SVG Summit 2024: Cosm, ESPN, Meta Keynote New MVP' Workshop Focused on Monetizing Video Production By SVG Staff
Tuesday, December 3, 2024 - 10:55 am
Print This Story | Subscribe
Story Highlights
As part of its new program offerings at this year's SVG Summit, the SVG editorial team in cooperation with Chris Wagner, Founder and Managing Partner of OTT Advisors, is launching a workshop dedicated to how new technologies are positively driving revenue for teams, leagues and broadcasters. The Monetizing Video Production (MVP) Workshop, with Veritone as its lead sponsor, will take place at 10 a.m. 12:30 pm on the morning of Dec. 16 in the Nassau Suite on the 2nd floor of the New York Hilton.
Wagner, who serves as MVP Program Director, explains: MVP will explore how sports production technologies are offering teams, leagues and broadcasters new monetization opportunities in-venue, on devices, and in the metaverse. It will provide innovation and business development executives with ideas how to generate new ad and sponsorship revenues for their customers who are trying to reach a rapidly changing sports audience.
REGISTER: SVG Summit (December 16-17, New York City)
Following welcoming remarks by Veritone Managing Director Paul Cramer, the MVP Workshop will kick off with a keynote panel entitled Creating and Monetizing the New Immersive Fan Experience. Executives from COSM, ESPN, and Meta will share the market opportunities (and production realities) for broadcasting sports in these immersive dome venues. Speakers include: Ryan Dornbusch, Meta, Head of Sports and Live Event Production; Zack Malet, ESPN, Senior Director, Sports Business Development & Innovation; and Peter Murphy, COSM, SVP, Content and Media.
This opening session will be followed by MVP In Venue: The Return of the Second Screen, which will focus on how mobile devices offer teams and their brand partners the opportunity to further engage their fans with supplementary content, promotions and a premium game experience. Panelists include: Matt Duarte, YES Network, VP, Strategy and Business Development; Ryan Halkett, New York Islanders, SVP, Isles Media & Entertainment; and Nima Malekmanesh, Evertz, Director of Business Development - Live Media;
JR McCabe, Sinclair, Chief Business Officer, Consumer Products; and Nathan Peterson, Tagboard, CEO.
New on-screen layouts for advertising and sponsors will be the topic of MVP On Screen: Beyond the L-Bar which will deliver an overview of how a reapportioned screen experience is providing richer fan information and new sponsor inventory. Panelists include: Mike Allen, FanDuel Sports Network, Chief Product Officer; Lynnwood Bibbens, ReachTV, CEO & Founder; Paul Cramer, Veritone, Managing Director, Media and Broadcast; and Ken Ruck, Magnifi, SVP - Americas.
And what's next? The panelists on MVP Metaverse: Brands In Your Head will look ahead to ways fans are becoming immersed in the action, expanding rights holder inventory via a parallel sports production with no real-world limitations. Panelists include: Ryan Dornbusch, Meta, Head of Sports and Live Event Production; Lucky Gobindram, CXR Agency, President and SVP, Global Sales; Kaitlyn Kuczer, Deloitte Consulting, Immersive Engineering Lead; and Brian Ryerson, USTA, Senior Director, Digital Strategy.
Registration for the SVG Summit and its MVP program is limited to qualified industry professionals and SVG sponsors only. To apply to register and for more program information visit www.thesvgsummit.com
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
06/05/2026
Gravity Media Chief RF Communications Engineer Glenn Willems uses Wisycom RF over Fiber and wireless solutions across major cycling events and international mar...
06/05/2026
A Sennheiser Spectera module is now available in Bitfocus Companion and Buttons, enabling direct integration of Spectera with the two software platforms. The mo...
06/05/2026
Ted Turner, the visionary media entrepreneur whose appetite for disruption helpe...
06/05/2026
Peacock is going all-in on the beautiful game - streaming all 104 FIFA World Cup...
06/05/2026
New pricing tiers for vocal/dialogue restoration tool
NoiseWorks Audio's AI-powered vocal and dialogue processing plug-in is now available in three diff...
06/05/2026
Popular mixing & routing software overhauled
Following a recent public beta test, RME have launched the final release version of the powerful mixing and rou...
06/05/2026
New SOS Video Feature
Focusrites ISA C8X is a milestone product that brings together the companys analogue heritage and their expertise in digital audio. Yo...
