
NFL Kickoff 2024: FOX Sports Precedes Super Bowl LIX Production With Tantalizing Regular Season Fixtures, Official Booth Debut of Tom Brady Tech notables include remote 1st and 10 from G3DVu, 10th season with GCV Encore By Kristian Hern ndez, Senior Editor
Friday, September 6, 2024 - 8:30 am
Print This Story | Subscribe
Story Highlights
The roulette wheel of the NFL's Super Bowl broadcasters has landed on FOX Sports, who will be responsible for producing Super Bowl LIX in New Orleans' Caesars Superdome on Sunday, Feb. 9, 2025. Before the Big Game in the Big Easy, the network is showcasing a handful of high-profile regular season matchups that will require all of their crews to be at their best every week.
As the season progresses, we'll be looking at all seven of our production and operation teams to decide where they should be, says Ted Kenney, director, field and technical operations, FOX Sports. The most important thing for us is the fans, so we're making sure that our crews have all the tools to make every broadcast look like an A game.
Game Creek Video's Encore will celebrate it's 10th season with NFL on FOX.
Hybrid Infrastructure: 1080p HDR Show Leverages Tempe-Based 1st and 10, Decade Worth of Game Creek Video's Encore Along with the typical arsenal of cameras and other devices seen on FOX Sports' slate of A, B, and C games, NFL broadcasts are being augmented with remote 1st and 10 technology from G3DVu. The physical equipment will reside onsite in the compound, but the workflow will be executed from the FOX Media Center in Tempe, AZ.
The equipment has to be on onsite because of the requirements that the NFL has for replay, says Matt Battaglia, director, remote engineering, FOX Sports. On the A and B crews, we have optical and head enhanced systems and operators on site, and the C crew's equipment will be on site but will be operated remotely.
This aspect of the broadcast comes with two challenges: the on-air product must be as accurate as possible despite offsite operation and the onsite crew at each venue needs to have real-time coordination with the offsite crew.
We're speaking with Tempe all of the time to make sure the colors and transparency of the graphics look right, says Kenney. We're very specific about what we do, and since G3DVu offers a lot, we've been extremely happy with them.
In the compound, the network's A games will be produced via Game Creek Video's Encore mobile unit. These games will be acquired in 1080p HDR and upconverted to 4K. Entering its 10th season with the NFL on FOX, this will also be Encore's third Super Bowl in five years after Super Bowl LIV in Miami in 2020 and Super Bowl LVII in Glendale, AZ in 2023. Other games, including B and C games, will work within mobile units from NEP Group and Mobile TV Group.
A G.O.A.T in the Booth: Crew Uses Preseason Games as Dress Rehearsals for Tom Brady One of the biggest changes for the NFL on FOX isn't on the field, but within the ranks of talent. Seven-time Super Bowl champion and future Hall of Famer, Tom Brady, will make his regular-season debut as the lead game analyst up in the booth. Preseason games became dress rehearsals for Brady, which were used to create a chemistry with lead play-by-play announcer Kevin Burkhardt and get a feel for calling a live game from a perspective that he isn't used to. From a production point of view, these games were critical to understanding his cadence and working on timing of elements that he could comment on, but from an operational vantage point, Brady's biggest learning curve was being accustomed to the camera angles available to him from his perch.
It was really about making him comfortable with the technology that already exists, continues Battaglia.
Fortunately, Brady has been known for years as a meticulous planner that's infatuated with the details. His illustrious playing career could be attributed to his killer instinct and obsession with winning, but it could also be attributed to watching hours of game film every week. Fans will be treated to insider knowledge that only the best quarterback of all time can provide, and Kenney is excited for viewers to hear that insight.
I look forward to hearing his stories, adds Kenney. I imagine there's some stories that we've never heard before that he's going to talk about in relation to what he's seeing on the field.
Marquee Matchups: Super Bowl LVIII Rematch, Annual Thanksgiving Game Highlight This Year's Schedule
A challenge that FOX Sports' operations teams face is covering the biggest games of the year on America's Game of the Week, which also means that they have to adapt to the standings. Not knowing how all 30 teams will perform, the crews will need to adjust at a moment's notice.
