Sony Pixel Power calrec Sony

Genelec Catches Up with GRAMMY Award-Winning Engineer/Producer Trina Shoemaker

06/08/2020

--

Longtime Genelec user Trina Shoemaker, an acclaimed producer and mixing engineer known for her work with Sheryl Crow, Rodney Crowell, Queens of the Stone Age, Tanya Tucker, Josh Ritter, Emmylou Harris, Brandi Carlile, Steven Curtis Chapman and others, has been spending more time than ever in her private personal home mix room, riding out the coronavirus pandemic with a number of projects.

And just as important as ever to her work process is her 8351A three-way Smart Active Monitors from Genelec. Just this year, Trina's work has appeared on several well-received releases, including new sets from the Indigo Girls, Tanya Tucker, the Wood Brothers, the Secret Sisters and Grayson Capps (who happens to be Shoemaker's husband). The new Indigo Girls album, LOOK LONG, was a special mixing project for Shoemaker. She had been a go-to mixer for the band and their solo projects for years, but until a few months ago she was not involved in LOOK LONG.

Shoemaker notes, I got personal calls from both Amy and Emily asking me my opinion on their working mixes with producer John Reynolds, and I think they had a hunch that I might want to join the project. I was blown away by the content of the songs and the production, and I definitely felt I could help by adding my perspective. They sent me the sessions via a physical hard drive, and when I opened up the files, the work was massive! The tracks practically had their own gravity. But I could tell this was just a magnificent album, and I was honored that they trusted me to join the project. Depending on the assignment, the balance can add a fresh perspective without stepping on the toes of the producer and the work they've already done with the artist. I had a great conversation with John, and we were definitely on the same page. John is a genius, and very evolved as a producer, and I was able to add an objective voice to the process.

In some cases, the production was so massive that Shoemaker was overwhelmed: I had to hide dozens of tracks from view just to make visual sense out of what was happening. But then I started with the drums, and everything was rock-solid. I basically didn't alter the drums at all - those were played by John himself, and they were tight, punchy, modern and different. But the vocal harmonies and strings had large track counts, and I called up John and asked if he would stem those parts for me, because sonically he's the producer and if I start changing the sonic footprint of a few dozen backing vocal tracks or a string sound, it changes the whole artistic signature that they built together in the studio. With those elements mixed down by John, I was able to focus on the lead vocals and the fundamentals of the band arrangement, and I was able to get really bold and experimental and have fun with it! Honestly it was months of work, on account of the scope of the production, but I feel like I got a PhD working on this record. I couldn't be more proud.

Shoemaker's Genelec 8351s are her go-to reference monitors, not only through the whole mixing process of LONG LOOK, but for pretty much everything she has mixed in the last few years - and, in fact, she assigns an almost mystical power to what the Genelecs offer: In one song, there was a bridge that had a shift in feel, but I didn't think it felt quite right. There were some loops on the record that John used, and that's a world I know really well. Clandestinely, secretly, I added a few loop elements from my own library to that bridge, and it makes all the difference in the world. It's just a whisper, it's very subtle - but listening on the Genelecs, it's very clear what those elements are, and what they needed to be. I consider my relationship with my Genelec 8351s sacred and magical. They mean so much to me. I trust what they reveal, and I know my decisions made on Genelecs translate to any other listening device or environment.

The Grayson Capps record was another special project, and her Genelec 8351s played a key role. Shoemaker notes, Grayson is my husband, but he's also a songwriter I have immense reverence for. This project, SOUTH FRONT STREET, was a career retrospective, so it was important to create brand-new mixes of some material from several years ago, recorded under lots of different circumstances. SOUTH FRONT STREET is my favorite record I've ever made in my life. It's also the most important record I've ever made in my life, because it covers a body of work that includes Grayson and it includes me. I think it covers the time period from 1997 to 2019. It's definitely not a greatest hits album. It's a very personal project for both of us, and I selected all the songs myself. It's a study on what I loved the most about him, with material from before we met and fell in love in New Orleans, right through more recent work that we created together. And the album speaks of that. These new mixes were created on my Genelecs, and it all happened in this room in front of these speakers. These speakers witnessed the entire rebirth of my life through that record. SOUTH FRONT STREET a very important, transcendent record for me, and I hope a lot of fans listen to it and hear what I hear in it. And I could not have done it without my Genelecs.

###

About Genelec

Genelec, the pioneer in Active Monitoring technology, is celebrating over 40 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small encl
LINK: https://news.creativecow.net/story/901579...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

08/09/2026

IBC2026: Haivision Integrates Chyron LIVE into its Workflow

Share Copy link Facebook X Linkedin Bluesky Email...

08/09/2026

Mo-Sys completes reorganisation strengthens management te...

Mo-Sys, the world-leading developer of virtual production, camera robotics and image tracking technology, has completed a business restructuring, which has incl...

