked for more tha...
10/11/2026
Blue Stream Fiber has standardized its OTT streaming services on Ateme's end-to-end video platform for its high value linear channels, providing more effici...
10/11/2026
Haivision has opened the survey for its 2027 Broadcast Transformation Report, inviting broadcast, media, and production professionals worldwide to share their p...
10/11/2026
The League of Live Stream Theater (LOLST), the nonprofit organization partnering...
10/11/2026
USA Sports and The Horse Racing League (HRL) has announced a partnership to air ...
10/11/2026
Matrox Video has launched The Sync, a new video podcast series bringing together Matrox Video experts, customers, and partners to explore the technical and busi...
10/11/2026
The CW Network and Professional Bull Riders (PBR) have announced a new multi-yea...
10/11/2026
There is a certain irony that Chip Adams was turned down when he first looked in...
10/11/2026
Pliant Technologies' CrewCom Flex product line is now shipping in the United States. As a frameless matrix intercom system and complete matrix IP-based inte...
10/11/2026
PARK CITY, Utah (November 10, 2026) The Sundance Institute today announced the appointment of Allison Graff-Weisner as its new Chief Development Officer (CDO)...
10/11/2026
New tool humanises orchestral MIDI parts
Described as a session musician inside your DAW, VSL's latest plug-in aims to make quick work of making program...
10/11/2026
Free EQ launched alongside four major updates
PSPaudioware have just launched their latest free plug-in, along with a set of updates that bring modern OS co...
10/11/2026
Save 25% throughout November 2026
Following the recent release of Cubase 16, regular SOS contributor John Walden has announced that he will be running a 25%...
10/11/2026
Set to launch in early 2027
The latest version of Ableton's DAW software has just been unveiled, and will be making an official appearance in early 2027...
10/11/2026
IoT devices use a wide range of frequency bands below 6 GHz, from Sub-GHz LPWAN sensors to 5G and Wi-Fi systems. Lower frequencies such as 433 MHz, 868 MHz, 915...
10/11/2026
A ceramic patch GPS antenna may fit mechanically but still perform poorly if it is too small, incorrectly orientated, placed near noisy electronics or installed...
10/11/2026
A GPS antenna ground plane provides the conductive RF reference a ceramic GPS/GNSS patch needs, but that does not always mean the product PCB must provide it. T...
10/11/2026
An external GPS antenna is usually the better option when the product enclosure ...
10/11/2026
New R&S FNH combines spectrum analysis, vector network analysis and power meteri...
10/11/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
10/11/2026
Buyers can now access custom CTV deals across on-demand and live content
NEW YORK, November 10, 2026 - Gracenote, Nielsen's content intelligence business, ...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Clear-Com supported On Air 2026, a 24-hour student-led broadcast connecting 45 universities across 30 countries. Using Station-IC virtual intercom panels, an ...
10/11/2026
Matrox Video today announced the launch of The Sync, a new video podcast series bringing together Matrox Video experts, customers, and partners to explore the t...
10/11/2026
Adobe Brings Agentic AI to the Content Supply Chain with CX Enterprise Coworker
Brie Clayton November 10, 2026
0 Comments
Adobe empowers brands to bui...
10/11/2026
Amplify Berklee Gala Raises More Than $1.3 Million for Berklee City Music Schola...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Grass Valley K-Frame switching and LDX cameras support live sports production at the Northwestern Wildcats' new stadium, providing a common technology platf...
10/11/2026
The League of Live Stream Theater (LOLST), the nonprofit organization partnering with theaters and producers to bring live theater to audiences worldwide throug...
10/11/2026
COW Jobs: Several remote positions at Chakrra
Brie Clayton November 10, 2026
0 Comments
Several remote positions at Chakrra
November 6, 2026COW Jobs...
10/11/2026
Blackmagic Design Unites Live Solutions for Reggae Land 2026
Brie Clayton November 10, 2026
0 Comments
Festival relies on ATEM Constellation 8K and UR...
10/11/2026
Where Video Editors Earn the Most and Where the Paycheck Goes Furthest
Mark Santos November 10, 2026
0 Comments
Sooner or later every editor asks what...
10/11/2026
Caroline Davis to Perform with Berklee Student Ensemble for Signature Series Con...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
New Compact industry-standard Support Fits in the Trunk of a Small Car
Pioneering C-Stand innovator, Matthews Studio Equipment, introduces the 33 Sliding Leg...
10/11/2026
Following a decision by Magyar Telekom's Board of Directors, Tibor R kasi wi...
10/11/2026
Tuesday 10 November 2026
What happened to Amy? New true crime series, Don't...
10/11/2026
Key Takeaways
Quickline replaces legacy CMTS hardware with Harmonic's vir...
10/11/2026
Recording samples and making a holiday-themed soundtrack On a mission to record the next holiday hit, Focusrite product specialist, Alex sets off to record sa...
10/11/2026
Today, Apple announced a new accessibility feature for the Apple TV app that giv...