We'll need to see where everybody shakes out as we get closer to the playoffs, says Battaglia. When you're moving multiple crews around on a weekend, and you're only getting assignments two weeks before, it's a little tougher for us.
The A game crew knows at least two games where they'll be needed before the season starts: one in October and one in November. On Sunday, Oct. 20, the defending Super Bowl champion Kansas City Chiefs will travel to the Bay Area to face the San Francisco 49ers in Week 7 for a rematch of last year's title game. The following month on Thursday, Nov. 28, Thanksgiving Day will see a contest of NFC East foes between the New York Giants vs. Dallas Cowboys at 4:30 p.m. ET.
A view of the compound at FirstEnergy Stadium in Cleveland.
Eyes on New Orleans: FOX Sports' Countdown to Super Bowl LIX Begins in Cleveland Prior to these must-watch games, and the biggest of them all in February to culminate the season, FOX Sports will begin their camp
More from Sports Video Group
02/07/2026
Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD
In the live-sports...
02/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/07/2026
BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...
02/07/2026
Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...
02/07/2026
The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...
02/07/2026
Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...
02/07/2026
TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...
02/07/2026
The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...
02/07/2026
LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...
02/07/2026
Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...
02/07/2026
Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...
02/07/2026
The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...
02/07/2026
Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...
02/07/2026
NBCU brings together News, Sports, Local, and Telemundo for a 50+ camera live pr...
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
30/06/2026
As Brazil's only way for fans to see all 104 matches, YouTube channel proves the power of digital...
29/06/2026
By Andy Rayner, CTO, Appear
The 2026 FIFA World Cup is the largest football tou...
29/06/2026
A new multi-country study from ESL FACEIT Group, Hero Esports, and Niko Partners estimates that 400 million Gen Z consumers regularly engage with esports, under...
29/06/2026
ESPN will mark America's 250th anniversary with a series of content initiatives across its linear, digital, and streaming platforms, including a special edi...
29/06/2026
The Esports Foundation has named OBSBOT the Official Camera and Webcam Partner for the Esports World Cup 2026, bringing the company's AI-powered imaging tec...
29/06/2026
Insight Productions has launched Insight Storm, a 53-foot mobile broadcast unit designed specifically for esports production, live entertainment, and digital-fi...
29/06/2026
Gravity Media once again provided broadcast, streaming, and content-distribution...
29/06/2026
The All England Lawn Tennis Club and IBM have introduced new and enhanced digita...
26/06/2026
In-venue and creative video staffers at the professional and collegiate level ha...
26/06/2026
Strike Fighter League (SFL), a professional air combat digital sport combining f...
26/06/2026
Wisycom has announced three new additions to its professional wireless ecosystem...
26/06/2026
Eurovision Services inaugurated an expanded Master Control Room (MCR) in Madrid on June 1, 2026, building on a broadcast hub the company has operated in the cit...
26/06/2026
Midco Sports and the University of North Dakota (UND) have announced a two-year ...
26/06/2026
Guntermann and Drunck (G&D) and VuWall, both part of the Panoptec Technologies Group, have appointed Vutec (Pty) Ltd as exclusive distributor for their KVM and ...
26/06/2026
Visit Seattle, the official destination marketing organization for Seattle and King County, has launched what it describes as the world's first drone scoreb...
26/06/2026
CP Communications provided RF video, audio, and crew communications support for ...
26/06/2026
Produced by longtime partner Echo Entertainment, the action-sports property is now a team-based year-round league
The inaugural season of the MoonPay X Games L...
26/06/2026
The deal establishes MultiDyne Robotics and Motion Control, maintaining the well-known MRMC brand.MultiDyne Video & Fiber Optic Systems has acquired the assets ...
26/06/2026
PX1 will debut at Sonoma as TNT leans into super-slo-mo, drones, SMT data integr...
26/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...