At the 2025 NAB Show (April 6-9, Las Vegas Convention Center, booth W2067), Imagine Communications will showcase technologies that set the industry standard for live production in IP-based and hybrid environments. The company will highlight the latest advances within its Selenio Network Processor and Magellan Control System, a widely deployed combination that is enabling media companies around the world to significantly improve operational efficiency and protect existing investments, while navigating any technology transition including UHD, HDR and on-ramp to the cloud.
Since the introduction of these groundbreaking solutions, Imagine has become the tech partner of choice in live production environments from universities and sports leagues to stadiums and regional sports networks. The company has shipped more than 4,500 units of SNP to date, supporting more than 140,000 video streams and 2 million audio streams around the world.
The growing momentum of our live production solutions has been driven not only by major deployments for high-profile organizations and events like the Paris Games, but also by broad adoption across facilities worldwide, said John Mailhot, senior vice president, product management at Imagine Communications. More than 30 channel partners have successfully built systems based on SNP and Magellan Control System, in part because they are so easy to deploy and operate. This tried-and-tested combination has made IP transformation practical for any size operation, enabling more efficient live production across the industry even for projects incorporating HDR and UHD.
Providing all-encompassing IP/SDI routing control, orchestration, and real-time monitoring and analytics, Magellan Control System is equally compatible with SDI, SMPTE ST 2110, VSF TR-08 JPEG XS, and MPEG-2 TS signals. It integrates readily with other systems, enabling new production environments to be easily brought online on time and on budget. For operators, the system provides an intuitive work surface and advanced control environment that make the IP technology underneath feel and act just like a traditional SDI router.
Building on its commitment to advancing IP-based production, Imagine will unveil Magellan AudioFlex at the NAB Show. This powerful new capability within the Magellan Control System provides mono-channel granularity for audio routing, allowing operators to take any channel from any signal and map it anywhere for seamless audio control even in complex IP workflows. In addition to preserving the control workflows familiar to engineers, this innovation enhances live production by enabling fast, last-minute gameday adjustments.
Imagine continues to add groundbreaking features to the SNP, a true workhorse of the industry that is used for a multitude of jobs ranging from signal conversion and HDR processing to truck dock conversions and HDR-integrated facility multiviewing. Latest additions include the recently launched SNP-XL, which extends the SNP platform's capabilities IP gateway, UHD and HDR conversion, multiviewers, master control, and more with increased SDI flexibility and a new double-density gateway personality.
Imagine's integration of JPEG XS compression technology into SNP, which was proven on the world stage at the 2024 Paris Games, offers a straightforward solution for moving live streams from a venue to the production center and up to the cloud. This model provides a high-quality, low-latency signal path that supports full HDR from end to end from shooting to production to distribution for streaming with limited latency to ensure that live content, such as sports broadcasts, can be made available to consumers as quickly as possible.
I'm gratified to see that ST 2110 has taken hold and become the basis for design of fixed and mobile production facilities all over the world, added Mailhot, who has served as editor of the SMPTE ST 2110 standard for over a decade. As broadcasters and other media companies make this shift, they can rely on the proven combination of Magellan and SNP to meet all their operational and business requirements.
NAB Show attendees can get hands-on demos of the SNP and Magellan Control System at Imagine's West Hall location, booth W2607. Further details about Imagine Communications' presence at this year's event are available at https://imaginecommunications.com/event/nab-2025/.
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...
28/08/2025
Leading video software provider, Synamedia, today announced that 24 Frames Digital, one of India's leading live event streaming service providers, has chose...
28/08/2025
Meet VisualOn at IBC2025: See What's Next in AI-Powered Video Streaming Join VisualOn at IBC2025 and discover how our AI-driven Optimizer and advanced media...
At the 2025 NAB Show (April 6-9, Las Vegas Convention Center, booth W2067), Imagine Communications will showcase technologies that set the industry standard for live production in IP-based and hybrid environments. The company will highlight the latest advances within its Selenio Network Processor and Magellan Control System, a widely deployed combination that is enabling media companies around the world to significantly improve operational efficiency and protect existing investments, while navigating any technology transition including UHD, HDR and on-ramp to the cloud.
