Historical record of television consumption in April in full confinement El consumo televisivo registra en abril 294 minutos de media por individuo, lo que supone un aumento de 69 minutos con respecto a abril de 2019.
Aunque en abril las cifras de consumo se reducen levemente respecto a la segunda quincena de marzo, el hecho de que el confinamiento afecte a todo el mes arroja finalmente un nuevo r cord hist rico de consumo mensual, con una cifra de 294 minutos de media por individuo.
Seg n pone de manifiesto GECA en su informe mensual, esta audiencia supone un incremento de 11 minutos respecto a marzo. El d a de mayor consumo fue el Jueves Santo, d a 9 (315'); mientras que el m nimo se registr el mi rcoles d a 29 (273').
The consumo televisivo registra en abril 294 minutos de media por individuo, lo que supone un aumento de 69 minutos con respecto a abril de 2019. El confinamiento obligatorio en casa durante todo el mes hace de abril un caso nico desde que se miden audiencias en Espa a (1992).
Por edad, los targets que m s minutos incrementan su consumo interanualmente son los de 45-64 a os ( 95) y los de 65 ( 84). El consumo No TTV tambi n alcanza su r cord mensual con 45 minutos de media pon individuo ( 28' respecto a abril de 2019 y 13' respecto a marzo de 2020).
El crecimiento medio del consumo de TV con la inclusi n de las segundas residencias en abril en Espa a es de un 0,60%. Esto se traduce en 55.000 espectadores m s de media. Es el mes que m s aumento experimenta desde el inicio de su medici n en enero de 2020, si bien es cierto que se mueve en estas cifras desde que entr en vigor el Estado de alarma el pasado 14 de marzo.
Las comunidades cuya audiencia media tiene un mayor crecimiento porcentual con la inclusi n de las segundas residencias son Murcia ( 1,42%), Castilla La Mancha ( 1,12%) y Resto ( 1,12%).
En cuanto a la ocupaci n publicitaria, contin a en ca da libre en abril, con un descenso del hasta el 51% respecto a la segunda semana de marzo.
En abril, Telecinco (14,4%; 0,1) mantiene el liderazgo por 20 mes consecutivo, y lo hace ampliando hasta los 3,6 puntos su ventaja respecto al segundo puesto (la mayor distancia desde diciembre). El canal de Mediaset suma adem s tres d cimas respecto a abril de 2019 (14,1%).
Antenna 3 (10,8%;-0,8) cae a la cuarta marca mensual m s discreta de toda su trayectoria, y la peor para un mes de abril.
Tras sus notables ascensos en marzo, debido a la demanda de informaci n, tanto La 1 (9,4%: -0,7) como LaSexta (7,7%; -0,6) tambi n experimentan sendos retrocesos en abril.
Cuatro (5,7%; 0,3) es el canal que m s crece en relaci n a marzo de 2020. En la comparativa interanual, suma adem s seis d cimas respecto a abril de 2019.
Entre las Tem ticas en TDT (28,3%; 1,5) solo empeoran 24 Horas (1,5%; -0,2), Clan (1,5%; -0,1) y Gol (0,5%; -0,1).
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Historical record of television consumption in April in full confinement El consumo televisivo registra en abril 294 minutos de media por individuo, lo que supone un aumento de 69 minutos con respecto a abril de 2019. 