08/09/2026

Aicox and TAG Video Systems power monitoring and multivie...

New York, September 8, 2026 The TSAmediaHUB audiovisual contribution and distribution infrastructure developed by Telef nica's Audiovisual Services area re...

08/09/2026

Asharq migrates extended channel line-up to Pebble playou...

Expanded Riyadh operation brings Asharq and Thmanyah services together on a resilient on-premises Pebble platform. Pebble, the leading automation, content mana...

08/09/2026

Techex Extends its Lead in Software Defined Live Video at...

Techex, a pioneering leader in live video workflows, will showcase its broadest software feature set to date at IBC 2026 (Stand 2.B45), extending its lead in so...

08/09/2026

Grass Valley Advances Story-Centric Media Workflows for U...

Visitors to Grass Valley's booth at IBC2026 will be introduced to new Framelight X capabilities that connect content acquisition, management, editing and pu...

08/09/2026

BCNEXXT Showcases Latest Vipe Innovations at IBC2026 Rais...

BCNEXXT will showcase the latest evolution of Vipe at IBC2026 (Stand 2.B09), introducing a series of innovations designed to deliver higher-quality audience exp...

08/09/2026

Bitmovin and Ad Insertion Platform Power First Active Dep...

Bitmovin, a provider of video streaming solutions, has partnered with Ad Insertion Platform (AIP), a leading innovator in advanced ad insertion technologies, to...

08/09/2026

Brainstorm unveils major enhancements to its Suite 7 envi...

Brainstorm, a leading manufacturer of real-time graphics and augmented and virtual production, is announcing a major package of enhancements to its Suite 7 soft...

08/09/2026

Big Blue Marble Collaborates with TDF as Technology Partn...

Big Blue Marble is supporting TDF, French infrastructure and network operator, broadcasting Digital Terrestrial Television (DTT) and radio services, as a techno...

08/09/2026

nxtedition takes agentic AI from newswire to gallery at I...

Agents work inside a single production environment, from incoming wire copy to a live studio show...

08/09/2026

Ceeblue and Layercake Expand Strategic Integration to Lau...

Building on their strategic partnership, Ceeblue and Layercake make the unthinkable possible: scalable sub-second streaming over standard DRM, SSAI, and CDN wor...

08/09/2026

Brainstorm launches Engram a dedicated asset management t...

Brainstorm, a leading manufacturer of real-time graphics, augmented and virtual production, is completing the environment for fast-paced broadcast production wi...

08/09/2026

IBC 2026 - The new Synamedia - solving the business of vi...

A SaaS portfolio built to work together, helping operators grow audiences, monetise smarter and run leaner, on their own terms At IBC 2026 (stand 1.B49) Synam...

08/09/2026

Accedo Selected by PlayOn Sports to Enhance NFHS Network...

Accedo, global provider of video streaming software and services, has been selected by PlayOn Sports, a national leader in high school sports technology, to exp...

08/09/2026

AP brings new connectivity and workflow tech to global ne...

LiveU, the leader in live IP-video solutions, is enabling The Associated Press to take global newsgathering to the next stage with intelligent connectivity and ...

08/09/2026

Mediagenix Personalization Curates Sports Content Around...

Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced the latest evolution of it...

08/09/2026

Appear X5 to enable flyaway contribution for DP World Tou...

Compact, power-efficient X Platform performance brings broadcast-grade reliability and ultra-low latency to space-constrained remote production (REMI) workflows...

08/09/2026

Zixi and Kiloview Partner to Deliver Broadcast-Grade IP V...

Zixi, the leader in live video delivery and workflow orchestration, and Kiloview, a leading provider of professional IP video encoding and decoding solutions, t...

08/09/2026

Quortex and NetActuate announce global agreement

Collaboration gives content owners scalable CDN capacity and broadcasters enhanced flexibility, including for C-band transition planning Quortex today announce...

08/09/2026

Orlando Magic, Gray Media Ink Full-Season Broadcast Deal

Share Copy link Facebook X Linkedin Bluesky Email...

07/09/2026

Get to Know This Fall and Winter's Filmmakers Through These 24 Sundance Institute-Supported Films

By Ramona Flume and Lucy Spicer There's a particular kind of magic that hap...

07/09/2026

HeadRush launch the FRFR Cab Series

Two new full-range, flat-response cabinets introduced HeadRush have recently introduced a pair of new full-range, flat-response cabinets designed for player...

07/09/2026

GameSoundCon 2026

Answering questions about AI in game audio GameSoundCon, the largest professional conference for video game music and sound design, have announced that they...

07/09/2026

DPA to launch the 6388 Core+

New directional headset mic on show at IBC Just ahead of this week's IBC show, DPA have announced the launch of a new directional headset that's bee...

07/09/2026

Accurate.Video rallies Iyuno to rework 35,000 media assets ahead of schedule

We are not building systems to replace human decision-making; we are building systems that execute our decisions at machine speed. The media companies that win ...

