
Gamers love games - as do the people who make them.
GeForce NOW streams over 1,500 games from the cloud, and with the Game Developers Conference in full swing this week, today's GFN Thursday celebrates all things games: the tech behind them, the tools that bring them to the cloud, the ways to play them and the new ones being added to the library this week.
Developers use a host of NVIDIA resources to deliver the best in PC cloud gaming experiences. CD PROJEKT RED, one of many developers to tap into these resources, recently announced a new update coming to Cyberpunk 2077 on April 11 - including a new technology preview for Ray Tracing: Overdrive Mode that enables full ray tracing on GeForce RTX 40 Series GPUs and RTX 4080 SuperPODs.
RTX 4080 performance lights up Sofia, Bulgaria. In addition, members in and around Sofia, Bulgaria, can now experience the best of GeForce NOW Ultimate cloud gaming. It's the latest city to roll out RTX 4080 gaming rigs to GeForce NOW servers around the globe.
Plus, with five new games joining the cloud this week, and an upcoming marvel-ous reward, GeForce NOW members can look forward to a busy weekend of streaming goodness.
Developers, Mount Up! GDC presents the ideal time to spotlight GeForce NOW tools that enable developers to seamlessly bring their games to the cloud. NVIDIA tools, software development kits (SDKs) and partner engines together enable the production of stunning real-time content that uses AI and ray tracing. And bringing these games to billions of non-PC devices is as simple as checking an opt-in box.
GeForce NOW taps into existing game stores, allowing game developers to reap the benefits of a rapidly growing audience without the hassle of developing for another platform. This means zero port work to bring games to the cloud. Users don't have to buy games for another platform and can play them on many of the devices they already own.
Developers who want to do more have access to the GeForce NOW Developer Platform - an SDK and toolset empowering integration of, interaction with and testing on the NVIDIA cloud gaming service. It allows developers to enhance their games to run more seamlessly, add cloud gaming into their stores and launchers, and let users connect their accounts and libraries to GeForce NOW.
The SDK is a set of APIs, runtimes, samples and documentation that allows games to query for cloud execution and enable virtual touchscreens; launchers to trigger cloud streaming of a specified game; and GeForce NOW and publisher backends to facilitate account linking and game library ownership syncing, already available for Steam and Ubisoft games.
Content developers have a slew of opportunities to bring their virtual worlds and interactive experiences to users in unique ways, powered by the cloud.
Metaverse services company Improbable will use NVIDIA cloud gaming infrastructure for an interactive, live, invite-only experience that will accommodate up to 10,000 guests. Other recent developer events included the DAF Trucks virtual experience, where potential customers took the newest DAF truck for a test drive in a simulated world, with PixelMob's Euro Truck Simulator 2 providing the virtual playground.
Furthermore, CD PROJEKT RED will be delivering full ray tracing, aka path tracing, to Cyberpunk 2077. Such effects were previously only possible for film and TV. With the power of a GeForce RTX 4080 gaming rig in the cloud, Ultimate members will be able to stream the new technology preview for the Ray Tracing: Overdrive Mode coming to Cyberpunk 2077 across devices - even Macs - no matter the game's system requirements.
Get Ready for a Marvel-ous Week GeForce NOW Premium members can get this Marvel-ous reward for free first. GeForce NOW Ultimate members have been enjoying Marvel's Midnight Suns' ultra-smooth, cinematic game play thanks to DLSS 3 technology support on top of RTX-powered ray tracing, which together enable graphics breakthroughs.
Now, members can fight among the legends with Captain Marvel's Medieval Marvel suit in a free reward, which will become available at the end of the month - first to Premium members who are opted into GeForce NOW rewards. This reward is only available until May 6, so upgrade to an Ultimate or Priority membership today and opt into rewards to get first access.
Next, on to the five new games hitting GeForce NOW week for a happy weekend:
Tchia (New release on Epic Games Store)
Chess Ultra (New release on Epic Games Store, March 23)
Amberial Dreams (Steam)
Symphony of War: The Nephilim Saga (Steam)
No One Survived (Steam)
And with that, we've got a question to end this GFN Thursday:
You ve got free rent for a year to live in a video game city of your choice, which one are you choosing?
NVIDIA GeForce NOW (@NVIDIAGFN) March 22, 2023
North America Stories
23/07/2026
This Spring 2026 graduate from Honolulu found a home at SoonerVision as a live-production star and is ready to enter the industry as a replay op on Prime Video&...
23/07/2026
As the AUSL postseason begins tonight, listening in to players during games enhances fan engagement for the young organization
Ballplayers chatting with announ...
23/07/2026
Snap Inc. and the Esports Foundation have announced Snap's activations at the Esports World Cup 2026 in Paris, running July 6 through August 23. For the fir...
23/07/2026
Sony has announced the FX5, a full-frame Cinema Line camera built around a newly developed fully stacked Exmor RS CMOS image sensor and BIONZ XR2 image processi...
23/07/2026
TNDV (a division of Live Media Group) provided technical production support for the Pickleball Slam 4 live broadcast from Seminole Hard Rock Live in Hollywood, ...
