EDC's Circuit Grounds Stage Comes Alive with SJ Lighting and AG Production Services posted: 01/07/2016
The Electric Daisy Carnival, (EDC) returned to the Las Vegas Motor Speedway to celebrate its 20th year of providing high energy dance music in a community of love, respect, and togetherness. EDC took over the infield of the speedway June 17-19, 2016, with over 400,000 attendees taking in 300 DJs from sunset to sunrise each day.
For the seventh year, AG Production Services helped light up the Electric Sky for EDC. Steve Lieberman of SJ Lighting was the production and lighting designer tasked with bringing the Circuit Grounds Stage to life. For this years design, I had two goals: First, the grounds needed to accommodate twice as many people as last year. Second, I wanted to create a 360-degree environment that surrounded the crowd and made them a part of the experience, says Lieberman.
A pillar of the EDC community is togetherness and a sense of unity. Lieberman accentuated that philosophy by creating an environment where everyone comes together as one. The design was meant to feel like you are walking into something monolithic, almost like walking into the Colosseum. The grand scale made individuals feel small, but as a collective, they experienced the music as one, adds Lieberman.
Structure
AG Production Services provided the entire structure, staging, lighting, and video for the massive 240,000 square foot arena-style stage and surrounding structures. The main stage alone measured 240' wide with the center stage structure peaking at 88' above the ground. Eight curved truss bridges spanning 98' loomed over the audience and encircled the stage grounds. They connected to eight, 75' high towers on either side of the audience grounds.
Video
The upstage wall was made up of 10 video panels of various sized screens, all using over 7400 square feet of AG 8mm video panels. Facing the front of the DJ booth were 201 square feet of AG 5mm video panels. Each of the eight towers in the house used a total of 6,800 square feet of AG 37mm video panels, with two screens per tower. The backbone of the video network relied on three Analog Way Ascender 48 units to distribute and manage the two, 4K pixel maps and video content inputs from the various guest VJs and house VJ, Vello Virkhaus.
Lighting
Lighting is a key element to providing an immersive environment for any production. For the Circuit Ground Stage, I took full advantage of the surrounding structure. Lighting was placed on almost every available space throughout the entire grounds, notes Lieberman. All of the linear LED fixtures, strobes, and blinders were placed in a way that helped highlight and accentuate the shapes of the environment while also creating symmetrical looks and movement in the 360-degree space.
Upstage and directly behind the DJ, Lieberman included an 8x3 panel wall of Edison 25 light fixtures from Doug Fleenor Design. The Edison wall consisted of 600, 25 watt tungsten lamps that produced low res content to highlight and define the DJ.
Each of the video walls throughout the entire space was lined with Elation Color Chorus 72 LED stripes, Elation CUEPIX 2 lite blinders, and Martin Atomic 3000 Strobes. All of the towers within the house included an alternating pattern of Robe Robin BMFL Spots and Robe Robin Pointes. This setup was replicated on the bridges connecting each of the towers, plus the Vari-lite VL3500 Wash.
On stage, the vertical trusses between the video panels included Robe Robin Pointes and Robe Robin BMFL WashBeams. Each of the four onstage audio towers were hung with 8 Vari-Lite VL 3500 Washes.
Controlling the 99 universes of lighting were two MA Lighting grandMA2 Full Size and 13 MA Lighting NPUs. The backbone of the entire network ran over fiber optic to ensure fast connection speeds and quick response times for programming changes.
It takes a small army to execute a project of such scale, says Andrew Gumper, president of AG Production Services. It was an all hands on deck approach that made it possible to bring Steve's unique vision to life, adds Gumper. I've worked with Andrew and his crew for years, says Lieberman. They know what I expect and deliver every time.
About AG Production Services
AG Production Services provides structures, fabrication, lighting, video, and automation services to the entertainment, live broadcast, concert, corporate, and government industries. Their structures have been used worldwide on highly recognized events such as the Super Bowl, numerous festivals, and semi-permanent installations.
