
Wednesday 19th April 2017 Multi-award winning broadcaster UKTV today announced it is strengthening its commitment to original programming on its free-to-air channel, Really, with the commission of Into The Fire (w/t) (20x60), a brand new documentary series from independent production company IMG.
Using pioneering state-of-the-art technology Into The Fire offers a unique look at what its really like to be a fire fighter in Britain today, with exclusive access to West Midlands Fire Service (WMFS), the second busiest fire and rescue service in the UK.
The series will be filmed almost entirely by the fire crews themselves, using their revolutionary new helmet- and body-worn cameras. This raw and dramatic footage will will give viewers a new and sometimes shocking insight into the life of a front line firefighter. The self-shot footage will be supported by powerful personal testimony from the heroic teams who attend the emergencies including fires, road traffic collisions and rescues. Their helmet cameras are designed to withstand the extreme temperatures encountered in many blazes.
Into the Fire will also follow WMFS firefighters and their colleagues engaged in a wide variety of work designed to keep people and businesses safe, and will take a look at the lives of firefighters away from the fire station.
The new series was ordered by Really General Manager, Luke Hales and UKTV Director of Commissioning, Richard Watsham. It is commissioned by Commissioning Editor Helen Nightingale for UKTV. The Series Producer for IMG is Nick Kenton and the Executive Producers are Helen Nightingale for UKTV and Bob Massie for IMG. The series is currently in production and will transmit later this year.
Luke Hales, general manager, Really, said:
This is the third factual commission in less than 12 months as we grow Reallys slate. We are committed to bringing our viewers original, home-grown content and we hope this show will push the boundaries of their perceptions of a modern-day UK firefighter.
Phil Loach, Chief Fire Officer of West Midlands Fire Service, said:
Were delighted to be working with UKTV, Really and IMG on this ground-breaking series. It is a fantastic opportunity to tell the story of a 21st century fire and rescue service, which is about so much more than responding to fires and traffic collisions. Were very much looking forward to giving viewers a revealing insight into our work making the West Midlands safer, stronger and healthier.
Helen Nightingale, Commissioning editor, UKTV said:
We are very excited to be bringing another extraordinary documentary series to Really which is becoming the go to channel for compelling real life stories.
Bob Massie, Executive Producer Entertainment, Factual and Formats, IMG said:
Firefighters are Britains everyday heroes but until now, the only people who see the amazing work they do, especially in the very heart of fires, are their own crewmates. Viewers at home will be given a unique and captivating insight into the incredible bravery, skill, teamwork and compassion our firefighters display as they risk their lives to keep us all safe.
UKTVs free-to-air channel Really has established itself as the home of real-life programming. Real-life rescue is a key content pillar, alongside crime, paranormal and lifestyle programming. Really saw success with its UKTV Originals in 2016, Helicopter ER since premiere reached an audience of 3.3m individuals and Cops UK: Body Cam Squad debuted with an audience of 233k individuals.
DCD Rights will be handling the international distribution for the series.
ENDS
For more information contact: Annabel Rudden
Plank PR 020 8995 3936 / annabel@plankpr.com
Notes to Editors: About Really Sky 155, Virgin 267, Freeview 17, BT & TalkTalk 017 - On demand on UKTV Play
Really is a leading real life TV channel, offering viewers an exhilarating, emotional roller coaster of programming. Championing astounding documentaries, real life crime stories and lifestyle programming plus premier paranormal content. Free to air channel Really offers a compelling variety of real life and lifestyle favourites including documentaries such as Embarrassing Bodies, Helicopter Heroes, I Survived Evil and One Born Every Minute, lifestyle titles such as Homes Under The Hammer, DIY SOS and Escape to the Country as well as being the leading paranormal broadcaster with titles such as Paranormal Witness, Most Haunted and Ghost Adventures.
