February 2024 Event to Focus on the Art and Science of Portraying Aspects of Color Diverse Hues and Human Features in Film, TV, Animation, and Gaming
SMPTE , the home of media professionals, technologists, and engineers, today announced that on Feb. 6-7, 2024, at the beginning of Black History Month, the Society will host its inaugural Power of Color Symposium at Clark Atlanta University in Atlanta, Georgia. With its unique focus on people of color, the Power of Color Symposium will bring together established and emerging experts, artists, technicians, engineers, and other leaders from the film, television, animation, and gaming industries to discuss advances in designing, capturing, and delivering the full breadth and depth of tone, texture, and vibrancy seen in global humanity.
The two-day event will feature topics such as the importance of representation; cross-cultural communication as it pertains to viewing skin tones; the art of representation; scientific and technical tools for skin tones, color tones, hair textures, hues, and makeup; SMPTE Rapid Industry Solutions (RIS) Color Management and color workflows from camera lens to screen; and the future of representation within the field.
SMPTE has long been known for its color bars, and now the Society is exploring the power of color to raise the bar for accurate, equitable, and inclusive visual representation across media and entertainment, said Michele Wright, director of business development and outreach at SMPTE and chair of the Power of Color Symposium. There is code in color skin tones and hues, eye color, hair texture and value in culture, both of which can help to convey the essence of a person or character and what they represent. Connecting people and diverse communities to explore the creative, technical, and even cultural and sociological aspects of effective color representation, this inaugural symposium brings further depth and dimension to the Society's annual conferences and events, in turn speaking to the needs and interests of media professionals around the globe.
Through in-person and online panel discussions, sessions, and hands-on workshops, SMPTE's Power of Color Symposium will amplify the voices, insights, and foresight of industry leaders and change agents committed to exploring and expanding topics, conversations, and techniques that advance the power of effective color representation throughout the media and entertainment industry and across a multitude of ethnicities and cultures.
For anyone dedicated to the craft of storytelling the stories of people and humanity the Power of Color Symposium is an important opportunity to exchange ideas, acquire knowledge, build critical skills, and form valuable connections, said Brian Bentley, associate dean, Arts & Sciences, at Clark Atlanta University, which recently became the first HBCU (Historically Black Colleges and Universities) with a SMPTE Student Chapter. We're proud to host this remarkable event and to support SMPTE, and creatives and technologists everywhere, in raising the bar for color and representation in moving pictures.
While we've seen progress worldwide with respect to diversity and representation in media, it's also clear that we still have a long way to go and must build on those successes learn from experienced professionals across lighting, makeup, animation, visual effects, and other fields to understand what matters, and why, said Renard T. Jenkins, SMPTE president. The Power of Color Symposium offers access to a wealth of knowledge, delivered by a fantastic lineup of industry professionals, and participants will come away with a better understanding of both the technical and creative considerations associated with achieving accurate visual representation that resonates with viewers. It's going to be a dynamic two days of learning, dialog, and connection.
Further information about the Power of Color Symposium is available here: www.smpte.org/section-events/power-of-color-symposium. More information about SMPTE is online at smpte.org.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
15/06/2026
Detach from Direct-Attached: How Remote Editing with EVO Keeps Creative Teams Mo...
14/06/2026
Library captures 1960s R&B/pop drum sound
Following on from their recent wave of plug-in effects, Iconic Instruments have just launched an all-new virtual d...
14/06/2026
HBO Comedy Rooster Shot with URSA Cine 17K 65
Brie Clayton June 14, 2026
0 Comments
Large format brings viewers intimately close to characters.
Black...
13/06/2026
Latest expansion pack includes 252 presets
Devious Machines have recently introduced another expansion for their powerful multi-effects plug-in, Infiltrator...
13/06/2026
Create custom DAW/plug-in controllers using prompts
MetaGrid have recently introduced an all-new AI Builder function to their touchscreen-based control surf...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
YES Network and The Gotham Sports App will air seven Athletes Unlimited Softball...
12/06/2026
The United Football League will host its FAST Innovation Suite at the 2026 United Bowl presented by Credit One Bank on Saturday, June 13 at 3:00 p.m. ET at Audi...
