FanDuel Sports Network's Wade Nielsen on Monetizing Digital Content Through Creative Ad Insertion By Kristian Hern ndez, Senior Editor
Tuesday, March 25, 2025 - 1:48 pm
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Story Highlights
Monetization of digital or live streamed content is essential to any sports entity looking to generating additional revenue. As the live-sports-production industry continues to adapt to fans' viewing habits and the ways in which they engage with this content, these national and regional networks need to get creative with their ad insertion.
Fan Duel Sports Network's VP of Digital Revenue and Operations Wade Nielsen highlights ways the company is monetizing their content, how their approach is allowing sponsorship exposure in a seamless way, and how industry trends in the digital space like FAST is changing the way they approach this subject.
For more industry-related interviews and deep dives into sports productions, visit SVG's YouTube channel and SVG PLAY.
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FanDuel Sports Network's Wade Nielsen on Monetizing Digital Content Through Creative Ad Insertion By Kristian Hern ndez, Senior Editor 
