
20 December, 2018
Opinion pieces
Advanced Television asked us a few questions about how we help our customers maintain market share and protect revenue.
How do you maintain QoE as networks transition video distribution from DVB to IP?
We are seeing a market development where multiple delivery technologies are used for different aspects of the service and where technology development is always ongoing - low latency streaming for ABR services, for instance. By creating technical transparency and using data-driven ways of working based on objective customer experience and service performance metrics, operators can maintain the right QoE to exceed customer expectations.
What elements of TM are suited to operating in the Cloud?
Cloud is a key infrastructure component for many operators. As parts or whole of service creation and delivery move to cloud, monitoring and assurance must follow. As video solutions often consist of a mix of on-premise and cloud, it is important that the monitoring solution has the flexibility to be deployed the same way.
What role does AI play in T&M? Will we see self-diagnosing and self-healing kit?
To gain the insights and achieve the automation needed to create and deliver compelling services, huge amounts of data will need to be processed. AI will play a key role in managing this challenge.
Looking ahead, AI will be used to support many processes, including self-diagnosis.
Can T&M continue to meet the challenge of ensuring QoE across a range of networks and devices, and extend such expertise to IoT?
We believe that working proactively to understand the service performance for each and every customer in real-time is the best way to meet the QoE challenge today and in the future. IoT services can benefit from a customer experience centric viewpoint.
Must there be a compromise between assuring QoE of an operator's own service and any number of OTT platforms using that network? How can such differentiations be made?
Assurance between an operator's own services and third-party services will, by necessity, be different. For their own services, an operator can get complete transparency from creation to consumption and every step in between, and they can use that to their advantage to ensure the best possible experience.
For third-party apps, the CSP typically does not have direct insight in, for instance, what services have been consumed. However, such information could be shared to benefit both the CSP and third-party operator in creating compelling services.
Will the advent of 5G give rise to additional challenges?
With 5G, it will be possible to offer high bitrates through the mobile network. This bandwidth expansion will almost certainly drive business and product innovation on the video side. Monitoring and assurance with an understanding of the networks used will help operators to understand where issues occur, shorten time to fix and validate new technology solutions.
Read article.
Share this:
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
15/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/10/2026
Pliant Technologies is highlighting its new CrewCom Flex at NAB New York 2026 (Booth 645). CrewCom Flex is the world's first frameless matrix intercom syste...
15/10/2026
Applications open for Screen Australia and ACTF's Kids IP Incubator 15 October 2026
Screen Australia and the Australian Children's Television Foundatio...
14/10/2026
Staines-upon-Thames, UK, 13, October, 2026 - Yospace, the trusted leader in Dynamic Ad Insertion (DAI), has been selected by Court TV to monetize its ad-suppor...
14/10/2026
The Silicon Valley Video Summit (SVVS), the premier gathering for the region'...
14/10/2026
Hosted at Warner Bros. Discovery's Techwood Studios, the event explored the ...
14/10/2026
Tape simulator plug-in gains native version
Universal Audio's recreation of the Empirical Labs FATSO has just become the latest of the company's plu...
14/10/2026
Bitwig Studio now integrates with Rekordbox
Bitwig have joined forces with AlphaTheta to bring together two different areas of modern music creation: DJing ...
14/10/2026
New granular synthesis plug-in revealed
Delta Sound Labs have just launched a new granular synthesis plug-in that allows composers, producers and sound desi...
14/10/2026
Double the Eurovision!
14 October, 2026
Media releases
SBS turns up the volume as the official Australian broadcaster for Eurovision Asia
Also, the searc...
14/10/2026
Mastering complex signal environments: Rohde & Schwarz launches new R&S ADD607 c...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
SMPTE, the home for media professionals, technologists and engineers, is expanding its presence in Africa through a series of industry events in South Africa th...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
HuskerVision, the video production and multimedia operation for University of Nebraska Athletics, has deployed Grass Valley K-Frame production switchers and LDX...
14/10/2026
Eden Project, the UK-based visitor attraction, social enterprise and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proje...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
IPC Announces Plans to Showcase its One Connect Intercom Platform at
NAB New York 2026
Visit IPC as a Featured Vendor in the Dale Pro Audio Booth
IPC, a le...
14/10/2026
Dr Trauma selected for Dynamic Television Scripted Initiative 14 October 2026
L-R: Sarah Bailey, Troy Lum.
Screen Australia and Dynamic Television today annou...
14/10/2026
3D Artists Design Cars for GTA VI in a No-AI Rendering Challenge
Brie Clayton October 13, 2026
0 Comments
3DModels.org has opened its annual Car Rende...
14/10/2026
RE:Vision Effects Announces ARRI Film Lab 1.5 Release
Brie Clayton October 13, 2026
0 Comments
ARRI Film Lab 1.5 adds many user requested features inc...
14/10/2026
MTI FILM DRS Nova V7.0 Major Release Now Available
Brie Clayton October 13, 2026
0 Comments
A step forward in digital film restoration
DRS Nova V7.0 ...
14/10/2026
The Nordic countries have become the European leader in unicorn startup density,...
14/10/2026
As our world becomes increasingly digital, demand for electricity is surging while the transition to cleaner energy systems is creating new challenges. Yet desp...
13/10/2026
#GALSNGEAR has released Season 3 of its Tequity Talk podcast, with new episodes dropping every Tuesday through December 15. Hosted and executive produced by #GA...
13/10/2026
Most Valuable Promotions (MVP) has appointed Joe Setley as Senior Vice President...
13/10/2026
Zixi and TAG Video Systems have announced an extended integration enabling the Z...
13/10/2026
LTN has announced an integration between LTN Schedule Playout and Sony's Ci Media Cloud platform, connecting cloud-based media management with linear playou...
13/10/2026
Infront has established a new management structure for Infront Productions. Amikam Kranz, Senior Vice President Media, Betting, Technology and Production, assum...
13/10/2026
Just Women's Sports (JWS) has announced three developments: the acquisition ...
13/10/2026
Cinematographer Philip Lozano AFC used the Sony Rialto Mini (VENICE Extension Sy...
13/10/2026
In a fundamental change, one expensive act of content creation could become many...
13/10/2026
The annual event will explore streaming, personalization, partnering with indepe...
13/10/2026
Freestyle Chess has announced a partnership with Game+, bringing coverage to 3.5 million households across Canada and the United States. The partnership launche...
13/10/2026
The St. Louis Blues and Gray Media have announced a multi-year partnership to si...
13/10/2026
Spalk has announced expanded multilingual commentary partnerships with the NBA and NFL. For the NBA, Spalk will provide remote broadcasts in Greek, Portuguese, ...
13/10/2026
Every NHL team. Five hours of nonstop hockey. ESPN's Frozen Frenzy is back
The busiest night of the NHL season returns tonight with ESPN's NHL Frozen F...