-- Common Customer Pain Points
--
Object Matrix is the strategic partner who understands your industry, enables global collaboration, increases operational efficiency and empowers creativity
1. I cannot monetise content as I don't know what I have When content is spread across silos of storage or your MAM goes down, then it's tough to find your valuable assets. If you can't find it you don't have it and if you don't have it then you cannot use it, re-use it or get value from it.
MatrixStore object storage comes with intelligent metadata services built in enabling teams to find and access content instantly even if the MAM is not available.
2. I don't have a platform to share content with global teams Many media focused organisations have teams spread across cities, regions or countries. Sharing and protecting the content between those locations has been a real pain point for customers before they implemented MatrixStore object storage coupled with the amazing Vision browse and collaboration platform.
3. I'm afraid to work will stop if we have a local outage which will cost us money Localised outages, be they mundane or caused by a hurricane should not stop access to content. MatrixStore implemented as a private or hybrid cloud storage platform includes built-in DR and Business Continuity For free.
4. I do not have the resources or experts to manage more storage silos Managing legacy storage takes time, people and expertise. The storage technology world moves fast and maintaining that in house expertise is often not appropriate nor cost-effective. Implementing a private or hybrid cloud storage platform built on MatrixStore object storage, that requires little or no management, relieves our customers of that problem.
5. When I need it, my vendor support is not good enough, they don't understand me as an individual customer Generalist IT and storage suppliers want to sell into the media and film companies at any cost in order to say that they helped to make Avatar or Star Wars on the social channels. The reality is that most of the time, they drop in their product at reduced costs and run away. Object Matrix has dedicated itself to the media industry and only the media industry. Therefore we speak your language, understand your challenges and provide relevant and compelling solutions.
6. Cloud doesn't work for me right now but what is a viable alternative? Organisations who rushed to the cloud are now finding it is not quite right for some workflows, namely on-demand archives. The ability to pull any content from the archive at any time without crippling and unpredictable costs is the nirvana. MatrixStore object storage deployed as a managed service (MaaS), private or hybrid cloud storage provides super fast access to the entire archive coupled with a cost-effective and predictable financial roadmap.
7. My operational costs relating to storage are too high primarily staff costs Silos of storage isolated for individual workflows and legacy offline media libraries take time and expertise to manage. When studied most of those workflows can be consolidated into one management free private or hybrid cloud storage platform thus freeing up staff to work on tasks that add value to the business.
8.I feel the valuable time is unwisely used managing media and storage pools Media managers often spend an inordinate amount of time fielding requests for content to be served up from the archive. Storage administrators also feel that pain as they maintain the various locations on which that content resides. Providing a single, unified, interface directly to producers and editors so that they can use to find, browse and share content from a self-managing and highly secure storage platform brings instant operational benefits.
9. I am completely tied into a single vendor and need to be more future proof Historically creative workflows were owned end-to-end by a single vendor. The benefits of having one throat to choke in the event of an outage are clear but often those companies simply cannot keep up with the pace of technology change when it comes to storage. Adding non-proprietary and future proof 3rd party storage products like MatrixStore into the mix helps solve tactical and strategic challenges whilst enabling our customers to reduce their reliance on a single vendor. It really is a win win.
10. I am fed up with platforms becoming obsolete and being held to ransom by my data When a company has you by the data it's almost like ransomware. Migrating from old storage platforms or tape formats takes time, expertise and resources. More than that, the data belongs to you and not your vendor! Your data and metadata should remain portable To be able to move it wherever and whenever you want to. MatrixStore object storage has given our customers this freedom. Their data belongs to them. Not us.
11. I don't feel I have the right storage platform, surely there must be something better? Sometimes it is easier to stick with what you have. The fear of moving platforms into the unknown holds many companies, and individuals back. Object Matrix has been around since 2003 and we have been working with the extreme innovators through to the more traditional and cautious. We would be more than happy to introduce you to our customer community so you can find out how they have benefited from taking the plunge into the amazing world of MatrixStore object storage.