Crew
Production & Lighting Designer - Steve Lieberman - SJ Lighting
SJ Lighting Associates - Maxwell Robin, Ben Rehm
Account Rep - Andrew Gumper
Production Manager - Koen De Puysseleir
Front of House Management - James Watral, Justin Lang, Andrzej Lubaszka
Master Electricians - Paul Cottrell Jr., Kyle Cottrell
Lighting Crew - Jeramy Morin, Chris Wright, Todd Babcock, Michael Gallagher, Chris Blanche Harshfield
Riggers: Shaun Davila, Chung Mitsubishi Kuo, Javier Medina Ballesteros, Christian Burdette, Patrick Roll
House VJ - Vello Virkhaus
Video Lead - Andrew Sclafani, Sandra Pozan, Robert Allen Jones Jr.
Video Techs - Alessandro Parayuelos , Shawn Shannon, Patrick Hartung, Jenn Wolfe, Matt Lake
Labor Company - James Thomas Productions
Engineering - Tim Franklin- Theta Consulting
Gear List Lighting
2 MA Lighting grandMA2 Full Size
1 MA Lighting grandMA2 Light
13 MA Lighting NPU
88 Robe Robin BMFL Spot
38 Robe Robin BMFL WashBeam
212 Robe Robin Pointe
64 Vari-Lite VL3500 Wash
292 Elation ColorChorus 72
398 Elation Opti Tri 30
156 Elation CUEPIX Blinder WW2
156 Martin Atomic 3000
122 Chauvet COLORband PiX
4 Clay Paky Sharpy Wash 330
32 Element Krypton KR-25
28 El
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
13/05/2026
New Adobe Premiere Color Grading Mode Accelerated on NVIDIA GPUs
Joel Pennington May 13, 2026
0 Comments
New NVIDIA RTX-accelerated features streamlin...
13/05/2026
Grass Valley announced that dB Broadcast has delivered new IP-based outside broadcast (OB) trucks for Cloudbass, featuring Grass Valley LDX 100 Series cameras a...
13/05/2026
Ikegami will exhibit the latest additions to its wide range of broadcast production cameras, control units, viewfinders and monitors on stand 5D3-1 at Broadcast...
13/05/2026
FISE, working with the founding members of the XR Sports Alliance (XRSA), Accedo, Qualcomm Technologies, Inc. and HBS, have collaborated to develop an immersive...
13/05/2026
Canon Unveils New EOS R6 V Full-Frame EOS Camera and RF20-50mm F4 L IS USM PZ Bu...
13/05/2026
Boston Conservatory at Berklee Honors Beth Morrison and Moses Pendleton at Comme...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Creative software developer Foundry today announced the latest developments on Nuke Stage. A purpose-built application for end-to-end virtual production and in-...
13/05/2026
A definitive portrait of one of Ireland's most influential musicians
New TV documentary airs Monday 18 May on RT One and RT Player at 9.35pm
Watch the...
13/05/2026
Agentic AI is changing the way users get work done. Following the success of OpenClaw, the community is embracing new open source agentic frameworks. The latest...
13/05/2026
Reinforcement-learning agents - AI systems that learn by trial and error - can c...
12/05/2026
Beyond the Hype: A Strategic Post-Hoc Analysis of NAB 2026 If NAB Show 2026 had an underlying theme, it was a quiet, industry-wide pivot from the high-energy sp...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
12/05/2026
A still from Past Lives by Celine Song, an official selection of the Premieres program at the 2023 Sundance Film Festival. (Courtesy of Sundance Institute | p...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
One month to go! SBS reveals expansive FIFA World Cup 2026 lineup beyond the pi...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Tyrell Corporation, specialists in high-end live sports and entertainment broadcasts, was tasked with delivering compelling broadcast coverage of premier equest...
12/05/2026
Registration is now open for IBC2026 as the global media, entertainment and technology community prepares to converge on the RAI Amsterdam from 11 14 September ...
12/05/2026
Ross Video, a global leader in live video production technology, will present its latest innovations and integrated production workflows at BroadcastAsia 2026, ...
12/05/2026
500 selected leaders from around the world across start-ups, corporates, and venture capital. Over 50bn in assets under management among attending investors, a...
EDC's Circuit Grounds Stage Comes Alive with SJ Lighting and AG Production Services posted: 01/07/2016 
