Hash Pixel Saves Time and Money in Production with AJA Gear
Brie Clayton March 20, 2023
0 Comments
Founded in 2020, Hash Pixel develops and implements workflows for streaming and broadcast projects. Based in Beijing, China, the technology and services provider helps clients deliver polished video to a range of end points, and also offers DIT support for commercials.
With a handful of technicians addressing an ever-shifting range of project requirements, Hash Pixel values gear that's versatile and stable, making AJA technology a core workflow component across applications. As HDR production demand has taken off, the AJA ColorBox converter has proven essential for high-performance color management across Hash Pixel's live broadcasting, live event production, and post-production projects.
We learned about ColorBox through our AJA distributor, Esan, and are honored to be one of the first ColorBox users in China, said Hash Pixel CTO Hugo Wang. ColorBox really fits into our workflow, the price is reasonable, and it supports 12G-SDI. It is an all-in-one ideal solution.
Hash Pixel projects include large-scale events, such as HUAWEI CONNECT, as well as streaming HUAWEI PGC e-commerce, TikTok's You Came with the Light concert, the gaming finals for JJ Cup Doudizhu (Fight the Landlord), feature film Sacrifice, and an announcement for Chinese bicycle-sharing service Hellobike. The company's streaming events usually require video distribution to an internet platform, like TikTok, BiliBili, Douyu, and WeChat.
Typically, the Hash Pixel team will connect ColorBox with the PGM signal from a video switcher, convert color, and transmit the output to its recording and broadcasting department. Since ColorBox supports a full series of HDR and SDR conversions, the DIT can easily download, adjust, and save the settings. The signal's metadata is preserved in ColorBox's SDI output, so the team can easily use it in conjunction with QTAKE video assist software. For remote IP production and SD-WAN, the company leverages its own IP video solutions, which allow them to remotely adjust the color of content via ColorBox. Having kit like ColorBox that supports 12G-SDI has become essential to Hash Pixel as 4K streaming and recording in live production workflows have become more common.
With ColorBox, it's easier for us to manage different color grading needs across versions of content and higher resolution productions, thanks to the frame store function. This function allows us to screenshot directly from the lens and capture metadata. In film production, live 4K monitoring for DIT is also enabled, Wang explained.
In addition to ColorBox, Hash Pixel taps a wide range of AJA gear, including Ki Pro Ultra 12G, Ki Pro GO, Ki Pro Rack, KONA 4, Io 4K Plus, Io X3, UDC, Hi5-4K-Plus, U-TAP SDI, U-TAP HDMI, KUMO 1616, and FS-HDR. With FS-HDR, Hash Pixel completes color conversion, frame synchronization, and AES, Madi, and SDI audio embedding and dis-embedding, serving different functions in one single device.
Related COW News
March 20, 2023Telestream Introduces Software-Only Version of Lightspeed Live CaptureExpands professional-grade live capture capability to more workflows At NAB 2023, on
March 17, 2023Blackmagic Design Used on 2023 Oscar Nominated FilmsBlackmagic Design extends its congratulations to the many film professionals and films
The company leverages Hi5-4K-Plus to correctly transmit SDI HDR signals from its color software to HDMI reference monitors for HDR production, with users able to easily view signal input and output from the Mini-Config managing software. Using Io 4K Plus with QTAKE on Mac, Hash Pixel can carry through SDI-embedded metadata, like HANC and VANC, across different video camera brands. The team often uses Io 4K Plus alongside AJA's slim KUMO 1616-12G router, among other AJA solutions.
AJA products are extremely stable. I have a KONA 3G that I bought in 2012 and it is still working today. Because of this, purchasing AJA products ultimately saves you time and money. Each product consistently surprises us with its versatility, Wang concluded.
###
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Home Post Production has further expanded its factual, unscripted, and entertainment capabilities with the acquisition of Picture Shop Bristol, a leading post h...
