
Weta Digital Partners with Autodesk to Offer Next Generation Creative Cloud Production Pipeline
data-src=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c562aaf4-bpthumb.jpg data-srcset=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c561c0e7-bpfull.jpg 2x class=lazyload avatar avatar-80 photo height=80 width=80 />
Brie Clayton June 17, 2021
0 Comments
WetaM cloud service is to unleash Weta's Academy Award-winning proprietary tools, fully integrated with industry leading 3D software, Autodesk Maya.
Weta Digital, one of the world's premiere visual effects studios, has partnered with global media and entertainment software provider, Autodesk, Inc. (NASDAQ: ADSK), to launch WetaM a ground breaking product offering that provides tools designed and developed by Weta Digital, fully embedded in Autodesk Maya. Weta Digital has won 13 Academy Sci-tech Awards for its tools that helped artists produce some of the most successful film and TV series in the world, including The Lord of the Rings, Avatar, Game of Thrones, and Planet of the Apes, to name a few. Weta intends to rollout WetaM a private beta in Q4.
data-src=https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200-1024x577.png alt= class=lazyload wp-image-2411949 data-srcset=https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200-1024x577.png 1024w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200-300x169.png 300w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200-768x433.png 768w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200-624x352.png 624w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200-50x28.png 50w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200-100x56.png 100w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151112/WetaM_Gemini_Man1200.png 1200w data-sizes=(max-width: 1024px) 100vw, 1024px />Fully digital Junior from Gemini Man 2019 Paramount Pictures. All Rights Reserved.
WetaM productizes Weta's unique set of proprietary VFX tools for artists built on Maya's open API, and will be commercialized by Weta Digital as a subscription cloud service. For the first time, artists from around the world will have access to one complete-from stage to screen-cloud based pipeline. The launch of WetaM marks the first product launch under a newly formed Software-as-a-Service (SaaS) division within Weta Digital. This new business arm is an integral part of Weta's expansion strategy to offer professional and prosumer tools to artists across the global entertainment industry.
data-src=https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200-1024x576.png alt= class=lazyload wp-image-2411950 data-srcset=https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200-1024x576.png 1024w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200-300x169.png 300w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200-768x432.png 768w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200-624x351.png 624w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200-50x28.png 50w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200-100x56.png 100w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151123/Koru_and_Maya_Comparison1200.png 1200w data-sizes=(max-width: 1024px) 100vw, 1024px /> WetaM is the first step in the democratization of VFX and animation production. Weta Digital brings together the most creative minds in the world and has been a pioneering innovator in the visual effects and entertainment industry for decades, said Prem Akkaraju, CEO of Weta Digital. WetaM is a transformational move that will raise the bar for global creative production, redefining the industry in the process. At its core, this partnership with Autodesk will extend the reach of the Weta magic, making it more accessible for artists in pursuit of creating amazing characters and worlds across film and television.
data-src=https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200-1024x478.jpg alt= class=lazyload wp-image-2411951 data-srcset=https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200-1024x478.jpg 1024w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200-300x140.jpg 300w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200-768x358.jpg 768w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200-624x291.jpg 624w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200-50x23.jpg 50w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200-100x47.jpg 100w, https://gcs.creativecow.net/wp-content/uploads/2021/06/17151136/WetaM_War_for_the_Planet_of_the_Apes1200.jpg 1200w data-sizes=(max-width: 1024px) 100vw, 1024px />Caeser from War for the Planet of the Apes. 2017 Twentieth Century Fox Film Corporation We are longtime fans of Weta's remarkable visual effects achievements, and they are constantly breaking new ground building immersive, imaginary worlds and unbelievably real and engaging digital characters, said Diana Colella, senior vice president, Entertainment & Media Solutions, Autodesk. The debut of WetaM is a gamechanger as it opens u
North America Stories
10/11/2026
ENCO provided live stage captioning, multilingual translation and new audio pass-through services at NAB Show New York, held Oct. 21-22 at the Javits Center, an...
10/11/2026
Vizrt has built a proof-of-concept integration with the Story Object Model (SOM), shown at IBC 2026 in Amsterdam as part of the Smart Stories Accelerator projec...
10/11/2026
Gravity Media's Creative and Managed Services team produced a dedicated live 9:16 vertical broadcast workflow for Meta Connect 2026. Meta asked for more tha...
10/11/2026
Blue Stream Fiber has standardized its OTT streaming services on Ateme's end-to-end video platform for its high value linear channels, providing more effici...
