Sony Pixel Power calrec Sony

Super Bowl LVIII: For the First Time, Game and Halftime Show Will Deploy the Same Sound System

09/02/2024

Super Bowl LVIII: For the First Time, Game and Halftime Show Will Deploy the Same Sound System The sound will be bigger and bassier than ever By Dan Daley, Audio Editor

Friday, February 9, 2024 - 9:59 am

Print This Story | Subscribe

Story Highlights

When Super Bowl LVIII kicks off on Sunday (broadcast on CBS, streamed on Paramount+, Slimed on Nickelodeon), viewers at home and fans in the stands will hear the game's sound through the same PA system that will amplify eight-time Grammy Award-winner Usher's halftime performance. It's the first time the same temporarily installed music PA system will be used as the sound for both the game's play and the entertainment performances.

ATK Audiotek, acquired by Clair Global in 2021, has designed and managed the halftime show's sound system for 26 years, usually rolling onto the field a separate music-PA system loaded on eight carts. This dedicated system would also be connected to the venue's installed PA system, which would be used as delay speakers to cover the upper reaches of seating, becoming an extension of the temporary music system for entertainment applications.

Multiple-Grammy winner Usher says he has been preparing for his Super Bowl Halftime Show moment for 30 years.

Last year, however, the roll-out grass field at State Farm Stadium in Glendale, AZ, prevented use of the carts: it couldn't be moved fast enough to accommodate the quick change necessary to assemble the performance stage midfield. For the first time, then, ATK had to fly the music system, but it still adhered to the practice of connecting with the stadium's existing installed sound system for delay speakers.

This year, Allegiant Stadium has the same kind of roll-out field, again preventing the use of speakers on carts. In this case, though, ATK will fly an entirely new temporary L-Acoustics K2 system, and it will be used for both the halftime music show and the game's announcements and other sound elements.

We're flying the entire PA again, except this year we're not augmenting the house system, says Kirk Powell, engineer in chief, ATK, who is working his 22nd Super Bowl production. Last year, we augmented what already existed; we just added clusters to the existing system. This year, we flew a completely separate PA system for the first time.

The existing house PA, a JBL VLA system, will be available for emergency paging needs, he adds.

Implementing the temporary sound system had its own challenges, due largely to Allegiant Stadium's roofing, which is made of thin ETFE material. It's a cable-type ceiling, so you're limited in where you can put clusters and things of that nature, Powell explains, adding, The rigging and cable management was also a challenge, as was amplifier placement.

Hip-Hop Takeover Continues In the fourth year of the NFL's multi-year deal with rap mogul Jay-Z and his Roc Nation production company, Usher's show at Allegiant follows Rihanna's appearance at State Farm Stadium; the 2021 show at Raymond James Stadium in Tampa featuring The Weeknd; the 2022 show with Dr. Dre, Snoop Dogg, Mary J. Blige, Kendrick Lamar, and Eminem; and the 2020 appearances of Shakira and Jennifer Lopez, with guest appearances by Bad Bunny, J Balvin, and Emme Mu iz at Miami Gardens (a show that earned a Primetime Emmy and four nominations).

As the line-ups suggest, the shows have provided for progressively larger numbers of subwoofers to accommodate the bass-heavy rap and hip-hop genres. That includes 16 L-Acoustics K1 extended-low-frequency boxes and 48 KS28 subs all flown, buttressed by a complement of 16 Clair Cohesion 218 subs on the field. They'll join a system comprising 212 K2 boxes flown from the roof rigging and managed by System Engineer Chris Daniels. Signal distribution will be over a Dante network using Focusrite RedNet D64, D16R, and A16R interfaces. Shure Axient Digital will be the main wireless-microphone system on the field, managed by Cameron Stuckey, RF engineer, Professional Wireless Services.

Quick Switch From Game to Music Although the system is larger than last year's, mainly on the low end, the fact that it will already be in place will help smooth the switch to music for the halftime show. However, it still requires a team of 100-plus temporary audio-team workers to make the system transitions precise. The team will be supporting the core ATK team of Powell, show mixers Alex Guessard and Dave Natale working on a pair of DiGiCo Quantum338 consoles, monitor mixer Tom Pesa on an SD5, and game-sound mixer Jack Bowling on the stadium's installed Yamaha PM3 desk. All are Super Bowl Halftime Show veterans.

The sound system got its first use at Monday's Opening Night event at the stadium, Powell says, where hundreds of media folks interviewed Super Bowl players and coaches in their only public appearance in Las Vegas before Super Bowl Sunday. It was also the only time the two teams would be together in one location prior to taking the field for the Big Game.

He notes that deployment of the NFL OnePass app will allow fans in the stands to tune into any of the dozen podiums in simultaneous use on the field, even as only one of the podiums at any given time could be pumped through the PA system: That's just one more cool way that sound is being used for the Super Bowl. It's another way that fans are engaged.

