
TC Group Prepares Broadcast & Production Management for More Growth 10 Jun 2013
Up until recently, Thomas Lund has held the position of HD Development Manager and Thomas Valter has been HD Business Manager at TC Electronic, which is an individual in the TC Group of companies.
Looking forward, Thomas Valter will be able to focus entirely on developing business strategies for the broadcast and production segment in his new role as VP of Business Management, Broadcast & Production. This change honors the TC Group strategy of business lead through a focus on specific customer markets. Broadcast & Production will be represented as a key pillar of TC Group to continued growth.
TC Electronic is already widely represented at cutting-edge broadcast stations such as CCTV in China, Turner, CBS and Fox in the US, WDR and NDR in Germany, DR and TV2 in Denmark, and TV Globo in Brazil. Thomas Valter will continue to develop business strategies internally as well as with external business partners, including suppliers, sub-suppliers and co-op partners such as Adobe and RTW to make sure that the needs of demanding broadcast and production customers will be met in an ever-changing and technology-driven environment.
The Broadcast & Production segment has been a key part of TC Electronics business for decades, and I am excited to get the chance to help it grow even further in the years to come, said Thomas Valter.
Thomas Lund will be TC Electronic's CTO for Broadcast & Production. While he will remain a key figure in the development department, he will also increase his position as one of the world's leading experts on audio loudness even further.
Lund was among the first to document the sonic consequences of the loudness wars' in music production, and for more than a decade, he has presented papers on loudness and true-peak level at relevant audio conferences around the globe, e.g. AES, InterBEE, NAB, Tonmeistertagung, and SET. This has influenced how broadcast standards have emerged and evolved away from proprietary technology and towards the transparent and facts-based solutions we have today. Research, standards and conferences will be a major part of Thomas Lund's responsibilities in his new role.
Ive never regretted leaving academia for a company with such vast resources in software, hardware, research and spirit as TC Electronic, but I do look forward to spending a little less time with Excel and more on audio again, said Thomas Lund.
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