23/07/2026
LTN has announced it has completed satellite-to-IP migrations for more than 3,00...
23/07/2026
Daktronics has announced the winners of the 2026 DakClassroom Student Showcase, a national competition recognizing student work in media production, storytellin...
23/07/2026
The French Tennis Federation (FFT) and beIN Media Group have announced a five-ye...
23/07/2026
Clear-Com provided the communications infrastructure for the Fryderyk Awards Gal...
23/07/2026
The 2026 FIFA World Cup is, on paper, an unparalleled financial success. Total t...
23/07/2026
Standing inside HQ3 at MediaCity Studios during the FIFA World Cup 2026, it quic...
23/07/2026
Having attracted upwards of 17 billion views throughout the tourney, the broadca...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Witbe brings its AI-native testing and monitoring infrastructure to Amsterdam: demonstrations on real devices, a peer-reviewed technical paper in the conference...
23/07/2026
Quickplay, Caretta Research, Evergent, and Yospace have announced that the renowned IBC Pride Happy Hour will once again bring the vibe and fun back to IBC on F...
23/07/2026
At IBC2026, Interra Systems will present this year's focus: operational AI at scale for QC, monitoring, and captioning workflows. The industry has moved pas...
23/07/2026
Illusionfx is finally coming!
Alex Perea July 23, 2026
0 Comments
The new website is now live to mark the occasion.
Since the last update, feedback h...
23/07/2026
Evergent (5.A86) will showcase its Agentic Revenue Orchestration Platform for streaming services, sports leagues, pay-TV operators at IBC2026 (RAI Amsterdam, 11...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
David Dvir, 2D founder (left), Sundeep Reddy (center), and Jean-Marc Bouchut (right), both of Zeiss...
23/07/2026
Lock in and load up the cloud. GFN Thursday brings fresh updates and new adventu...
22/07/2026
Among other tweaks to coverage, the broadcaster added announce positions in the ...
22/07/2026
The Australian Sports Technologies Network (ASTN) has reported a sharp acceleration in Australia's sportstech sector, with revenue growth rising from 10% in...
22/07/2026
From a retrofitted broadcast bus to packed Match Day Live! events, Bennett detai...
22/07/2026
TMRW Sports has named Brendan Donohue as President, Flag Football, where he will lead the company's professional flag football business in partnership with ...
22/07/2026
Stephen Arnold Music (SAM) designed and produced soundtracks for nine projection...
22/07/2026
Harmonic has announced a $25,000 donation to Global Empowerment Mission (GEM) fo...
22/07/2026
Telemundo has announced it has acquired from UC3 exclusive U.S. Spanish-language...
22/07/2026
The Rest Is Football, hosted by Gary Lineker, Alan Shearer, and Micah Richards, ...
22/07/2026
Sports Studio has announced a partnership with TheSoul Group to distribute Free ...
22/07/2026
Daktronics has concluded its 2026 High School Video Summit, a two-day hybrid event combining virtual sessions with hands-on host school visits across the countr...
22/07/2026
FOR-A America will exhibit at the MMCA Show in Pensacola, Florida (July 21-24), marking the company's first appearance at the house of worship AV event. FOR...
22/07/2026
The New York Yankees have selected Lumen Technologies (NYSE: LUMN) to connect Ya...
22/07/2026
Calrec will exhibit at IBC 2026 (Stand 8.C47) with demonstrations of its IP-native audio ecosystem built around the Argo console range, and will announce two ne...
22/07/2026
Solid State Logic has announced the appointment of Algam EKO as its distributor for SSL large format consoles in Italy, covering the Live, Broadcast, and Studio...
22/07/2026
FloSports has announced the launch of the FloSports Channel, a free ad-supported streaming channel premiering on Prime Video in the U.S. on July 21. The channel...
22/07/2026
Banana Ball TV (BTV), the broadcast operation of the Savannah Bananas, has insta...
22/07/2026
SiriusXM and Audacy have announced an agreement bringing 42 Audacy sports, news, and talk stations from 29 U.S. markets to SiriusXM. Twenty-three Audacy sports ...
22/07/2026
The collaboration produced more than 500 short-form videos across four cities th...
22/07/2026
At 2,600 sq. ft., the new home of digital content houses a main studio, podcast space, and an auxiliary control room
NFL franchises are accelerating their prod...
22/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/07/2026
Proven managed IP solution helps broadcasters confidently navigate the future of broadcast distribution
LTN announces it has completed successful satellite-to-...
22/07/2026
Today, Chaos announced V-Ray 7, update 4, eliminating the need for asset conversions and tool switching, which slow down media and entertainment pipelines. Arti...
22/07/2026
An AI playground for the Project Indigo camera app
Marc Levoy July 22, 2026
0 Comments
At left is the user interface of our Playground, running on an ...
22/07/2026
Custom Consoles announces the completion of a large technical furniture project for Radio T l vision Suisse (RTS) at the networks recently inaugurated productio...