And viewers can expect a rather sharp halftime show by a performer who's in the middle of his second Las Vegas residency, who says he has studied what has become the ultimate gig in the ongoing convergence between sports and entertainment.

I've watched every performer, analyzing how they maximized those 12 minutes, Usher told Billboard this week, citing Michael Jackson's 1993 performance as the halftime show's inflection
LINK: https://www.sportsvideo.org/2024/02/09/super-bowl-lviii-for-the-first-...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

15/02/2026

Live From NBA All-Star 2026: Entertainment Takes the Court in a Big Way

With new partnership between the league and NBC, workflows distinguish more between live, broadcast sound There'll be a lot new for the 75th NBA All-Star W...

15/02/2026

Live From NBA All-Star 2026: NBC Sports Director Pierre Moossa Previews NBC's Return to the Event

After 24-year absence, NBC Sports returns to NBA All-Star Weekend with unique ca...

15/02/2026

Live From NBA All-Star 2026: Peacock, NBC Sports Offer Viewers a Front-Row Seat With Courtside Live'

New to NBA coverage, the viewer experience offers several angles in addition to ...

15/02/2026

Live From NBA All-Star 2026: NBC Sports Returns With Plenty of Tech Toys in Tow

Coverage features 4X-slo-mo Supracam and Steadicam, Nucleus 4K cameras, closer play-by-play angle, 10 player mics NBC Sports is in the midst of its first NBA A...

14/02/2026

Cineverse Acquires TV Monetization Platform IndiCue

Share Copy link Facebook X Linkedin Bluesky Email...

14/02/2026

ESPN's Audiences for College Basketball On Track for Major Growth

Share Copy link Facebook X Linkedin Bluesky Email...

14/02/2026

TCL Display Technologies Deployed at Winter Olympics

Share Copy link Facebook X Linkedin Bluesky Email...

14/02/2026

Boston Conservatory Orchestra Helps Peter and Leonardo Dugan Complete Their Dream Piece

Boston Conservatory Orchestra Helps Peter and Leonardo Dugan Complete Their Dre...

13/02/2026

OBS Accelerates Shift to Cloud

Olympic Broadcasting Services (OBS) has provided an update on its adoption of the cloud as it continues on its journey to fully migrate to IT-based systems by 2...

13/02/2026

France Tlvisions Launches France 2 UHD with Dolby Vision and Dolby Atmos to Max out AC-4 Experiences for Winter Olympics Fans

France T l visions has successfully launched France 2 UHD featuring Dolby Vision...

13/02/2026

OBS Expands Athlete Moment,' Family Reunions to Capture Human Side of Winter Games

Partnering with Worldwide Olympic Partner TCL, OBS deploys connected Athlete Mom...

13/02/2026

Men's Figure Skating Photo Gallery

The men's figure skating long-form program is tonight, and it promises to be an exciting night for fans in the stands, fans at home, and even the production...

13/02/2026

Entertainment Takes the NBA Court in a Big Way

With new partnership between the league and NBC, workflows distinguish more between live, broadcast sound There'll be a lot new for the 75th NBA All-Star W...

13/02/2026

SVG GameDay, Episode 3: Sean Tabler - Producing Hockey in the City of Angels

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...

13/02/2026

Teradek Introduces RF-X, Revolutionizing Mission-Critical Signal Redundancy

Teradek announces the launch of RF-X Auto Switcher, a revolutionary appliance designed to deliver flawless, uncompromised signal integrity for the world's m...

13/02/2026

Synamedia & Globecast Selected for FA Cup Cloud Distribution

Globecast and Synamedia announces that Pitch International (Pitch), the leading London-based sports marketing agency, has gone live with cloud-based distributi...

13/02/2026

Ratings Roundup: NBC Sports' Legendary February Hits Record Viewership Levels

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

13/02/2026

NBC Olympics' Amy Rosenfeld on the Drone Craze, Friends & Family Moments, Stamford's Role for Milano Cortina

Far from the action in the snow and on the ice, the team controls the production...

13/02/2026

2026 Daytona 500: FOX Sports' Mike Davies, George Grill on Working Within an IP-Based Compound, Solving the Ops Puzzle of the Super Bowl of Racing

The Daytona 500 is called The Super Bowl of Racing for a reason. Whether it's the culmination to five days of action on the track, the sheer size and scop...

13/02/2026

OBS Expands AI-Powered Content Workflows

For the Milano Cortina Games, Olympic Broadcasting Services (OBS) is delivering more than 6,500 hours of content, with more than 900 hours of live action, sprea...

13/02/2026

NBC Sports Director Pierre Moossa Previews NBC's First NBA All-Star Production in 24 Years

After 24-year absence, NBC Sports returns to NBA All-Star Weekend with unique ca...

