Top Publishers and Brands Adopt Adobe Digital Publishing Suite to Create Apps for Tablets and Smartphones SAN JOSE, Calif. June 18, 2013 Adobe (Nasdaq:ADBE) today announced that 100 million digital downloads including magazines, newspapers, corporate publications and apps, all created with Adobe Digital Publishing Suite (DPS) have been delivered to readers and customers in just over two years. Today's top publishers, including Fast Company, Hearst Corporation, National Geographic, Martha Stewart Living Omnimedia, Rodale, Scientific American and Time Inc. are using DPS to publish digital editions of their publications. With the meteoric rise in tablet devices, brands including Renault, Sotheby's International Realty, Stryker, and U.S. Soccer also use Digital Publishing Suite to power their brands' mobile applications.
According to a Pew Research Center report released this month, a third of American adults own a tablet, giving traditional and corporate publishers a big opportunity to reach their audiences. Continued innovation in Adobe Digital Publishing Suite enables publishers and brands to drive readership, commerce, and customer loyalty. The latest features of DPS are designed to entice readers to purchase by allowing them to view publications on a website, sample free articles within an issue, and have optimized reading experiences on iPhone 5 and Android devices.
Adobe's Digital Publishing Suite is driving new business opportunities for publishers and corporate brands, said Nick Bogaty, senior director of business development and marketing, Digital Publishing at Adobe. The 100 million digital downloads powered by Adobe have made tablets and smartphones new mediums for publishers of every type of content.
In addition to major multinationals using Digital Publishing Suite to drive their global businesses, new Adobe publishing customers include F+W Media/Interweave, Foreign Affairs and The New Republic and other independents worldwide such as Active Interest Media. Accelerated readership and readers' propensity to pay for content is fueling growth in digital magazines, and publishers are recognizing the potential to generate advertising dollars as well as incremental revenue with extra content.
Esquires first priority on the iPad has always been to use its technological capabilities to meet our creative potential, said David Granger, editor in chief of Esquire. Since we started using Adobe Digital Publishing Suite, weve been able to do more more funny stuff, more crazy interactivity in a stable environment. And weve been able to grow bringing our Big Black Book to the iPad and, more important, creating Esquire Weekly, our digital-first, tablet-only magazine. Theres more to do with the tools and we look forward to doing it.
The growth of brands and corporations using Digital Publishing Suite to accelerate their mobile marketing has increased 30% in the last 6 months alone. From sales tools and training materials to brand engagement, retail catalogs and customer communications, businesses are using mobile devices to engage their customers and shoppers with immersive, interactive apps. These apps deliver both immediacy and ongoing communication, drive longer engagement times and deliver more extensive information to positively inform purchase considerations, when compared to traditional digital channels such as the Web.
Adobe Digital Publishing Suite allowed us to launch our new crossover SUV with a splash, engaging our customers with app content on iPad, iPhone, Android tablet and desktop computer, said Boris Petrovitch Njegosh, brand designer at Renault. Produced in little over a month, the interactive Renault Captur app uses audio, video, and spectacular animations that brought our campaign to life in a new way. It is just a beginning and brings us new opportunities for our whole publishing portfolio.
The digital platform we created using Adobe Digital Publishing Suite has resulted in interactive content for the iPad that lowers production costs and allows our network of real estate professionals to access the most up-to-date brand information for listing presentations and deliver our brand message to our clientele in a way that is unique in this industry, said Wendy Purvey, chief marketing officer of Sotheby's International Realty Affiliates LLC.
For more detailed information about product features, pricing and language versions, please visit www.adobe.com/digitalpublishing. Additional information about Digital Publishing Suite is on the Digital Publishing Blog. Connect with the team on Facebook at www.facebook.com/adobedigitalpub and on Twitter at www.twitter.com/adobedigitalpub.
About Adobe
Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.
Back to top
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
19/08/2026
As the cost of IP nears price parity with traditional SDI, Reynolds argues that ...
19/08/2026
A private 5G bubble was chosen instead of traditional broadcast RF for the race ...
