Inside the Graphics for March Madness, Super Bowl LV, ESPN College Football, and the NHL Bubble SVGs Sports Graphics Forum will also showcase NBC Sports Edge BetCast, MLS virtual sponsorship on ESPN, and TUDNs AR efforts By Jason Dachman, Chief Editor
Monday, March 22, 2021 - 2:34 pm
Print This Story | Subscribe
Story Highlights
While 2020 and early 2021 have been a challenge for the sports-graphics industry, there have certainly been moments to celebrate. And SVG's Sports Graphics Forum this Wednesday and Thursday (March 24-25) will do just that, highlighting some of the groundbreaking new graphics packages unveiled over the past year as well as the latest advancements in graphic technology, data visualization, augmented reality, and sports betting graphics. Among the highlights, CBS Sports graphics team will go inside the design of the new NCAA March Madness package, as well well as offer an inside look at Super Bowl LV and Nickelodeon's NFL Wild Card Game graphics.
The new NCAA March Madness package is anchored by the Hype Wall
Other highlights include deep dives into ESPN's College Football graphics rebuild and the NHL 2020 Return to Play live event graphics on Day 1 follow by in-depth Day 2 presentations on Univision's TUDN AR package and virtual fans, ESPN's MLS Is Back Tournament virtual sponsorship, NBC Sports Edge BetCast coverage of the PGA Tour, and the Portland Trailblazers' extended reality efforts. A trio of Panels across the two-day event will address Tips, Tools, and Techniques' from top graphics vendors; the latest developments in Augmented Reality (AR), Mixed Reality (MR), and Extended Reality (XR); and the roll Data Visualization Graphics play in telling the story on screen.
CLICK HERE to register now and see the full program below.
Day 1: March 24
Graphics Design, Tools, & Workflows (All times are in Eastern Time Zone)
1:00 - 1:05 p.m.: Welcoming Remarks
1:05 - 1:30 p.m.: State of the Arts Spotlight: CBS Sports' Super Bowl LV and Nickelodeon NFL Wild Card Game Graphics
In addition to undertaking its second Super Bowl in three years, the CBS Sports graphics team created a unique experience with the NFL Wild Card Game broadcast on Nickelodeon. As the first-ever NFL telecast produced for kids and family, the Nickelodeon broadcast leveraged augmented reality to put slime cannons in the pylons, googly eyes on players, and SpongeBob SquarePants between the goalposts. The CBS Sports team will also go inside the impressive new look created for Super Bowl LV.
Presenter:
JP LoMonaco, CBS Sports, VP, On-Air Graphics and Design
1:30 - 1:55 p.m.: State of the Arts Spotlight: ESPN's College Football Graphics Rebuild
Although 2020 was filled with tremendous challenges, nothing deterred ESPN from taking on a massive redesign of its college-football properties. Come learn all about how the ESPN team started with a blank canvas and ended up with a comprehensive design system that accounted for all FBS and FCS games, ESPN College Gameday's new look, and a full rebrand of the College Football Playoff.
Presenters:
Dale Harney, ESPN, Art Director
Tim O'Shaughnessy, ESPN, Creative Director, College Sports
Lisa Rader, ESPN, Designer
Lindsay Reiff, ESPN, Project Manager
1:55 - 2:10 p.m.: Vizrt Case Study: Blazing A Virtual Trail - The Portland Trail Blazers Make it Rain With Extended Reality
As a long-time Vizrt partner the NBA's Portland Trail Blazers have pioneered team-level use of AR graphics, and are one of the few professional sports organizations to use team staff to produce and broadcast league games as a regional sports network. The Portland Trail Blazers and Vizrt serve up a lively discussion on the evaluation and adoption of new technology - including Extended Reality, AR editorial enhancements, virtual ad insertion, and more.
Presenters:
Kevin Bovet, Vizrt, VP, Head of Sports
Jeff Curtin, Portland Trail Blazers, Director of Broadcasting
2:10 - 2:35 p.m.: State of the Arts Presentation: NHL 2020 Return To Play' Live Event Graphics
Undefined Creative played a unique role in helping NHL reboot the 2020 hockey season after the lockdown. The graphics company created more than 1,000 animations that played throughout every game from the Qualifiers to the Finals. The animations provided dynamic, colorful eye candy for eight large screens of various dimensions that flanked the arenas in Edmonton and Toronto, enhancing the NHL's made-for-television approach to this unprecedented season.
Presenter:
Maria Rapetskaya, Undefined Creative, Founder & Creative Director
2:35 - 3:00 p.m.: State of the Arts Spotlight: Bringing the 2021 NCAA March Madness Package to Life
In anticipation of the 2020 NCAA Men's Basketball Tournament, CBS Sports and Turner Sports teamed up to revamp the March Madness graphics package. Sadly, after months of development, the 2020 tournament was cancelled due to the pandemic. However, the package has now been resurrected for this year's NCAA Tournament and brings an innovative new look to one of the most highly-anticipated events on the annual sports calendar.
