SVG Summit 2024: Cosm, ESPN, Meta Keynote New MVP' Workshop Focused on Monetizing Video Production By SVG Staff
Tuesday, December 3, 2024 - 10:55 am
Print This Story | Subscribe
Story Highlights
As part of its new program offerings at this year's SVG Summit, the SVG editorial team in cooperation with Chris Wagner, Founder and Managing Partner of OTT Advisors, is launching a workshop dedicated to how new technologies are positively driving revenue for teams, leagues and broadcasters. The Monetizing Video Production (MVP) Workshop, with Veritone as its lead sponsor, will take place at 10 a.m. 12:30 pm on the morning of Dec. 16 in the Nassau Suite on the 2nd floor of the New York Hilton.
Wagner, who serves as MVP Program Director, explains: MVP will explore how sports production technologies are offering teams, leagues and broadcasters new monetization opportunities in-venue, on devices, and in the metaverse. It will provide innovation and business development executives with ideas how to generate new ad and sponsorship revenues for their customers who are trying to reach a rapidly changing sports audience.
REGISTER: SVG Summit (December 16-17, New York City)
Following welcoming remarks by Veritone Managing Director Paul Cramer, the MVP Workshop will kick off with a keynote panel entitled Creating and Monetizing the New Immersive Fan Experience. Executives from COSM, ESPN, and Meta will share the market opportunities (and production realities) for broadcasting sports in these immersive dome venues. Speakers include: Ryan Dornbusch, Meta, Head of Sports and Live Event Production; Zack Malet, ESPN, Senior Director, Sports Business Development & Innovation; and Peter Murphy, COSM, SVP, Content and Media.
This opening session will be followed by MVP In Venue: The Return of the Second Screen, which will focus on how mobile devices offer teams and their brand partners the opportunity to further engage their fans with supplementary content, promotions and a premium game experience. Panelists include: Matt Duarte, YES Network, VP, Strategy and Business Development; Ryan Halkett, New York Islanders, SVP, Isles Media & Entertainment; and Nima Malekmanesh, Evertz, Director of Business Development - Live Media;
JR McCabe, Sinclair, Chief Business Officer, Consumer Products; and Nathan Peterson, Tagboard, CEO.
New on-screen layouts for advertising and sponsors will be the topic of MVP On Screen: Beyond the L-Bar which will deliver an overview of how a reapportioned screen experience is providing richer fan information and new sponsor inventory. Panelists include: Mike Allen, FanDuel Sports Network, Chief Product Officer; Lynnwood Bibbens, ReachTV, CEO & Founder; Paul Cramer, Veritone, Managing Director, Media and Broadcast; and Ken Ruck, Magnifi, SVP - Americas.
And what's next? The panelists on MVP Metaverse: Brands In Your Head will look ahead to ways fans are becoming immersed in the action, expanding rights holder inventory via a parallel sports production with no real-world limitations. Panelists include: Ryan Dornbusch, Meta, Head of Sports and Live Event Production; Lucky Gobindram, CXR Agency, President and SVP, Global Sales; Kaitlyn Kuczer, Deloitte Consulting, Immersive Engineering Lead; and Brian Ryerson, USTA, Senior Director, Digital Strategy.
Registration for the SVG Summit and its MVP program is limited to qualified industry professionals and SVG sponsors only. To apply to register and for more program information visit www.thesvgsummit.com
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
02/06/2026
blueCORE standalone processors headline solutions designed to simplify the trans...
02/06/2026
If you've kept up with this article series, you know by now where to start w...
02/06/2026
With new DSP configurations and flexible licensing options, Calrec is removing the barriers to virtualised audio, giving broadcasters the freedom to scale produ...
02/06/2026
The TV agency was one of the earliest adopters of Nielsen's local television...
02/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/06/2026
Grass Valley today announced that Australian News Channel (ANC), operator of Sky News Australia, has deployed Grass Valley AMPP to transform its newsroom produc...