07/09/2026

Blackmagic Design Announces New Lower Price for Blackmagic PYXIS 6K and Blackmagic Cinema Camera 6K

Blackmagic Design Announces New Lower Price for Blackmagic PYXIS 6K and Blackmag...

07/09/2026

GB Labs to Unveil Core.ONE at IBC2026, an Intelligent Storage Platform for Media Teams

GB Labs to Unveil Core.ONE at IBC2026, an Intelligent Storage Platform for Media...

07/09/2026

Freddie Meredith joins cast of SNL UK ahead of start of Season 2

Monday 7 September 2026 Freddie Meredith joins cast of SNL UK ahead of start of Season 2 Freddie Meredith Images ZIP (3MB) Saturday Night Live UK announces ...

07/09/2026

Sky and NFTS team up to launch new routes into screen careers

Monday 7 September 2026 Sky and NFTS team up to launch new routes into screen careers Sky has today announced a new apprenticeship programme, with application...

07/09/2026

Sky Sports announces most comprehensive NFL coverage to date for the 2026/27 season

Monday 7 September 2026 Sky Sports announces most comprehensive NFL coverage to...

07/09/2026

Jnger Audio Showcases Industry-First S-ADM Cloud Workflow at IBC 2026

Dolby, MainConcept, Techex and J nger Audio will showcase the industry's first demonstration of Serial Audio Definition Model (S-ADM) in a cloud-based produ...

07/09/2026

dB Broadcast to Showcase APIS Hive at IBC 2026

dB Broadcast will showcase APIS Hive, its software platform for designing, deploying and managing modern broadcast infrastructures, at IBC 2026. Developed from...

07/09/2026

A KNOCKOUT 1.6 MILLION VIEWERS WATCHED KATIE TAYLOR'S FINAL BOUT FREE -TO -AIR ON RT2

552,000 streams on RT Player The historic fight, which saw Katie Taylor become...

06/09/2026

BS-203 MacroAcidizer from Born Second

Recreates Rolands TB-303 & MC-202 BS-203 MacroAcidizer is the first virtual instrument from Born Second, and it offers a recreation of two Roland classics -...

06/09/2026

PlayBox Technology Opens Design Partner Programme for New...

London, UK September 2026 PlayBox Technology is inviting broadcasters, OTT and FAST operators, content owners and media organisations worldwide to become De...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

05/09/2026

HEDD Audio update CTRL software

MK2 & Bass system control app improved HEDD Audio have just launched a new and improved version of the control software that pairs with their MK2 and Bass m...

05/09/2026

CALL FOR ENTRIES IS NOW OPEN FOR THE 20TH ANNUAL SOUTH AFRICAN FILM & TELEVISION AWARDS (SAFTAs20) EXTENDED

The National Film and Video Foundation (NFVF), an agency of the Department of Sp...

05/09/2026

Orlando Magic, Gray Media Ink Ful-Season Broadcast Deal

Share Copy link Facebook X Linkedin Bluesky Email...

05/09/2026

YouTube TV Adds ESPN Unlimited

Share Copy link Facebook X Linkedin Bluesky Email...

05/09/2026

InSync Brings Conversion Workflow Flexibility to IBC 2026

InSync Technology, the leading provider of premium video conversion solutions, will showcase a new generation of products at IBC 2026, designed to help broadcas...

05/09/2026

GlobalM supports quattro media and World Rowing with Glob...

GlobalM successfully supported quattro media GmbH and World Rowing, the world governing body of the Olympic sport of Rowing, with the international distribution...

05/09/2026

Scripps Research professor Chi-Huey Wong to receive ACS Alfred Bader Award

LA JOLLA, CA-In recognition of his exceptional work to understand the chemistry of carbohydrates and the role they play in health and disease, Scripps Family Ch...

04/09/2026

Business Innovation Synergizer FAQ: What applicants need to know

Media organisations interested in the Media Innovation Europe 3.0 Business Innovation Synergizer (BIS) can now consult a new FAQ document providing additional a...

04/09/2026

IBC 2026: Eluvio Showcases Global Broadcast Fabric Updates

Eluvio will demonstrate updates to its Content Fabric platform at IBC2026 (Hall 8, Stand 8.MS5, and Future Tech Zone, Hall 14, Stand 14.A58, September 11-14). C...

04/09/2026

IBC 2026: LiveU Joins IBC Accelerator Smart Stories Consortium

LiveU has joined the IBC Accelerator's Smart Stories consortium, a multi-vendor initiative developing an open standard for Story Context interoperability in...

04/09/2026

IBC 2026: Telos Alliance to Demonstrate Audio Observability Capabilities

Telos Alliance will demonstrate new audio observability capabilities at IBC2026 (Stand 8.D37, RAI Amsterdam, September 11-14), covering monitoring of audio heal...