Presenter:
Komal Bhukhanwala, CBS Sports, Art Director
3:00 - 3:45 p.m.: Broadcast Graphics Tech Focus: Tips, Tools, and Techniques
The sports-graphics world has more-powerful technology and creative tools at their fingertips than ever before. However, it's not easy to keep up with the rapid evolution of graphics creation and playout systems. Leading manufacturers discuss their product offerings, how they are evolving, the growing role of gaming engines and other next-gen technologies, and how they see the industry advancing in the years to come.
Moderator: Ken Kerschbaumer, SVG, Co-Executive Director, Editorial
Panelists:
Terry Daily, Ross Video, Senior Designer and Rocket Surgery Virtual Production
Most recent headlines
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Scripps Research study links sleep variability with sleep apnea and hypertension How consumers' digital activity trackers could enable personalized health s...
23/12/2025
How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...
23/12/2025
BitFire's Jim Akimchuk on Supplying Scalability and Customization in the Clo...
23/12/2025
CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...
23/12/2025
Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large
Monday, December 22, 2025 - 14:08
Print ...
23/12/2025
ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...
23/12/2025
End the Year on a High Note and Donate to the Sports Broadcasting Fund Today! By Ken Kerschbaumer, Editorial Director
Tuesday, December 23, 2025 - 12:25 pm
...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...
23/12/2025
Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
23/12/2025
Back to All News
How Steamy Can It Get? Single's Inferno' Season 5 Pre...
23/12/2025
Back to All News
33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...
23/12/2025
New technique lights up where drugs go in the body, cell by cell Scripps Research scientists developed a technique that maps drug binding in individual cells th...
22/12/2025
SVG New Sponsor Spotlight: Presidio's Neerav Shah on the Role of Its Captiva...
22/12/2025
Hitting the bullseye: Sky Sports readies itself for the biggest PDC World Darts ...
22/12/2025
Unique skillset: Bringing new directors to the world of darts at The Worlds with...
22/12/2025
Gravity Media prepares for a flight of fancy with the PDC World Darts Championsh...
22/12/2025
One hundred and eighty: Gravity Media on hitting the production bullseye at the ...
22/12/2025
The Famous Group's Jon Slusser on Fascinating Fans Through Immersive Content...
22/12/2025
ESPN's Meg Aronowitz on Continuing High-Quality Broadcasts of Collegiate Spo...
22/12/2025
ESPN Takes Data-Driven Storytelling to New Heights with MNF Playbook with Next ...
22/12/2025
For a decade, popular German podcast Fest & Flauschig has hosted an annual Chris...
22/12/2025
Paramount Scores Largest Share Increase Among Distributors as Paramount and CBS...
22/12/2025
New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite
Roku gains access to Nielsen's streaming ratings, showing The Roku C...
22/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
22/12/2025
Berklee Wrapped 2025: Our Top News and Stories A look back at a year highlighted by faculty milestones, major film and television projects, Bob Dylan's ho...
22/12/2025
The works of Plato state that when humans have an experience, some level of change occurs in their brain, which is powered by memory - specifically long-term me...
22/12/2025
Partnership integrates complementary satellite data and AI analytics to enhance security, infrastructure, and environmental monitoring solutions for global cust...
22/12/2025
Workflows allow you to create a sequence of planned events which may be added to your template(s) or inserted directly into your sequential or background playli...
22/12/2025
Monday 22 December 2025
Sky extends PGA TOUR partnership until 2029, as Sky Spo...
22/12/2025
Back to All News
Global Anime Hits and New Releases Take Center Stage at Jump Festa 2026
Entertainment
22 December 2025
GlobalJapan
Link copied to clipboar...
22/12/2025
Siobh n McSweeney, Rory McIlroy, Elon Musk, Catherine Connolly, Jim Gavin, Ivan Yates and Traitor Paudie Moloney lead new characters for Callan Kicks the Year 2...
22/12/2025
Winner announced in the picturesque surroundings of Wicklow's Avondale Tower and Treetop Walk
Andrew Trimble wins the show in his first series as coach
Th...
22/12/2025
The 2025 winners have been announced today, Sunday 21 December, for Ireland's largest choral competition Choirs for Christmas hosted by RT lyric fm.
Ove...
21/12/2025
Back to All News
Legoshi and Haru's Story Reaches Its Finale: BEASTARS Fin...
Inside the Graphics for March Madness, Super Bowl LV, ESPN College Football, and the NHL Bubble SVGs Sports Graphics Forum will also showcase NBC Sports Edge BetCast, MLS virtual sponsorship on ESPN, and TUDNs AR efforts By Jason Dachman, Chief Editor 