13/02/2026

Film Festival Watch: 18 Sundance Institute-Supported Projects To Watch at the 2026 Berlin International Film Festival

By Jessica Herndon We may have just wrapped an unforgettable 2026 Sundance Film...

13/02/2026

Give Me the Backstory: Get to Know Amanda Kramer, the Writer-Director Behind By Design

By Jessica Herndon One of the most exciting things about the Sundance Film Fest...

13/02/2026

Women in Podcasting Craft New Connections at Spotify's Galentine's Day Celebration in LA

This Wednesday in Los Angeles, Spotify brought together a group of podcast creat...

13/02/2026

Spotify and LoveShackFancy Bring Galentine's Glam to NYC, Featuring Special Performance by Joshua Basset

Yesterday, Spotify and LoveShackFancy hosted a Galentine's and Gents Lunch a...

13/02/2026

L3Harris Successfully Completes First Phase of P25 Transition for Florida SLERS

The upgrade to a Project 25 network provides state agencies communicating on the Statewide Law Enforcement Radio System flexibility to tailor the network to the...

13/02/2026

Riedel Opens Kuala Lumpur Office to Strengthen Global 24...

Riedel Communications has officially opened a new office in Kuala Lumpur, Malaysia, marking a strategic expansion of its global Customer Success and IT software...

13/02/2026

ES Broadcast Hire duo celebrate 10-year anniversary with...

Two of ES Broadcast Hire's longest-serving employees recently celebrated a decade working for the company. Annie Breislin, Operations Manager, and Charles ...

13/02/2026

Disguise Opens Experience Center and Office in Atlanta

Disguise, the award-winning technology company powering global experiences, today unveils a new 8,000-square-foot office and Experience Center in Atlanta, creat...

13/02/2026

Mavis Expands External Camera Support with Accsoon SeeMo...

At BSC Expo 2026, Mavis announced full support for the Accsoon SeeMo series of iOS camera adapters across Mavis Camera and Mavis Monitor apps. This new integrat...

13/02/2026

Butcher Bird Studios Keeps Signals Flowing Seamlessly Acr...

Executing technically ambitious live streams, virtual productions, and immersive media today requires talent, creativity, and the right supporting technology. L...

13/02/2026

LTN makes key appointments and introduces new Technology...

Michal Miskin-Amir, Jonathan Stanton and Bobby Bond to lead technical advances amid surge in demand for LTN's IP video transport services as satellite capac...

13/02/2026

NATO Upgrades Broadcast Studio with Grass Valley Cameras

Grass Valley, the pioneering media and entertainment technology innovator, has won a competitive NATO-wide tender to provide the new camera system for NATO'...

13/02/2026

Digital Azul strengthens remote production strategy with...

Wireless IP intercom underpins agile, multi-location live production workflows Digital Azul, the independent production powerhouse specialising in complex liv...

13/02/2026

Actus Digital Sets a New Standard for QA Monitoring and C...

Actus Digital, a LiveU company, will unveil major new enhancements to its Actus X Intelligent Monitoring Platform at NAB Show (LiveU booth N1740), reinforcing i...

13/02/2026

FA Cup goes IP with Pitch International plus Synamedia an...

Globecast, a worldwide leader in broadcast services, and leading video software provider, Synamedia, today announced that Pitch International (Pitch), the leadi...

13/02/2026

Rai Selects Imagine Selenio Network Processor for IP Migration

Share Copy link Facebook X Linkedin Bluesky Email...

13/02/2026

CIMM Details Research Plans for 2026 and New Board Appointments

Share Copy link Facebook X Linkedin Bluesky Email...

13/02/2026

Teradek Unveils RF-A Auto Switcher

Share Copy link Facebook X Linkedin Bluesky Email...

13/02/2026

Spectrum Launches 'Invincible Wifi'

Share Copy link Facebook X Linkedin Bluesky Email...

13/02/2026

Actus Digital to Introduce Actus X Platform Enhancements At NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

13/02/2026

Sennheiser Wireless Spectera Solution Tackles Super Bowl LX With Ease

Share Copy link Facebook X Linkedin Bluesky Email...

13/02/2026

Nate Bargatze to Receive 2026 NAB Television Chairman's Award

Share Copy link Facebook X Linkedin Bluesky Email...

13/02/2026

UKTV Highlights Saturday February 14th - Friday February 20th 2026

What can I watch on UKTV this week?What can I stream on U this week? This guide highlights romantic dramas for Valentine's Day, alternative relationship t...

13/02/2026

New RT series tells stranger-than-fiction stories of Irish con artists

New RT series tells stranger-than-fiction stories of Irish con artists Swindlers airs Wednesday 18 February, 9.35pm on RT One and RT Player Swindlers, a...