
-- Object Matrix Simplifies Content Sharing with Adobe XMP Integration
Cardiff, 06-04-2017
Object Matrix, the leading provider of digital content governance object based nearline storage to the media and entertainment industries, has announced It will be launching an integration with Adobe XMP at NAB.
Extensible Metadata Platform (XMP) is a file labeling technology that lets users embed metadata into files themselves during the content creation process. The XMP format was created by Adobe to standardize how metadata is stored and transferred and is commonly used by various media outlets. XMP enables users to create smart assets that retain their context when traveling across software, devices, and databases. It also enables the provision of full extensibility by adding arbitrary metadata to media in turn extending the level of search and retrieval available. The format also boasts the benefit of being able to manage the relationships of assets throughout their lifecycle helping with the future proofing of media.
Adding Adobe XMP to the list of formats supported by PiP is an exciting development in the evolution of MatrixStore as a Digital Content Governance platform, Nick Pearce-Tomenius, Co-founder & Sales and Marketing Director. With the increasing adoption of Adobe Creative Cloud the XMP is a fantastic format that will enable our customers to share content with ease across internal or external teams. The integration of XMP benefits the existing PiP (Processing in Place) storage system with MatrixStore by increasing the efficiency of Adobe archive and share workflows. PiP streamlines the processes for sharing content across local or global teams. It does this by extracting metadata from ingested assets making it available for search via its fast and powerful distributed database. The metadata is available via an API, sharing metadata with technology partner's applications. By using local CPUs to process archived content there is no need to move petabytes of data in and out to perform post-processing. This all provides a flexible, scalable framework that allows advanced data analytics and advanced post processing algorithms to be carried out.
By integrating our XMP format, Object Matrix is helping extend open standards and the goal of common exchange formats across the industry, said Sue Skidmore, head of partner relations for professional video at Adobe. The result is more fluid production workflows for tools like Adobe Premiere Pro CC, Adobe After Effects CC, and other Adobe applications. Once the XMP content has been indexed by PiP it can be found, browsed and shared using the Vision web interface from Object Matrix or any application integrated with the MatrixStore API. Other formats supported by PiP include AS11, AS10 and Exif.
Object Matrix will be demonstrating its MatrixStore at the NAB Show (Booth: SL5405), from the 22nd - 27th April.
Since early 2012, XMP is also an ISO standard. For more information on XMP, visit www.adobe.com/products/xmp and the Adobe XMP Developer Center page at www.adobe.com/devnet/xmp.
About Object Matrix
Object Matrix provides digital content governance and object storage platforms. The company was built on the philosophy that archive systems should be scalable and interoperable, as well as ensuring instant access to data and metadata. Its flagship product, MatrixStore, is an integrated object storage software solution providing protection and governance for the lifetime of any digital content. It's used by global organisations that create, curate, and distribute video content, including NBC Universal, TV Globo, the BBC & BT.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
The production team of the long-running German investigative series Achtung Abzocke recently upgraded its cameras for the show's 12th season. The objectiv...
12/02/2026
Leading provider of video streaming solutions, Bitmovin, has appointed Ian Baglow as Co-CEO alongside existing CEO and Co-Founder Stefan Lederer. Under this str...
12/02/2026
Vizrt, a leading viewer engagement platform and a trusted expert in live production technologies, today announces the launch of four Campus Stadium Production B...
12/02/2026
Strategic agreement to deliver S3 cloud storage in Switzerland with full data sovereignty and local control including at the level of individual cantons plu...
12/02/2026
Mad About Video is a leading specialist in video for live events and installations throughout Malta. In operation since 2011, it has evolved from a company focu...
12/02/2026
JAGGAER, a global leader in digital procurement and supplier collaboration solutions, today announced the successful delivery of a procurement digitalization pr...
12/02/2026
At NAB Show, LiveU will showcase its broadest IP-video EcoSystem to date, designed to help broadcasters and content creators embrace digital first operations, d...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
At leading institutions across the globe, the NVIDIA DGX Spark desktop supercomputer is bringing data center class AI to lab benches, faculty offices and studen...
12/02/2026
A diagnostic insight in healthcare. A character's dialogue in an interactive...
