RT Radio Remains the Number Choice
30/01/2014
Commenting on the latest figures Jim Jennings, Managing Director, RT Radio said: This is a very encouraging book for RT Radio and RT Radio 1 in particular with the station increasing its listenership. For Sean O'Rourke to increase his listenership year on year is a remarkable achievement given the amount of changes in the radio market this year. 2fm also had a very good book with an increase in its audience and with a new schedule about to launch we feel that there are exciting times ahead for the station. RT lyric fm also had a great book with the station increasing both its daily reach and market share and Marty Whelan increasing his audience to over 40,000.
RT Radio 1
Morning Ireland remains the most listened to radio programme in Ireland everyday with 449,000 listeners up 1,000 b-o-b and 8,000 y-o-y
327,000 listen to Today with Sean O'Rourke' programme on RT Radio 1 everyday up 6,000 y-o-y
Saturday Sport up 10,000 b-o-b to 185,000
The Marian Finucane Show went up 6,000 b-o-b (Sat) and up 7,000 b-o-b (Sun)
RT Radio 1 weekly reach 1,321,000 adults, most listened to national station, over 400,000 ahead of its nearest national competitor, up 8,000 b-o-b
RT Radio 1 Saturday reach up 26,000 book on book to 663,000
RT Radio 1 Sunday reach up 12,000 book on book to 616,000
RT Radio 1 sees weekday year on year gains for Risin' Time, Morning Ireland, The John Murray Show, Today with Sean O'Rourke & Ronan Collins
RT Radio 1 sees weekend book on book gains for Saturday Sport, The Business, Marian Finucane (Sat), Marian Finucane (Sun) & Sunday Sport.
RT Radio 1 Weekday Reach steady at 24% with 849,000 listeners
RT Radio 1 market share 7am-7pm 23.5% up 0.1%
Morning Ireland up 1,000 to 449,000
News / Papers / CountryWide up 3,000 to 228,000
The Business up 3,000 to 322,000
Marian Finucane Saturday up 6,000 to 376,000
Saturday Sport up 10,000 to 185,000
Marian Finucane Sunday up 7,000 to 353,000
Sunday Sport up 11,000 to 171,000
The History Show up 3,000 to 38,000
Comparisons are all b-o-b
Radio 1 sees year on year gains for Risin' Time, Morning Ireland, The John Murray Show, Today with Sean O'Rourke and Ronan Collins
RT Radio 1 has made significant gains to its weekend schedule, with year on year consolidation across key slots and significant growth in weekend reach with Saturday reach growing by 63,000 listeners and Sunday by 68,000. The latest set of listenership figures sees the station cement its position as Ireland's most-listened-to radio station, with a weekly reach of 1,321,000. Radio 1 is the only station in the country with a weekly reach of over 1,000,000.
Tom McGuire, Head of Radio 1 says: These JNLR results are indicative of the strength in depth' of RT Radio 1. Today with Sean O'Rourke' has 6,000 more listeners than this time last year & every weekend morning the majority of the national radio audience is tuning in to The Marian Finucane Show, while in the afternoons more than 10,000 new listeners are choosing Saturday and Sunday Sport. This truly makes Radio 1 the go to' station for news, currents affairs, sport and entertainment & the Arts every day.
Commenting today, Head of 2fm, Dan Healy said: Significant gain for 2fm year on year and book on book. Our new music policy has paid off with all our gains coming from under 35 *. Shortly we will announce the new schedule and these results give us momentum as we make the changes. *average quarter hour*
Daily Reach up 10,000 to 394,000 b-o-b
Weekly Reach up 5,000 to 799,000 b-o-b
Market Share 7am-7pm up 0.4% to 7.6% y-o-y
Rick in the Afternoon up by 5,000 to 122,000 b-o-b
Weekenders with Ruth Scott and Paddy McKenna up 2,000 to 115,000 Saturday b-o-b
RT 2fm | WEEKDAY
Breakfast with Hector up 12,000 b-o-b to 136,000
Rick in the Afternoon up 5,000 b-o-b and 8,000 y-o-y to 122,000
RT 2fm | WEEKEND
Jenny Greene's Electric Disco up 2,000 b-o-b to 24,000
Weekenders with Ruth Scott & Paddy McKenna (Saturday) up 2,000 b-o-b to 115,000 and up 24,000 y-o-y.
Damian Farrelly (Saturday) up 2,000 b-o-b to 52,000
Ireland's Biggest Jukebox up 11,000 b-o-b to 125,000
RT Lyric fm increases daily reach to 4%
RT lyric fm weekly reach is up 7,000 BoB to 271,000 listeners
RT lyric fm weekday reach up 1% to 4% with 127,000 listeners b-o-b
Niall Carroll's Classical Daytime up 3,000 to 41,000 y-o-y
Marty in the Morning gains 4,000 listeners book-on-book to 41,000
The lyric Concert with Paul Herriott up 1,000 b-o-b to 18,000
Trish Taylors Daybreak up 1,000 to b-o-b to 18,000
Gloria up 2,000 book-on-book to 9,000
RT lyric fm increases daily reach to 4% and weekly reach to 8% with book-on-book growth for key programmes. Said Aodan Dubhghaill, Head of RT lyric fm: It is very encouraging to see that the daily reach has grown to 4% and weekly reach to 8% people of impeccably good taste have made the switch to lyric fm. Favourite broadcasters like Marty Whelan, George Hamilton and Trish Taylor have all seen gains. More and more people want what lyric offers.
--Ends--
LINK: | http://www.rte.ie/about/en/press-office/press-releases/2014/0130/50126... |
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