Avid Showcase MediaCentral Solutions at Broadcast Video Expo 07

Burlington, MA, February 27, 2017 - Avid today announced its presence at Broadcast Video Expo (BVE) 2017, from 28 February - 2 March at London's Excel. This year, Avid will have a strong presence amongst its trusted reseller and alliance partner stands, who will be displaying the most proven and trusted tools built into the Avid MediaCentral Platform, the industry's most open, tightly integrated and efficient platform designed for media.

Avid Elite Solutions partner Digital Garage (#K52) will be demonstrating Avid Interplay | Production and will be exploring the most effective ways of expanding workflows with Avid's web services, supporting tiered storage, archive and automated workflow solutions.

Digital Garage, along with Avid Elite Solutions partner, HHB Communications (#K45), will also be showcasing a range of Avid's most proven and trusted pro audio equipment and workflow solutions. These include the Avid Pro Tools | S6 mixing console, with Avid's latest software release, Pro Tools 12.7, integrated with the new MTRX audio interface.

Root6 (#J19) and Digital Garage will also be showcasing Avid's most comprehensive tools and workflow solutions used by key players in the UK broadcast, film, post-production and media communities to create, distribute and optimize content and media. A special focus for these partners at BVE will explore how customers can future-proof investments in the MediaCentral Platform with flexible, cloud deployment options and also how the award-winning Media Composer is the perfect editing solution for Virtual Reality, running a 4K workflow alongside Avids DNxIO.

On stand #Q16, Tyrell will be demoing a range of Avid's powerful live production tools, and Avid's next-generation storage solutions, including the NEXIS | PRO. Trusted by a preeminent client and user community, the Avid NEXIS storage line is the world's first and only software-defined storage platform specifically designed for media, enabling fully virtualized storage for all media environments. The NEXIS intelligent software system does some incredibly powerful things, offering a real-time, scalable set of definable/resizable workspaces, and a solid protection scheme.

Additionally, leading post-production figures and independent creatives will discuss their storytelling craft and latest technology developments across a number of panel sessions at BVE 2017:

Secrets of the Craft - Wednesday 1 March at 10:30am to 11:15am, Post & Workflow Theatre

As one of the most prolific and accomplished editors in television, Paddy Bird from Inside the Edit' takes to the stage to host a masterclass giving key insights into the world of professional editing. Over the last 15 years, he has edited dozens of primetime documentary, entertainment and reality TV shows, including The X Factor, Big Brother, Wife Swap and Secret Millionaire, as well as numerous high end political, historical and observational documentaries.

Demystifying Post Production for Acquisition - Thursday 2nd March, 14:55 - 15:30, Cinematography & Lighting theatre

Join assistant editor, Rachel Durance (Kingsman: Secret Service, Assassins Creed) and a panel of top creative minds discuss reactions to the latest developments in post-production technology. Speakers include Director of Photography, Dominic Jones, Chema Gomez from Technicolor (Fantastic Beasts and Where to Find Them, The BFG) and Paul Ensby from Company 3 (Allegiant, The Lady in the Van, Amy), will cover how to utilize the latest production technologies to maximise audience engagement and how to ensure exceptional content output for post from acquisition through to delivery.

About Avid

Through Avid Everywhere , Avid delivers the most open and efficient media platform, connecting content creation with collaboration, asset protection, distribution and consumption. Avid's preeminent customer community uses Avid's comprehensive tools and workflow solutions to create, distribute and monetize the most watched, loved and listened to media in the world-from prestigious and award-winning feature films, to popular television shows, news programs and televised sporting events, and celebrated music recordings and live concerts. With the most flexible deployment and pricing options, Avid's industry-leading solutions include Pro Tools , Media Composer , Avid NEXIS , Interplay , ProSet and RealSet , Maestro , PlayMaker , and Sibelius . For more information about Avid solutions and services, visit www.avid.com, connect with Avid on Facebook, Instagram, Twitter, YouTube, LinkedIn, or subscribe to Avid Blogs.

2017 Avid Technology, Inc. All rights reserved. Avid, the Avid logo, Avid Everywhere, Avid NEXIS, iNEWS, Interplay, AirSpeed, Maestro, MediaCentral, Media Composer, Playmaker, Pro Tools, and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. The Interplay name is used with the permission of the Interplay Entertainment Corp. which bears no responsibility for Avid products. All other trademarks are the property of their respective owners. Product features, specifications, system requirements and availability are subject to change without notice.

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