12. I don't have a strategic relationship with my vendors, I just get what they think I need As mentioned above, we have spoken to many customers seduced by special introductory offers from the big named generalist IT suppliers. Nobody has ever got fired for buying from etc. Turns out their solutions doesn't suit media workflows so after months or years adapting your workflow to their te
Most recent headlines
04/08/2024
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet, a leading technology and service provider for media-rich organizations, a...
28/04/2024
Mediahaus delivers the first SRT live-streaming sports production over 5G with U...
25/04/2024
Sundance Institute Founder Robert Redford during a press conference at the 1996 ...
25/04/2024
alt= class=wp-image-12361 data-lazy-src=/wp-content/uploads/2024/04/NAB-booth-2024-960x540-1.jpg/> Set against a vibrant backdrop of innovation and collaboratio...
25/04/2024
alt= class=wp-image-12356 data-lazy-src=/wp-content/uploads/2024/04/NAB-mod-win-960x540-1.jpg/>NAB's Eric Trabb (right) awards SNS with two NAB Show Product...
25/04/2024
PHILADELPHIA Comcast beat earnings estimates in its Q1 2024 financial report, as streaming losses continued to decline and Peacock's paid subscribers spiked...
25/04/2024
SEATTLE The Seattle Kraken have inked new multi-year agreements with Tegna and Prime Video that will expand access to their games over broadcast stations and st...
25/04/2024
M2A Medias Matt Hughes asks, is it time for news broadcasting to shift to the cloud?
By Contributor
Published: April 25, 2024
M2A Media's Matt Hughes ...
25/04/2024
Cintel Scanner G3 HDR Restores Egypt's Cinema Treasures to Their Former Glo...
25/04/2024
Sinclair Broadcast Group said it named Kevin Coskren chief meteorologist at KTUL, its ABC affiliate in Tulsa, Oklahoma....
25/04/2024
The Business of TV News, a new one-day event featuring Martha Raddatz, Shannon Bream, Glenn Kirschner and other major figures in television news, happens at Hot...
25/04/2024
Conditions put on the proposed sale of WADL Detroit, to Mission Broadcasting have created a potential drama in the Motor City....
25/04/2024
TelevisaUnivision reported a $52 million loss in the first quarter, up from $3 m...
25/04/2024
Comcast reported flat first-quarter earnings as it reduced the red ink at Peacock but continued to lose video and broadband customers....
25/04/2024
Music-video network Vevo said it launched its app on Telly, the company offering consumers free dual-screen TVs in return for data about what they're watchi...
25/04/2024
Future Today said it has introduced a redesigned user interface for about half of its 300 streaming apps, including Fawesome, HappyKids and iFood.TV....
25/04/2024
The writer and director of a hit Czech series tell Robert Shepherd about their approach to portraying real-life Pakistani kidnappings on the small screen, while...
25/04/2024
Notorious DIT will work with the Liverpool Film Office to increase opportunities for regional talent
By Matthew Corrigan
Published: April 25, 2024
Notorio...
25/04/2024
Broadpeak , a leading provider of content delivery network (CDN) and video streaming solutions for content providers and pay-TV operators worldwide, announced t...
25/04/2024
Lightware Visual Engineering, a leading manufacturer of connectivity solutions for the professional integrated systems market and a pioneer in signal management...
25/04/2024
Net Insight has entered into a collaboration with DMC Production that positions Net Insight at the forefront of sports broadcasting in the Nordics. Net Insight ...
25/04/2024
GlobalM has announced a strategic partnership with scoopa, the specialists in broadcast-quality content distribution, offering a complementary service for live ...
25/04/2024
PlayBox Neo announces the completion of a new multichannel playout system for the DDish direct-to-home satellite television network in Mongolia. Based in the na...
