
Dailymotion, the world's second largest video portal, is bringing video footage from the World of Red Bull to its global audience of more than 110 million unique monthly visitors. The first event shown live on Dailymotion will be the Paris-based Red Bull Skylines on 2 November 2012. Viewers can also watch the
action via the Dailymotion player at www.redbull.fr/skylines.
Red Bull Skylines will see the world's top BMX Park riders show off their skill, on what promises to be one the most technical courses created. Riders including Kriss Kyle, Drew Bezanson and Daniel Dhers, will perform in front of a panel of six judges and a crowd of 5,000 fans under the magnificent glazed roof of one of Paris's iconic structures, the Grand Palais. Nate Wessel, the man responsible for the BMX Park set-up at The X Games, has designed bowls, bumps and ramps that will transform the venue into a unique course that will test the riders to their limits.
The partnership with Dailymotion is announced days after the successful realization of Red Bull Stratos a Mission to the Edge of Space. On 14 October Felix Baumgartner broke three world records: the highest manned balloon flight; the highest altitude from which a man had free-fallen; the first supersonic free-fall. The jump made internet history as well, with more than 8 million people watching Felix descend live online another record.
Red Bull Media House creates compelling video programming from across its sports, cultural, and lifestyle projects. It produces a huge variety of unique video formats, and encompasses live event broadcasts ranging from the Red Bull Cliff Diving World Series, Red Bull BC One B-Boy Championship, and Red Bull XFighters freestyle motocross World Series to the Hard Enduro, UCI Mountain Bike World Cup & Red Bull Storm Chase. The partnership with Red Bull Media House will enable short form content to be made available on the Dailymotion platform, with the view to establish more unique live and one off events such
as Red Bull Skylines to broadcast to Dailymotion's global audience.
Harriet Fuest, UK Content Manager at Dailymotion, said: Red Bull's content is synonymous with high adrenalin, exciting and extreme sports from their Formula One team to the recent world record sky dive. At Dailymotion we already show a wealth of high octane and unique sports, such as Ultimate Fighting
Championships, Chess Boxing and the Le Mans 24 hour. The partnership with Red Bull Media House will add to this library and bring even more variety to viewers who watch 2 billion of our videos a month.
Mark Joseph, Head of Digital Distribution at Red Bull Media House, said As online video consumption continues to grow, we are delighted to announce this new partnership with another leading global online video platform. Dailymotion will provide yet another outlet for consumers to access short form video
content from the most exciting Red Bull events happening across the world.
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