19/08/2026
(L-R) Rafael Manuel and Isabel Sicat attend the Filipi ana premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 23, 2026, in Park Cit...
19/08/2026
Studio owners invited to have their say on rates cuts
The Music Producers Guild (MPG) are inviting UK-based studios to take part in an in-depth survey that ...
19/08/2026
Vintage-inspired desktop interface revealed
Harrison's latest hardware offering sees them head into the world of audio interfaces, delivering a 10-in/12...
19/08/2026
Granular effect remains locked to scale and tempo
Described as your dream granular effect , Minimal Audio's latest creation is capable of turning any s...
19/08/2026
First polyphonic SWAM instrument incoming
Audio Modeling's latest physical-modelling orchestral instrument is just around the corner, and is now availab...
19/08/2026
World Cup Games Generate 84 Billion Minutes Across FOX, Fox Sports 1 and NBCU...
19/08/2026
July brought typical peak-holiday drops in viewership, driven primarily by viewers stepping away from screens and a visible decline in reach across both traditi...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Henry joins BCE as the company accelerates its commercial strategy and expands its international presence across the media, broadcast and technology markets. He...
19/08/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced a major milestone in Android platform optimization with the successfu...
19/08/2026
NTP Technology announces that ST 2110-30 audio-over-IP connectivity with AES67 and RAVENNA capabilities is now available for the brand's world-class audio i...
19/08/2026
Net Insight has been selected to provide its Nimbra platform by the service provider Big Blue Marble, formerly ORS Group, as the core media transport solution f...
19/08/2026
LiveU has supported Coventry City FC and several other top-flight UK football clubs through one of their most demanding live production challenges of the year, ...
19/08/2026
Nature Seekers Documentary Shot with Blackmagic URSA Cine 12K LF
Brie Clayton August 18, 2026
0 Comments
Filming endangered turtles required camera...
19/08/2026
Neyrinck Brings D-Control Consoles Back to Life on Apple Silicon with D-Control ...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Riedel Communications today announced that Edith Cowan University (ECU) in Perth, Australia, implemented a comprehensive communications infrastructure that brin...
19/08/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, will spotlight a major leap forward in remote guest con...
19/08/2026
Integrated platform melds media asset management, playout automation and newsroom workflows
EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a conne...
19/08/2026
Screen Australia releases the Private Investment Toolkit to strengthen screen in...
19/08/2026
Do Aussies truly value local content? Unpacking Screen Currency 2026 with Deirdr...
19/08/2026
There's an early Christmas gift for Bookish fans, as UKTV confirms the re-commission of the hit U&alibi drama, created by and starring Mark Gatiss. Viewers ...
19/08/2026
Wednesday 19 August 2026
Sky gives sports fans the chance to watch multiple liv...
19/08/2026
On Saturday September 5 Katie Taylor will step into the ring for the fight of her life against Flora Pili in front of 80,000 fans in Croke Park. A legendary fig...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
18/08/2026
SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...
18/08/2026
The live, YouTube-native roundtables combine fan voices, credentialed reporters,...
18/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/08/2026
The industry legend sounds off on replacing the Heat's iconic Medusa score...
18/08/2026
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...
18/08/2026
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...
18/08/2026
The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...
18/08/2026
The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...
18/08/2026
Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...
18/08/2026
Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...
Top Publishers and Brands Adopt Adobe Digital Publishing Suite to Create Apps for Tablets and Smartphones SAN JOSE, Calif. June 18, 2013 Adobe (Nasdaq:ADBE) today announced that 100 million digital downloads including magazines, newspapers, corporate publications and apps, all created with Adobe Digital Publishing Suite (DPS) have been delivered to readers and customers in just over two years. Today's top publishers, including Fast Company, Hearst Corporation, National Geographic, Martha Stewart Living Omnimedia, Rodale, Scientific American and Time Inc. are using DPS to publish digital editions of their publications. With the meteoric rise in tablet devices, brands including Renault, Sotheby's International Realty, Stryker, and U.S. Soccer also use Digital Publishing Suite to power their brands' mobile applications.
