Chyron Announces PRIME Scorebug and Expanded Chyron LIVE Scorebug Capabilities

Chyron has announced PRIME Scorebug, a scorebug solution built on the PRIME Platform for on-premises sports production, and has expanded Chyron LIVE with purpose-built scorebug graphics and data integration for cloud-based SaaS production workflows.

In working closely with our sports customers across all tiers, it is clear that the scorebug is the most important graphic element of any live sports production. Scorebugs are not just another graphic.' They have to be highly dynamic and accurate, and enhance the viewer experience, says Steve Papadakis, Senior Vice President of Sales, Americas, Chyron. Our product offerings are always evolving, and are always based on our customers' priorities, regardless of whether in the cloud, on prem, SaaS, subscription or perpetual licensing.

PRIME Scorebug features intuitive operator control, API-based data integration, and client-specific choreography. Because it is built on the PRIME Platform, creative teams can apply the same assets used for live graphics overlays to scorebugs. A single system can be configured to run both PRIME Scorebug and PRIME CG graphics, either as a redundant setup or a cost-reduction option with a single operator.

Prior to today's official release, several key customers have successfully put PRIME Scorebug through its paces in real world sports events and now use it on a regular basis, says Mark Friedman, Vice President of Sports Sales, North America, Chyron. From my career in graphics and design for professional sports broadcast, to the commercial conversations I have now with broadcasters and regional sports networks, I know this is an unbeatable solution for scorebugs. We take the simplicity of specialty scorebug products and blend that with the power of PRIME graphics to offer an ideal solution. Sports audiences across all tiers are more sophisticated and demanding than ever before. At Chyron, we ensure that broadcasters of any size can exceed viewer expectations, attract sponsors and advertisers and keep costs low with efficient workflows.

Chyron LIVE, which serves mid- and lower-tier collegiate sports, one-off events, and organizations that need to scale up capacity, now includes purpose-built scorebug graphics, data integration services, and dedicated scorebug controls as part of its all-in-one camera switching, graphics, and replay workflow.

LINK:	https://www.sportsvideo.org/2026/05/21/chyron-announces-prime-scorebug...
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