Matech - 06 NAB Show Preview - Realize the Full Value of Your Content

Masstech - 2016 NAB Show Preview - Realize the Full Value of Your Content 09 February 2016

Booth # SU5405

Masstech Innovations will showcase powerful and flexible media management and advanced workflow solutions at the 2016 NAB Show in booth number SU5405 (South Hall).

Masstech's innovative solutions are trusted by leading media organizations worldwide to manage their valuable media assets, streamline their workflows, maximize their efficiency and deliver exceptional ROI. Masstech solutions are ideal for addressing the evolving challenges of media management, from exponentially growing volumes of content, to increasing collaboration, to the expanding storage requirements of formats such as 4K Ultra HD.

Demonstrations at the Masstech booth will feature a new version of the MassStore platform (enhancements include support for LTO-7 compliant storage devices) and augmented MassStore-powered solutions for an array of applications.

MassStore-powered solutions

MassStore for MAM lets users easily and efficiently manage their valuable digital media content and all related information throughout its entire lifecycle. Its intuitive, unified web interface makes it faster and simpler to find, view and manage both video and non-video assets, eliminating the typical complexity of media management. Integrated, intelligent storage management and native transcoding reduce system costs and streamline workflows, while rich third-party integrations remove barriers to maximize productivity.

MassStore for News puts the story text and video that journalists need right at their fingertips, when and where they need it. Masstech's award-winning news solution lets users easily archive, retrieve and exchange content directly from their familiar NRCS interface. Stories and media are moved painlessly between users, systems and sites with a single drag-and-drop. Eliminating disruptive technical and workflow barriers, Masstech saves journalists time and effort while letting them focus on creating content-rich stories.

MassStore for Program & Spot Aggregation enables media organizations ranging from broadcasters to content distribution centers to eliminate the manual processes associated with aggregating content from multiple sources. Reducing turnaround time, errors and operational costs, Masstech's fully-integrated content aggregation solution automates and simplifies the detection, processing, movement and management of incoming le-based content and metadata from all of today's media delivery platforms and portals.

MassStore for Archive automates the archiving process to ensure that media and metadata are reliably stored and easily retrieved. Intelligent tiered storage management reduces storage costs without manual effort and is ideal for the large file sizes involved in 4K workflows. Delivering unmatched ROI with no capacity-based fees, Masstech's scalable content storage management solution supports a broad range of online, nearline and deep storage options, from disk arrays to optical disc archives and LTO data tape libraries.

MassStore platform

The MassStore platform provides the unified software foundation powering all of Masstech's highly-acclaimed solutions for applications including Advanced Workflows, Media Asset Management (MAM), News and Archiving. Enhancements in the newest version of MassStore include support for LTO-7 compliant storage devices, providing direct, native access to the much higher capacity and performance of the seventh-generation open tape format.

LINK:	http://www.theiabm.org/news/news_detail.masstech-2016-nab-show-preview...
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