12/06/2026
PTZOptics and LayerJot will present live demonstrations at InfoComm 2026 showing how natural-language AI prompting, robotic camera control, and on-device comput...
12/06/2026
MultiDyne Video and Fiber Optic Systems will exhibit at InfoComm 2026, featuring...
12/06/2026
Ateme has announced that Eurovision Services is using Ateme's software-based frame-rate conversion technology for international live event workflows. The de...
12/06/2026
Bitmovin and Simplestream have announced a partnership with Xperi to simplify the launch of OTT streaming services on TiVo OS smart TVs and devices. The collabo...
12/06/2026
Net Insight has announced that a multinational technology company is deploying a...
12/06/2026
MLB Players Inc., the business arm of the MLB Players Association, has announced a partnership with Athletes First to develop and sell brand partnerships across...
12/06/2026
Guntermann and Drunck (G&D) and VuWall have announced the CommandKeyboard-Advanc...
12/06/2026
Comcast Smart Solutions announces a new smart technology deployment with Major L...
12/06/2026
Elevation Worship completed the initial leg of its Elevation Nights 2026 tour ...
12/06/2026
AJA Video Systems has announced KONA IP25 support for Colorfront Transkoder and ...
12/06/2026
Audinate Group Limited (ASX: AD8) will exhibit at InfoComm 2026 (Booth C7321, Ce...
12/06/2026
Pac-12 Commissioner Teresa Gould has announced the appointment of Scott Adametz as Chief Technology Officer. The Pac-12 describes the hire as the first CTO appo...
12/06/2026
Grass Valley has announced AMPP Edge Live, a production system combining Grass Valley hardware, NVIDIA Blackwell GPU acceleration, and AMPP OS in a single platf...
12/06/2026
At one time a trailblazer with the launch of the Longhorn Network, the Universit...
12/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
12/06/2026
Chyron has announced PAINT 10.4, an update to its illustrated replay and sports ...
12/06/2026
SVP, Production, Mark Gross: With the new schedule, with not having every Sunday night, it has given us an opportunity to take a step back and reimagine what o...
12/06/2026
For Televisa Technical Engineering Manager Roberto N nez Ibarra and the small team of 12 technicians and two production personnel at the IBC things are already ...
12/06/2026
Simple Steps to Better Acoustics - Taming The Small Room
Most of us mix in spare rooms and small spaces, where the acoustics fight us at every turn. At Gear...
12/06/2026
Latest addition expands vintage-inspired effects palette
Meris' Ottobit pedal range draws its inspiration from vintage gaming consoles, and the latest a...
12/06/2026
Soundbox-based chamber strings series expanded
Sonora Cinematic have just announced the launch of the second instalment in their Soundbox-based chamber stri...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
AJA Announces KONA IP25 Integration with Colorfront Software
Brie Clayton June 12, 2026
0 Comments
Collaboration enables uncompressed SMPTE ST 2110 I/O ...
12/06/2026
URSA Cine 12K LF Used to Create Visuals for STUTS' K-Arena Concert
Brie Clayton June 12, 2026
0 Comments
Organic visuals projected on a giant scre...
12/06/2026
MTI FILM Acquires Mango New Edit, Expanding its Global Post-Production Services ...
12/06/2026
AI Point Tracking Speeds Up Complex VFX Tracks in Mocha Pro
Jessie Electa Petrov June 12, 2026
0 Comments
The 2026.5 release adds automatic point trac...
12/06/2026
Bitmovin, a provider of video streaming solutions, has partnered with Simplestream, a provider of OTT and broadcast solutions, and technology provider Xperi, to...
12/06/2026
Leostream Corporation, creator of the world-leading Leostream Remote Desktop Access Platform, today announced Jigsaw24, a leading B2B IT solutions provider wit...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
How Aussie indie games and screen are levelling up with IP 11 June 2026
Ari Harrison, Pro Jank Footy
Head of Games Joey Egger and Ari Harrison of Umbrella sha...
12/06/2026
AgentPerf from Artificial Analysis, the industry's first agentic AI benchmark, gives developers, enterprises and infrastructure providers a clear way to com...
February 2024 Event to Focus on the Art and Science of Portraying Aspects of Color Diverse Hues and Human Features in Film, TV, Animation, and Gaming