25/04/2024
Canadian music producer and engineer Garth Richardson also known as Gggarth due to his stutter - has embraced immersive audio by installing a PMC monitoring s...
25/04/2024
Leading video software provider Synamedia today announced that Televisa, the Mexican telecommunications and broadcasting company, has chosen Synamedia as its pa...
25/04/2024
OTTera, a leading provider of end-to-end OTT and FAST channel solutions, proudly announces its strategic partnership with ThinkAnalytics, a global leader in adv...
25/04/2024
The American Tobacco Campus will be hopping with activity tonight and this weekend with two fun events!
Durham Night Market
At last! The Durham Night Market i...
25/04/2024
WEST CHESTER, Pa. Video commerce provider Qurate Retail Group has launched The Big Dish, a new culinary-themed FAST channel on The Roku Channel....
25/04/2024
LOS ANGELES The Hollywood Professional Association has announced that submissions for the 2024 HPA Engineering Excellence Awards are now being accepted. This re...
25/04/2024
NEW YORK The digital media measurement and analytics firm DoubleVerify has announced that it has received Media Rating Council (MRC) accreditation for Video Vie...
25/04/2024
SAN FRANCISCO Fox Corp.'s ad-supported streaming service Tubi has announced a licensing agreement with the sports platform DAZN that will see DAZN Ringside ...
25/04/2024
NEW YORK In the runup to the 2024 IAB NewFronts, the IAB has announced three key appointments to its leadership team....
25/04/2024
Epic Games releases Unreal Engine 5.4 with new Motion Design Mode, Unreal VCam f...
25/04/2024
Content Creation, Production, Distribution Is In a State of Flux
Andy Marken April 24, 2024
0 Comments
My empathy is creeping towards what I would de...
25/04/2024
The Carolina Panthers and Capitol Broadcasting Company (CBC) announced they have...
25/04/2024
Berklee Student Riko Sasaski Named 2024 Yamaha Young Performing Artist The accomplished saxophonist secured a spot among the elite winners of this year's ...
25/04/2024
Stations everywhere take pride in having a main anchor who comes from the market they represent. That applies in St. Louis, too, but it also pertains to general...
25/04/2024
Edward Moody is joining the WBTW Myrtle Beach, South Carolina, anchor crew, and will anchor the 5, 6 and 11 p.m. newscasts alongside Trish Williford. He comes f...
25/04/2024
MTV said the 2024 Video Music Awards will return to New York and take place at the new UBS Arena....
25/04/2024
Season three of comedy The Outlaws premieres on Prime Video May 31. Stephen Merchant co-created the show, and stars. There are five episodes....
25/04/2024
The E.W. Scripps Co. is evaluating offers for Bounce, its multicast channel for African-American viewers, according to a report from CNBC....
25/04/2024
Paramount Plus has ordered a second season for Dora, the animated preschool show based on Dora the Explorer. The show, featuring Dora on a rainforest adventure ...
25/04/2024
Bayanat AI PLC (ADX: BAYANAT), a leading AI-powered geospatial solutions provider, and Al Yah Satellite Communications Company P.J.S.C. (ADX: YAHSAT), the UAE&#...
25/04/2024
April 25th, 2024 Press Materials Available Here
TRIBECA FESTIVAL 2024 ANNOUNCES AUDIO STORYTELLING AND GAMES LINEUP
Audio Storytelling Program Features 10th ...
25/04/2024
NFL Draft 2024: Verizon Expands Broadband Capacity To Handle the Spike in Demand Mobile cells will help accommodate first responders, social media, sports betti...
25/04/2024
NFL Draft 2024: NFL Media Teams With The Fantasy Footballers on Hybrid, REMI Pro...
25/04/2024
NFL Draft 2024: ESPN Motors Into Detroit With Trio of Simultaneous Live Presenta...
25/04/2024
Published On: April 25th, 2024
data-orig-src=https://www.sgo.es/wp-content/upl...
-- Common Customer Pain Points
