FIFA's Oscar Sanchez on the Task of Producing a North American World Cup The head of host broadcast production spoke during SVG Europe's Football Summit last month By Ken Kerschbaumer, Editorial Director
Thursday, April 17, 2025 - 10:45 am
Print This Story | Subscribe
Story Highlights
There are just 420 days until the 2026 FIFA World Cup kicks off in the U.S. and one of the most significant sports events in this nation's lifetime will be underway.
Plenty of preparations are left to be done, and, for FIFA, broadcasting the event over the massive footprint of North America is a significant challenge. One that is being tackled by FIFA Head of Host Broadcast Production Oscar Sanchez.
In this wide-ranging interview with SVG Executive Director, Editorial, Ken Kerschbaumer, Sanchez talks about his career so far, shares his views on the industry's current production challenges, and divulges some of the lessons learned from his time working at CONCACAF and on the FIFA World Cup. The conversation also explores the increasingly pressing issue of developing next-generation talent.
Watch Now on SVG PLAY:
Here's more on the conversation from SVG Europe Content Editor Jo Ruddock:
From being in front of the camera hosting entertainment shows in his native Costa Rica, to spending more than a decade at CONCACAF, latterly as director, broadcast operations, EP and media distribution, Oscar Sanchez's path to his current role at FIFA has certainly been varied. But this variety provided essential experiences and learnings that are relevant to his current role as head of broadcast production, he told the audience at Football Summit on March 20.
I was at Concacaf for 14 years, and it was a great experience, he said. Moving to FIFA, I think I have an advantage, because, having worked at CONCACAF before, you understand how a sports league or sports federation works, which is very important. Then the other part is, you become scrappy. Scrappy for some is a word that doesn't have positive connotations, but, to me, it's very good because you learn how to do things with less resources. For instance, I'm not ashamed to say I have lost two games that went black completely. One was because the uplink truck never made it to Guatemala, so we were not able to make it to America. I said at that time, this is the last time that happens to me. So we started doing IP, very early, in 2017. When it worked and the team in Miami could see the signal, it was like magic to me.
Given that much of Sanchez's work took place in parts of the Caribbean and the Americas where connectivity could not be guaranteed, this approach raised some eyebrows.
People said to me, You're crazy. In all those beautiful islands that people go to for vacations but never for work, you're never going to be able to find connectivity.' Last year, we did over 200 games with IP, using everything from TVU and LiveU to Haivision, whatever was available. And we had fewer issues than we had with satellite, particularly when it came to transporting kit between islands. I learned a lot.
For Sanchez, two major events are currently consuming much of his time: the first Club World Cup, set to take place in the U.S. in June and July, and the 2026 World Cup, which will be hosted by Canada, Mexico, and the U.S.
The Club World Cup 2025 is massive. It's 64 games in a very short time across 12 venues in the United States. It's very big, not only in terms of the production that we're putting together but also in terms of the passion that the fans are going to show. It's less than three months away, and we're excited to be showing that to the world.
In terms of the production setup, FIFA is opting for a traditional approach. There will be 11 production teams one based in each city (two stadiums in Orlando are being used), he explained. Then we are going to have an IBCC - a smaller version of an IBC - at MetLife Stadium in New York, with a more limited presence of media partners onsite. From there, we'll create and distribute the world feed and make sure that everyone gets that. We're also testing a couple of things related to 2026.
About the World Cup, Sanchez said, 2025 is massive, but 2026 is humongous. It's 16 venues, 104 games, and there won't be a day without a game until 27 days after the beginning of the tournament. We're going to have our IBC at Dallas. It's a fantastic place, and we're excited to be there. We're going to have 60 production crews based in each city; we're not going to be moving them around. But the replay operations and camera shading are being done from the IBC, so we're working a very complex setup. It's going to be an interesting one, because it demands a lot of from the people, and it demands a lot from the suppliers that we're working with and engaging with. The USA, Mexico, and Canada are very different, very diverse, and you need to plan now to be ready to deliver what you need to deliver.
After six months with FIFA, Sanchez continues to learn: I think one of the things that I have found here is that this is a service position. I would love to say that I'm creative, that I can tell any of the directors what they need to do, but I don't do that. My position is to make sure, just like the rest of the philosophy of the organization, that we're serving correctly those who are buying our rights.
SVG PLAY is your home for all Sports Video Group live-event and long-form video content. SVG members and sponsors have simple access to all SVG event panels, case studies, keynotes, and more - all in one place. To visit SVG PLAY, CLICK HERE.
North America Stories
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
05/12/2025
It's about that time! Awards season is in full swing, and the Film Independe...
05/12/2025
LOS ANGELES Netflix announced it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Nielsens Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-si...
05/12/2025
NEW YORK In an most important update to the workings of deal-based programmatic advertising, IAB Tech Lab has released version 1.0 of its Deals API for public c...
05/12/2025
NEW YORK Pass the turkey. Pass the stuffing. Pass the cranberry sauce. All are common requests of Americans celebrating Thanksgiving Day with family and f...
