Former NESN EP Howard Zalkowitz Launches SportsZalk Media Consulting Company Taps into storytelling skills developed during 30-year career working at NESN, Turner Sports, and CBS Olympics By Ken Kerschbaumer, Editorial Director
Tuesday, January 21, 2025 - 9:37 am
Print This Story | Subscribe
Story Highlights
A new production and content consulting company has been launched as former NESN Executive Producer Howard Zalkowitz has founded SportsZalk Media. And Zalkowitz, who left NESN last year looking for new challenges, says he hopes to get involved with projects that tap into his wide range of skills acquired over a career that has spanned more than three decades.
Howard Zalkowitz, formerly of NESN and prior to that Turner Sports, has started a new consultancy company called SportsZalkMedia.
My recency bias is the RSN world and the fundamentals of building seasonal plans, coaching people, and doing a lot of tent pole events during a local sports season, he says. But I was very fortunate in my Turner days to be a part of a lot of premium projects, and I've also been involved with producing or overseeing production of a lot of cool sports, whether it's Irish hurling at Fenway Park or boxing or show jumping equestrian.
Zalkowitz says he offers three types of services: consulting (either end-to-end for one company or on event projects); ideation workshops to take ideas from blue-sky and making a business case; to short-term executive producing for a launch, project or event.
With respect to his production philosophy, Zalkowitz points to what he learned from the late-great Sports Broadcasting Hall of Famer Mike Pearl who influenced so many in the industry while at CBS Olympics and Turner Sports. He began working with Pearl at CBS Olympics and Pearl brought him down to Turner Sports, giving Zalkowitz a chance to work on everything from the Olympics to Wimbledon and, of course, the NBA where Zalkowitz was part of the core team responsible for the move of NBA Digital and NBATV from Secaucus to Atlanta.
Mike was a real big proponent of there is a story in every sport and there is a production challenge in every sport, he explains. Every sport deserves your most attention because it is the most important thing to the athletes and the stakeholders and the fans of that sport. He had an incredible perspective and would treat a men's cross-country skiing relay) Olympic event as if it was the Super Bowl. And I have carried that mentality with me throughout my career.
Howard's career took off during his time as a production executive at Turner Sports (now TNT Sports), where he played an integral role in numerous groundbreaking cross-departmental initiatives, including the Turner and CBS NCAA Men's Basketball Tournament Launch, NBA on TNT All-Star Weekend, and MLB postseason.
At NESN, Howard spearheaded the production, content, and program planning for Red Sox and Bruins coverage, including Red Sox Spring Training, Bruins training camps, regular season games, and NHL Playoffs/MLB Postseason. He was also a member of the Sports Video Group Regional Sports Network (RSN) Advisory Senior Committee and contributed to the development of customizable broadcasts during the pandemic as a member of the NHL and MLB Broadcasting Committees. As part of the NESN senior leadership team, Howard played a key role in the launch of SportsNet Pittsburgh, the RSN of the Penguins and Pirates that is run by NESN.
My background in the international, national and regional space and my background in leading productions for games, live studio shows, edited specials, and platform-agnostic short-form content plays means I can add a lot of value to the ecosystem, he adds. My goal is to help companies and provide an outside eye and I also want to help young people who are trying to do things that are interesting and innovative in the sports space.
For more on Zalkowitz and his services, please visit SportsZalkmedia.com
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Marshall Electronics, a globally recognized provider of high-performance video solutions for broadcast, streaming, AV and professional production, will exhibit ...
08/10/2026
14-hour package also includes A Remarkable Place to Die season 2 as well as libr...
Former NESN EP Howard Zalkowitz Launches SportsZalk Media Consulting Company Taps into storytelling skills developed during 30-year career working at NESN, Turner Sports, and CBS Olympics By Ken Kerschbaumer, Editorial Director 
