Astro Kicks Off 2016/2017 Football Season
Date Released:15 Aug 2016
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KUALA LUMPUR, 15 August 2016 Will the big four reclaim their dominance of the Premier League or will an underdog surprise football fans again? Can Jose Mourinho lead Manchester United, fresh from signing Paul Pogba for a world-record transfer fee of £89 million, to regain its greatness? Malaysian football fans are set for a gripping 2016/2017 season of the world's top football leagues LIVE in HD on Astro and Astro on the Go.
Having secured the broadcast rights for the Premier League in Malaysia for the next three seasons till 2019, Astro will be kicking off the broadcast of the Premier League and other major football leagues such as Spanish La Liga, French Ligue 1, Dutch Eredivisie and DFL-SuperCup in August. Furthermore, fans can also look forward to UEFA Champions League, UEFA Europa League, Bundesliga, AFC Championships League and AFC Cup. Astro Sports Pack subscribers will have full access to the live football matches on Astro SuperSport, Fox Sports and the new beIN Sports channels.
Astro's Vice President of Sports Business, Lee Choong Khay, said, We understand football fans expect nothing less than live broadcast of the best on-field action. Astro is excited to bring the world's top football leagues in HD on TV screens and mobile devices. We have also launched a new sports channel, beIN Sports channel (Ch.837) on 1 August, offering live matches of European football leagues such as La Liga and Ligue 1. With beIN Sports Channels, we now offer a total of 15 sports channels.
Stand a chance to meet Premier League's Top Footballers!
We are kicking off the new season of Premier League, with our new sports proposition, Live the Fantasy'. This will begin with the Astro PFA (Professional Footballer's Association) Player of the Month campaign starting this September to encourage Astro Sports Pack subscribers to nominate their best Player of the Month. Five lucky winners stand an opportunity of a lifetime to win a trip to the UK to present the PFA Player of the month award. In addition, 2 of the monthly winners will get to attend the prestigious PFA Gala Night in the UK where the PFA Player of the Year will be honoured. All winners will also receive exclusive signed jerseys.
Lee said, We are excited with this partnership with the PFA as it gives Malaysian sports fans a dream come through' experience, from catching the matches live onscreen, anytime anywhere, to meeting their football heroes in person. Stay tune to Stadium Astro for more information.
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Astro Kicks Off 2016/2017 Football Season 