About UKTV UKTV is the multi-award winning media company that reaches over 42 million viewers every month. UKTVs eleven imaginative brands - UKTV Play, Dave, Watch, Gold, Alibi, Yesterday, Drama, Really, Home, Eden and Good Food - include the most popular non-PSB channel in the UK and account for 9% of the British commercial TV market. The companys most recent financial results showed record-breaking year-end revenue of £278m, and EBITDA of £67.4m. It invested a record £125m in programming and related launches last year, and is becoming an increasingly significant investor in UK creativity. UKTV has a truly innovative model, curating brand-defining commissions, high-profile acquisitions and the very best of BBC, alongside programmes originally shown on ITV and Channel 4. The network embraces technology to deliver inspired channels to audiences through Freeview, Sky, Virgin Media, BT, TalkTalk, YouView and UKTV Play, and distributes its highly valued original programmes to 200 territories. Now celebrating its 22nd year at the forefront of digital television, UKTV - an independent commercial joint venture between BBC Worldwide and Scripps Networks Interactive, Inc. (SNI) - is proud to be the only British television broadcaster to be recognised by Best Companies.
corporate.uktv.co.uk / press.uktv.co.uk / @uktv_press
About IMG IMG is a global leader in entertainment, sports, media and fashion, operating
Most recent headlines
13/12/2025
Powering Client Growth: Horizon Deepens Nielsen Partnership, Enabling More Effic...
13/12/2025
In a move that will help it offer more flexible and less costly programming options, YouTube TV has announced that it will be launching YouTube TV Plans with mo...
13/12/2025
SINGAPORE Magna Systems has designed, built and completed what is believed to be the first full UHD and IP-based OB truck in Southeast Asia for a Singapore medi...
12/12/2025
SVG Summit 2025 Preview: Everything You Need to Know for Next Week's Big Sho...
12/12/2025
Hailey Gates at the Atropia premiere (photo by George Pimentel / Shutterstock for Sundance Film Festival)...
12/12/2025
Last month, Spotify announced a new collaboration with the ATP Tour, the global governing body of men's professional tennis, aimed at bringing the next gene...
12/12/2025
CONWAY, Ark. In a notable example of how the elimination of Federal federal funding is forcing public stations to make massive cuts and changes in the way they...
12/12/2025
Wisycom and DPA Microphones announce the appointment of Ren Moerch as Group Product Director, Wireless, a strategic leadership role that will guide the combine...
12/12/2025
SMPTE , the home of media professionals, technologists, and engineers, in conjuncture with the European Broadcasting Union (EBU) and the Entertainment Technolog...
12/12/2025
Keepit, the vendor-independent, cloud-native data protection provider, today announced a strategic go-to-market relationship in Poland with Ingram Micro, a lead...
12/12/2025
Atomos announced the immediate availability of a new firmware update for its Ninja TX GO and Ninja TX monitor-recorders, unlocking Open Gate 48P RAW recording w...
12/12/2025
Professional Wireless Systems (PWS) once again played a critical role in delivering flawless wireless coordination and support at the 2025 Latin Grammy Awards a...
12/12/2025
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broadc...
12/12/2025
DHD audio will demonstrate the latest additions to its range of digital audio production solutions on Booth 321 in Hall B6 at Hamburg Open 2026. The show will b...
12/12/2025
Chaos today announces the release of V-Ray for Blender, update 2, bringing its award-winning rendering technology to even more Blender users by adding support f...
12/12/2025
Lighting specialist UltraLEDs has launched Precision LED Tape, a high-CRI lighting solution designed specifically for professional film, TV, and studio use.
P...
12/12/2025
Zixi, the Emmy Award-winning leader in live broadcast-quality video over IP, today announced that Roi Sasson has joined the company as Vice President, Engineer...
12/12/2025
BitFire (bitfire.tv), the leader in software-defined live production and IP transmission, today announced a strategic partnership with Appear, a leader in high-...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
HUDSON, Mass. BitFire and Appear have struck a strategic partnership aimed at offering broadcasters, sports leagues and streaming platforms a faster, more flexi...