10/11/2026
Haivision has opened the survey for its 2027 Broadcast Transformation Report, inviting broadcast, media, and production professionals worldwide to share their p...
10/11/2026
The League of Live Stream Theater (LOLST), the nonprofit organization partnering...
10/11/2026
USA Sports and The Horse Racing League (HRL) has announced a partnership to air ...
10/11/2026
Matrox Video has launched The Sync, a new video podcast series bringing together Matrox Video experts, customers, and partners to explore the technical and busi...
10/11/2026
The CW Network and Professional Bull Riders (PBR) have announced a new multi-yea...
10/11/2026
There is a certain irony that Chip Adams was turned down when he first looked in...
10/11/2026
Pliant Technologies' CrewCom Flex product line is now shipping in the United States. As a frameless matrix intercom system and complete matrix IP-based inte...
10/11/2026
PARK CITY, Utah (November 10, 2026) The Sundance Institute today announced the appointment of Allison Graff-Weisner as its new Chief Development Officer (CDO)...
10/11/2026
Buyers can now access custom CTV deals across on-demand and live content
NEW YORK, November 10, 2026 - Gracenote, Nielsen's content intelligence business, ...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Clear-Com supported On Air 2026, a 24-hour student-led broadcast connecting 45 universities across 30 countries. Using Station-IC virtual intercom panels, an ...
10/11/2026
Matrox Video today announced the launch of The Sync, a new video podcast series bringing together Matrox Video experts, customers, and partners to explore the t...
10/11/2026
Adobe Brings Agentic AI to the Content Supply Chain with CX Enterprise Coworker
Brie Clayton November 10, 2026
0 Comments
Adobe empowers brands to bui...
10/11/2026
Amplify Berklee Gala Raises More Than $1.3 Million for Berklee City Music Schola...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Grass Valley K-Frame switching and LDX cameras support live sports production at the Northwestern Wildcats' new stadium, providing a common technology platf...
10/11/2026
The League of Live Stream Theater (LOLST), the nonprofit organization partnering with theaters and producers to bring live theater to audiences worldwide throug...
10/11/2026
COW Jobs: Several remote positions at Chakrra
Brie Clayton November 10, 2026
0 Comments
Several remote positions at Chakrra
November 6, 2026COW Jobs...
10/11/2026
Blackmagic Design Unites Live Solutions for Reggae Land 2026
Brie Clayton November 10, 2026
0 Comments
Festival relies on ATEM Constellation 8K and UR...
10/11/2026
Where Video Editors Earn the Most and Where the Paycheck Goes Furthest
Mark Santos November 10, 2026
0 Comments
Sooner or later every editor asks what...
10/11/2026
Caroline Davis to Perform with Berklee Student Ensemble for Signature Series Con...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
New Compact industry-standard Support Fits in the Trunk of a Small Car
Pioneering C-Stand innovator, Matthews Studio Equipment, introduces the 33 Sliding Leg...
10/11/2026
Kubernetes, the open source system that manages how applications run across thou...
09/11/2026
In a new home, the show had its traditional focus on music production, but broadcast themes received significant emphasis
The Audio Engineering Society (AES) c...
09/11/2026
Content creation and rights, YouTube archive, production workflows, investment, ...
09/11/2026
Industry leaders from Prime Video, NASCAR, FOX Sports, and more discuss the tech...
09/11/2026
SMT (SportsMEDIA Technology) is delivering on-air graphics and shot data for the Women's Team Golf League (WTGL), which made its debut Sunday, Nov. 8, at So...
09/11/2026
BKB Bare Knuckle Boxing has appointed Michael Ridout Managing Director, UK. He will lead BKB's operations in the United Kingdom and take on wider operationa...
09/11/2026
SMPTE's Media Technology Summit (MTS2026) takes place Nov. 16-19 at the Pasadena Convention Center. The schedule:
Media Tech Business Forum (Monday, Nov. 1...
09/11/2026
The Audio Engineering Society (AES) held AES Show Nashville 2026 Oct. 30-Nov. 1 at the Gaylord Opryland Resort & Convention Center. AES reports nearly 3,000 reg...
09/11/2026
Analyst Josh Stinehour will share results Jan. 26 in Mountain View, Calif.
Devo...
09/11/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
09/11/2026
Permanent mixed-reality activation debuted against the Brooklyn Nets at Rocket A...
09/11/2026
The new agreement brings the Playoff to 23 games, including 16 on-campus matchup...
09/11/2026
SMT provided production technology and graphics support for all three NASCAR nat...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...