06/05/2026
Polands Miecznik-class frigates are part of the largest contract in Polish shipbuilding history. (Image Credit: PGZ Stocznia Wojenna)...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Riedel Communications today announced the expansion of its leadership structure as part of a strategic initiative to strengthen both its operational management ...
06/05/2026
For nearly three decades, Veteran Production Sound Mixer and Five-time Emmy Award Winner Dirk Sciarrotta has helped define the sonic identity of the long-runnin...
06/05/2026
ZEISS CinCraft LensCore: Cinema Lens Looks for Compositing
Brie Clayton May 6, 2026
0 Comments
ZEISS announces the launch of CinCraft LensCore, a nove...
06/05/2026
Wisycom Solves Extreme RF Challenges Across Miles of Live Action for Gravity Med...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Narrative Entertainment has partnered with Encompass to deliver high-quality subtitling of its Great! network content using the Altitude Intelligence AI assiste...
06/05/2026
SipRadius, widely recognized for making content processing and connectivity secure and seamless, is proud to launch a dramatic new approach to AI content creati...
06/05/2026
When the broadband and media industry gathers at ANGA COM in Cologne from May 19 to 21, Big Blue Marble will be at the forefront. The international broadcast an...
06/05/2026
Cinegy GmbH, a leading developer of software-defined television technology, is proud to exhibit at MPTS for the first time. Visitors to the stand will discover ...
06/05/2026
Val Jeanty Receives 2026 Doris Duke Artist Award Jeanty, a composer, percussionist, and turntablist, is the fourth Berklee recipient of the prestigious award ...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
When live cycling races and international marathons stretch for miles across cities and countryside, there is no margin for RF failure in live broadcast. As Chi...
06/05/2026
Oberkochen/Germany, May 5, 2026
ZEISS announces the launch of CinCraft LensCore, a novel solution for creating physically based cinematic lens looks for visual...
06/05/2026
UKTV has secured the exclusive rights to the early back catalogue of iconic Australian drama series Neighbours, following a landmark content deal with Fremantle...
06/05/2026
Wednesday 6 May 2026
Sky commissions feature documentary to mark 10th anniversa...
06/05/2026
Wednesday 6 May 2026
Sky and Formula 1 agree long-term partnership across UK, Ireland and Italy
Sky in the UK & Ireland to remain the home of Formula 1 until ...
06/05/2026
Sky Zero Footprint Fund-backed TV campaign launches nationwide, supported by new...
06/05/2026
Wuppertal May 6, 2026
Riedel Expands Leadership Structure, Appoints Marc Engro...
06/05/2026
SAN JOSE, Calif. - May 6, 2026 - Harmonic (NASDAQ: HLIT) today announced its latest broadband innovations for ANGA COM 2026, highlighting its vision for a new e...
06/05/2026
Statement from Rupert Murdoch, Chairman Emeritus, Fox Corporation on Ted Turner&...
06/05/2026
Friday 8 May on RT One and RT Player
Meet the NSPCA team caring for and protecting animals in need in this six-part series
Fly on the wall, six-part series...
06/05/2026
The race to build the world's most powerful AI factories demands networking ...
06/05/2026
How changes to proteins can alter drug interactions for new precision therapies Scripps Research team maps how chemical modifications to proteins affect drug bi...
05/05/2026
Experts from the world of academia, tech, business, politics and media convened for a Thomson Talks at the Cambridge Disinformation Summit in April. It's th...
05/05/2026
Three phones were hardwired for power and transmission to the truck; camera feat...
05/05/2026
The creative studio behind campaigns for the NBA, Fanatics Sportsbook & Casino, ...
05/05/2026
Nielsen has announced results from a co-viewing pilot program covering February&...
05/05/2026
viztrick AiDi, an on-device AI solution developed by Nippon TV, delivered global...
05/05/2026
ARRI has announced Omnibar, a battery-powered, IP65-rated multi-color LED linear...
05/05/2026
Imagine Communications has announced that France T l visions is the first broadc...
05/05/2026
The Women's National Basketball Association (WNBA) and Bell Media today announced a multiyear agreement to broadcast and stream WNBA games in Canada beginni...
05/05/2026
SVG is proud to announce Warner Bros. Discovery's Techwood Studios in Atlant...
SVG Summit 2024: Cosm, ESPN, Meta Keynote New MVP' Workshop Focused on Monetizing Video Production By SVG Staff 