03/03/2026
Luxembourg, 2 March 2026 -- SES S.A. fully consolidates Intelsat from 17 July 2025 and announces financial results for the year ended 31 December 2025
FY25 Pe...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/03/2026
RT Media Sales has announced Spry Finance has renewed it's sponsorship of M...
02/03/2026
NBC Sports selected Imaginary Forces to create the main title sequence for the M...
02/03/2026
The NFL announces the launch of the NFL Draft Innovation Challenge, a new crowds...
02/03/2026
The World Teleport Association (WTA) has named Skyline Communications' DataMiner SatOps solution as a finalist for the 2026 Teleport Technology of the Year ...
02/03/2026
Ventum Tech announces a strategic partnership with Pixotope, a real-time graphic...
02/03/2026
Victory , a free, ad-supported sports streaming service, announces the launch of...
02/03/2026
Global powerhouse Delta Goodrem to represent Australia at this year's Eurovi...
02/03/2026
SBS brings together prominent voices to discuss rising social division and seek ...
02/03/2026
NITV Unveils Wednesday Night Sport Night
Media releases
A Midweek Hub for Blak Sport
Flagship NRL program Over The Black Dot moves to Wednesdays at 9:30pm
...
02/03/2026
Rohde & Schwarz demonstrates FR1-FR3 carrier aggregation, advancing 6G readiness Rohde & Schwarz and Qualcomm Technologies, Inc. have reached another pivotal ...
02/03/2026
MELBOURNE, Fla., March 2, 2026 - L3Harris Technologies (NYSE: LHX) today announc...
02/03/2026
Harvey Norman tops New Zealand's biggest ad spenders as retail leads and telcos and beverages sure Auckland March 3, 2026 - Nielsen's New Zealand'...
02/03/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, and Arqit Quantum Inc. (Nasdaq: ARQQ, A...
02/03/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, has appointed Jody Boatwright as Chief Strategy Of...
02/03/2026
Lightware, an industry leader in signal management, is reinforcing its commitment to simplifying complex AV environments with the continued evolution of its TPN...
02/03/2026
ZEISS Cinema opens its doors to an exclusive screening, filmmakers Q&A and hands-on showcase of the new ZEISS Aatma lens family on Tuesday, March 10, 6:00-9:00 ...
02/03/2026
To expand the creative potential of the compact Astera QuikBeam, DoPchoice introduces the SNAPBAG Round. The new light-shaping accessory transforms the powerfu...
02/03/2026
Douglas Dubler
On a rooftop in New York City, veteran photographer Douglas Dubler watched the sun's angle shift across the urban landscape, his internal cl...
02/03/2026
ZEISS is expanding its Otus ML lens family with the introduction of the new ZEISS Otus ML 1.4/35. This manual-focus lens is designed for photographers who live ...
02/03/2026
Matthews Studio Equipment now offers the new Dinkum Systems White FlexiMount and Phone Mount Kit, a compact, highly adaptable setup for mobile content creation...
02/03/2026
Luxembourg, February 26, 2026 - SES and Africa Mobile Network (AMN) have expande...
02/03/2026
02 03 2026 - Media release Ausfilm and Screen Australia launch joint UK market initiative
Ausfilm and Screen Australia have announced Partner with Australia (...
02/03/2026
Monday 2 March 2026
Saturday Night Live UK announces writing team
L-R: Jonno Johnson; Charlie Skelton; Celya AB; Omar Badawy; Gr inne Maguire; Laura Claxton; ...
02/03/2026
Back to All News
Netflix Unveils the Trailer for 53 Sundays, the New Film by Cesc Gay
Entertainment
02 March 2026
GlobalSpain
Link copied to clipboard
Dis...
28/02/2026
With two features seen in Formula 1 coverage, the broadcaster aims to bring view...
28/02/2026
Secretary of War Pete Hegseth addresses a crowd of approximately 1,500 L3Harris employees in Camden, Arkansas, as part of his Arsenal of Freedom tour....
28/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
Hash Pixel Saves Time and Money in Production with AJA Gear 
