National Geographic Kids Launches Beta Brand-Ambaador Program

WASHINGTON (Sept. 6, 2013)-National Geographic Kids today announced the launch of its National Geographic Kids Insider beta brand-ambassador program. Thirty-three bloggers were selected to participate in the flagship program, which will run through Feb. 28, 2014. During this time, the Insiders will get a behind-the-scenes look at National Geographic Kids, including interviews with authors, explorers and editors, review copies of books, exclusive event invitations and a badge for their website.

We're very impressed by this group of bloggers - they are editors, doctors, writers, travelers, photographers and above all, parents committed to the same mission we have - raising a generation of kids who are inspired to care about our planet, said Nancy Feresten, senior vice president, National Geographic Kids Publishing and Media. We look forward to working with each of them to share more about National Geographic Kids and our mission.

National Geographic Kids, a nonprofit mission-based organization and a leader in the kids space, has been building the Insider program over the past year. As families continue to go digital, National Geographic Kids wants to meet the parents where they are - online.

As a parent, I know how important the blogging community is for finding information, inspiration and support, and that's why we wanted to create a way to connect with a select group of bloggers on a more intimate level, said Anna Irwin, director of the National Geographic Kids Insider program. These online superstars share our passion for nurturing the next generation of explorers, and we can't wait to see what we can create together.

The National Geographic Insiders and their blogs are:

Holly Ambrose, Tropic of Mom

Jill Amery, Urban Mommies

Shelby Barone, OC Mom Blog

Leticia Barr, Tech Savvy Mama

Buzz Bishop, DadCamp

Megan Broutian, Behavioral Child

Deborah Cruz, The Truth About Motherhood

Kathy Dalton, Adventure Mom

Janis Brett Elspas, Mommy Blog Expert

Samantha Feuss, Have Sippy Will Travel

Jeannett Gibson, Life Rearranged

Dr. Deborah Gilboa, Ask Doctor G

Robyn Good, Celeb Baby Laundry

Sarah Grosjean, Capitally Frugal DC

Kelly Hutchinson, Makobi Scribe

Niri Jaganth, Mommy Niri

Candace Lindemann, Naturally Educational

Nicole Melancon, Third Eye Mom

Nicole Morgan, Sisters from Another Mister

Tracy Morrison, Sellabit Mum

Fadra Nally, All Things Fadra

Diane Nassy, Philzendia

Meagan Paullin, Sunshine and Sippy Cups

Melissa Pezza, The Mommyhood Chronicles

Kyran Pittman, Planting Dandelions

Crystal Rapinchuk, Surviving a Teacher's Salary

Kerry Rivera, Breadwinning Mama

Gigi Ross, KludgyMom

Ashley Sears, Crunchy Frugalista

Angela Sellari, About a Mom

Rosalynda Thorn, Mommy Powers

Chrissy Watson, The Outlaw Mom

Celeste Whitehead, Organic Mommy Today

The National Geographic Kids Insiders were selected because of their passion for getting children to explore the world around them. At the end of the six-month term, the application process will reopen to the public, and a new team of Insiders will be selected.

About National Geographic Kids

National Geographic Kids inspires young adventurers to explore the world through award-winning magazines, books, apps, games, toys, videos, events and a website, and is the only kids brand with a world-class scientific organization at its core. National Geographic Kids magazine (10 issues per year) and Little Kids magazine (six issues per year) are photo-driven publications available on newsstands or by subscription in print and on tablets. The award-winning website kids.nationalgeographic.com excites kids about the planet through games, videos, contests, photos, quizzes and blogs about cultures, animals and destinations. National Geographic Kids Books is the leading nonfiction publisher with 50 titles each year, including the New York Times bestseller Kids Almanac. National Geographic Kids Games engages kids to learn through play with games like the online virtual animal world of Animal Jam and the interactive TV experience of Nat Geo Kinect TV. National Geographic Kids Apps bring the best of National Geographic Kids to smartphones and tablets.

LINK:	http://press.nationalgeographic.com/2013/09/06/national-geographic-kid...
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