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
HOLLYWOOD, Calif. Netflix announced today that it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
WASHINGTON The Federal Communications Commission has approved AT&T's $1.02 billion acquisition of spectrum from UScellular in a decision that was issued sho...
05/12/2025
The Best Coldplay Songs: 21 Tracks That Shoot for the Stars From Yellow to Viva La Vida, Fix You to Paradise, this playlist goes back to the start.
December ...
05/12/2025
Zafris Lecture Series Brings Nabil Ayers to Berklee The 32nd annual James G. Zafris Distinguished Lecture series was held on Thursday, November 13 with guest ...
05/12/2025
Back to All News
Don Lee, Lee Jin-uk, and Lalisa Manobal to Star in Netflix Act...
04/12/2025
SVG Sit-Down: ProximaVision's Claudio Lisman on Why Tethered Drones Could Be...
04/12/2025
SVG Campus Shot Callers: Imry Halevi, Senior Associate Director of Athletics, Co...
04/12/2025
Platinum White Paper: LiveU Lightweight Sports Production: A Step Change in Spor...
04/12/2025
London to Riyadh: DAZN brings the boxing glamour to new production levels for Be...
04/12/2025
Analysis: Paramount bets on the battering ram' with Champions League play By Callum McCarthy, Editor-at-Large
Tuesday, December 2, 2025 - 10:12
Print ...
04/12/2025
Space City Home Network Launches SCHN DTC App for Astros and RocketsThe Rockets and Astros were previously the lone NBA and MLB teams without a DTC appBy Jason...
04/12/2025
SVG Summit 2025 Preview: Content Workflows Workshop Spotlights Evolution of Spor...
04/12/2025
New Sponsor Spotlight: Geotech's Patrick Wambold On the Unreal Engine Revolu...
04/12/2025
Curt Gowdy Jr. - Master Storyteller, Nationally and RegionallyBy Jason Dachman, Editorial Director, U.S.
Thursday, December 4, 2025 - 1:52 pm
Print This Sto...
04/12/2025
(L-R) Rebecca Lichtenfeld, Mohammadreza Eyni, Sara Khaki, and Judith Helfand att...
04/12/2025
Coronal mass ejections caused by eruptions on the surface of the sun can have fa...
04/12/2025
Gracenote Content Connect enables media ecosystem to precisely align ad campaigns and programming based on rich content signals
NEW YORK - December 4, 2025 - N...
04/12/2025
Lightware, a global specialist in AV connectivity, is looking back on a year defined by new advancements, strong collaboration and continued growth. Across the ...
04/12/2025
Riedel Communications today announced a new partnership with Haivision, a leading global provider of mission-critical, real-time video networking and visual col...
04/12/2025
Harmonic (NASDAQ: HLIT) and Normann Engineering today announced a major milestone in their strategic collaboration, celebrating 20 successful broadband deployme...
04/12/2025
Creative software developer Foundry today announced Mari 7.5, the latest iteration of its artist-friendly paint toolset that can handle large, detailed assets w...
04/12/2025
Professional Wireless Systems (PWS), a leading provider of wireless audio solutions and RF management, was on site at Dreamforce 2025 in San Francisco providing...
04/12/2025
LTN's purpose-built IP video network brings all-movie diginet to over 100 stations and streaming platforms in just three months while eliminating satellite ...
04/12/2025
Bitmovin, the leading provider of video streaming solutions, today announced a strategic partnership with ThinkAnalytics, the global leader in AI-powered data a...
04/12/2025
The HELM, a global expert in cinematic live broadcast and high-end production workflows, has signed a partnership agreement with Keslow Camera, one of North Ame...
04/12/2025
At ISE 2026, LiveU will showcase its expanded IP-video EcoSystem, enabling broadcasters, sports, production companies and pro-AV professionals to share their st...
04/12/2025
Since the beginning of commercial television, advertising has been a key part of broadcasting. Over the years, the technology for inserting ads into programs ha...
04/12/2025
MUNICH and MILAN Warner Bros. Discovery said HBO Max is expanding into Germany, Italy, Austria, Switzerland, Luxembourg and Liechtenstein on Jan. 13, 2026, and ...
04/12/2025
SAN FRANCISCO AudioShake has launched its first streaming-capable software development kits (SDKs) designed specifically for real-time music detection and copyr...
04/12/2025
NASHVILLE The mobile and REMI production company TNDV has announced that it headed south into Mexico to live-produce the three-day 2025 Zane Grey Championship P...
04/12/2025
BURBANK, Calif. Hollywood Professionals Association Executive Director Phil Kubel has stepped down from the organization to pursue new opportunities, the group ...
04/12/2025
WASHINGTON The Federal Communications Commission said it has closed 2,048 inactive proceedings, the largest number of dormant dockets ever terminated in a singl...
04/12/2025
A new tech blog from Netflix highlights the importance of the AV1 open video codec, which now powers about 30% of the platform's streaming and discusses a v...
FIFA's Oscar Sanchez on the Task of Producing a North American World Cup The head of host broadcast production spoke during SVG Europe's Football Summit last month By Ken Kerschbaumer, Editorial Director 