12/12/2025
The broadcast industry is evolving faster than ever. #IPWorkflows #remoteproduction, and next-gen audio systems are reshaping how teams design, deliver, and sca...
12/12/2025
LOS ANGELES The payroll and production accounting platform Wrapbook has announced the acquisition of Cinapse, a modern scheduling platform for film and televisi...
12/12/2025
DEHLI Ross Video has announced that it is expanding and restructuring its commercial and technical teams in the South Asian Association for Regional Cooperation...
12/12/2025
LONDON Following the success of its UK launch in January 2025, Rise AV, the global not-for-profit initiative dedicated to supporting and advancing women in the ...
12/12/2025
SAN FRANCISCO Ad-supported streaming service Tubi next week will launch Matter Casting, a new casting standard that will enable seamless mobile-to-TV viewing di...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
Friday 12 December 2025
Ted is back! Seth MacFarlane's live-action comedic ...
12/12/2025
In Las Vegas's T-Mobile Arena, fans of the Golden Knights are getting more than just hockey - they're getting a taste of the future. ADAM, a robot devel...
12/12/2025
Uachtar n na h ireann, Catherine Connolly visited RT Raidi na Gaeltachta's...
12/12/2025
Ireland AM host Eric Roberts has been revealed as the sixth contestant taking to...
12/12/2025
Scripps Research team pioneers an efficient way to stereoselectively add fluorine to drug-like molecules A new method uses a novel catalyst and inexpensive fluo...
11/12/2025
Thomson and the Center for News, Technology and Innovation (CNTI) convened a two-day workshop in Sarajevo bringing together more than 35 journalists, editors, p...
11/12/2025
ESPN's Aims for Spectacular With Heisman Trophy ShowEvent firsts include 1080p HDR production airing on both national broadcast and cableBy Dan Daley, Audio...
11/12/2025
SVG Students To Watch: Frankie Patton, University of ColoradoThe 2025 grad is hitting the ground running as a PA on national broadcastsBy Brandon Costa, Directo...
11/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 3By SVG Staff
Thursday, December 11, 2025 - 7:24 am
Print This Story | Subscribe
Story Highlights
The 2...
11/12/2025
SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Go...
11/12/2025
SVG Summit 2025 Preview: 5G, MXL, Spectrum Loss, and Outerspace on Tap for Tues...
11/12/2025
2025 Sports Broadcasting Hall of Fame: David Levy, Turner Titan and Master of Al...
11/12/2025
SVG Launches Follow the Money' Podcast: Go Inside the Sports Media Biz with...
11/12/2025
A Deep Dive Inside Game Creek Video's Bird and Magic Mobile Units, Home to A...
11/12/2025
How Sound Effects for Monsters Funday Football' Emulated the Sonic Soul of ...
11/12/2025
SVG New Sponsor Spotlight: CSP Mobile Productions' Len Chase on Upgrading Tr...
11/12/2025
Having the right song soundtrack your moves can make all the difference when gam...
11/12/2025
It's been a big year for Taylor Swift. Her highly anticipated album The Life...
11/12/2025
New satellites for the SDA Tranche 1 Tracking program in production at L3Harris&...
11/12/2025
The Meadowlands system, a compact and mobile version of the CCS, uses ground-based radio frequency units to disrupt satellite communications....
11/12/2025
The L3Harris demonstration united tactical communications devices, counter-UAS c...
11/12/2025
Throughout 2025, L3Harris delivered innovative solutions to U.S. and allied warfighters across every domain.
With an unrelenting commitment to excellence, our...
11/12/2025
A Majority of the World's Population (51%) Identify As Soccer Fans
The 2025 MLB postseason notched 58.2 billion viewing minutes, up +24% from the prior y...
11/12/2025
WALTHAM, Mass. Video-over-IP software provider Zixi said Roi Sasson has joined the company as vice president, engineering....