02/06/2026
Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, announces its new Model 385 Mic/Intercom Beltpack. The Mode...
02/06/2026
The Riedel Group today announced the appointment of Gudrun Scharler as CEO of Riedel Networks. She succeeds Michael Martens, who has led Riedel Networks since 2...
02/06/2026
More signals, higher quality, and outstanding ingest and streaming flexibility deliver professional results in a small, all-in-one footprint...
02/06/2026
farmerswife will be featured on the Modena Media & Entertainment stand at this year's Mediatech Africa 2026, giving visitors an opportunity to explore the l...
02/06/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17 19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
02/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/06/2026
Trust has become a commercial issue With global advertising spend forecast to exceed US$1 trillion this year*, the commercial consequences of weak governance co...
02/06/2026
June sees Ireland's cultural calendar in full bloom, as RT Supporting the Arts showcases a vibrant and wide-ranging programme spanning music, theatre, visu...
02/06/2026
After The Traitors Ireland launched in 2025, Irish audiences proved to have a taste for the global hit reality show. This Bank Holiday Monday fans can indulge e...
01/06/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
01/06/2026
Designed to solve a common problem in broadcasting, the automated workflow detects, identifies, removes, and documents copyrighted music
AudioShake has introdu...
01/06/2026
The sports-analytics company combines its data with proprietary AI to help leagu...
01/06/2026
Category line-up & sponsors announced
Photo: Paul Clarke
The Production Music Awards (PMA) have announced that submissions are now officially open ahead of...
01/06/2026
New hybrid sample/synthesis instrument revealed
Excite Audio have just released the latest instalment in their Evolve series, which has been developed in co...
01/06/2026
Latest TONEX expansion captures three rare vintage amps
The newest addition to IK Multimedia's ever-growing TONEX line-up introduces a set of three incr...
01/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
01/06/2026
SBS confirms its broadcast sponsors for FIFA World Cup 2026
1 June, 2026
Media releases
SBS has secured Hyundai, Hisense, Macca's, Rexona, bet365, Com...
01/06/2026
Rohde & Schwarz Satellite Industry Days 2026 guided by the motto From Earth to ...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Marshall Electronics is showcasing a comprehensive lineup of next-generation POV cameras, purpose-built to power today's connected AV environments, at InfoC...
01/06/2026
Adobe Announces Concept to Vector
Deepa Subramaniam June 1, 2026
0 Comments
One of the biggest frustrations we hear from designers is how difficult it...
01/06/2026
Vampire Feature Night Patrol Graded with DaVinci Resolve Studio
Brie Clayton June 1, 2026
0 Comments
Colorist shapes dark, gritty tone for horror thri...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Luxembourg, June 1, 2026 - SES, a leading space solutions company, and Viva, Mexico's ultra low-cost airline, launched fast and reliable multi-orbit satelli...
01/06/2026
Agentic AI is getting physical.
At COMPUTEX on Tuesday, NVIDIA announced NVIDIA JetPack 7.2 and NVIDIA NemoClaw support on NVIDIA Jetson.
JetPack 7.2 brings a...
01/06/2026
Financial institutions have spent years building AI: fraud models, credit models...
01/06/2026
Mardi 2 juin 14h00
FilmLight (ARRI), 10 rue Ren Boulanger, 75010 Paris
Rejoignez-nous pour d couvrir comment FLAPI (l'API FilmLight) peut transformer e...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
31/05/2026
Olivia P rez-Collellmir to Premiere Original Work at Gaud Centennial in Barcelona The Berklee graduate and faculty member will debut her choral symphony with...
31/05/2026
Back to All News
Netflix Wins 15 Awards at the Canadian Screen Awards - See Pho...
31/05/2026
Taiwan is home to more than 500 NVIDIA ecosystem partners. More than 1 million N...
SVG Summit 2024: Cosm, ESPN, Meta Keynote New MVP' Workshop Focused on Monetizing Video Production By SVG Staff 