12/02/2026
The GeForce NOW sixth-anniversary festivities roll on this February, continuing a monthlong celebration of NVIDIA's cloud gaming service.
This week brings ...
12/02/2026
TIME100 Health list features Scripps Research Professor Darrell Irvine Irvine is recognized for his work in empowering the immune system to fight disease, which...
11/02/2026
FYI: Phone Support Maintenance One thing we pride ourselves on here at Utah Scientific is our 24-hour support included with our signature 10-year hardware warra...
11/02/2026
Leading provider of video streaming solutions, Bitmovin, has appointed Ian Baglow as Co-CEO alongside existing CEO and Co-Founder Stefan Lederer. Under this str...
11/02/2026
Paramount and the CBS Television Network will partner to air UFC 326: HOLLOWAY vs. OLIVEIRA 2 live on Saturday, March 7, from T-Mobile Arena in Las Vegas, mar...
11/02/2026
Beginning February 10, fans can buy MLB.TV on ESPN, a new milestone in one of sports media's longest-standing partnerships. ESPN becomes the new streaming h...
11/02/2026
Fubo Sports Network is available to Hulu's Live TV subscribers in the core $89.99 a month subscription plan, which also includes full access to the entire H...
11/02/2026
Following a competitive public tender process, Rai (Radiotelevisione Italiana), the national public broadcasting company of Italy, has awarded Imagine Communica...
11/02/2026
Major League Baseball is making in-market streaming subscriptions for 20 Clubs available today for fans. Subscriptions for the following Clubs are available vi...
11/02/2026
Building on successful demonstrations during the Paris Olympics 2024, Italian public service broadcaster Rai and the European Broadcasting Union (EBU) are condu...
11/02/2026
Following Sunday's Super Bowl LX, ESPN and Disney unveiled We're Going,...
11/02/2026
Delayed streams are a growing source of frustration for sports fans. During the 2026 Super Bowl, some streams lagged up to 62 seconds behind the action on the f...
11/02/2026
NASCAR and FloSports announces an expanded slate of racing events that will bring FloRacing coverage live throughout the 2026 season to the NASCAR Channel, furt...
11/02/2026
Manifold technologies GmbH announces the appointment of Nick Tucker as Sales Manager for Europe, reinforcing the company's continued growth across broadcast...
11/02/2026
Genies, the AI avatar technology company powering the next era of interactive digital identity, entered into a landmark collaboration with MLB Players, Inc., th...
11/02/2026
The International Cricket Council (ICC) and Google have joined forces for an AI-...
11/02/2026
Dolby's CEO Kevin Yeaman and Giles Baker, SVP of Dolby Cloud Solutions, shared how the brand's latest innovations - Dolby Vision, Dolby Atmos, and Dolby...
11/02/2026
Ilitch Sports + Entertainment has entered a first of its kind partnership with Major League Baseball, which will provide broadcast support to both the Detroit T...
11/02/2026
For major U.S. events like Super Bowl 2026, FIFA World Cup, America 250, and the...
11/02/2026
Broadcasts of the NHL's Detroit Red Wings will also be produced by the leagu...
11/02/2026
Video moves fast can your DAM keep up?
Join Blue Lucy in LA for the West Coast's leading Digital Asset Management event as we explore, celebrate, and acc...
11/02/2026
NEW YORK - February 10, 2026 - An estimated 124.9 million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen's Big Data Panel measu...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Clear-Com provided an advanced, IP-based communications infrastructure for TEDNext 2025, supporting production, media, and editorial teams with a highly flexib...
11/02/2026
Astera introduces QuikBeam, the newest addition to its acclaimed Quik family of focusing LED Fresnels. This ultra-compact spotlight combines the equivalent powe...
11/02/2026
Following a competitive public tender process, Rai (Radiotelevisione Italiana), the national public broadcasting company of Italy, has awarded Imagine Communica...
11/02/2026
With Convertible Mount for NL Bowens & Aputure A Mounts See it at BSC Expo Stand #133 LCA
DoPchoice continues to refine light shaping tools for professional LE...
11/02/2026
World Premiere at BSC Expo, Booth #319 Oberkochen/Germany, 10 February 2026
ZEISS introduces the new Aatma, set of nine high-end full frame T1.5 cinema primes ...