
SMT's GhostCar Technology Enables NASCAR To Transition to Single-Car Qualifying Combining the tech and the qualifying format is expected to produce more-compelling coverage By Jason Dachman, Chief Editor
Wednesday, May 8, 2019 - 9:19 am
Print This Story
Story Highlights
Last week, NASCAR announced that all three national series will return to single-car qualifying at all oval tracks after five-plus years of using a group qualifying format. Although NASCAR's decision to shift formats was based on a number of factors, one of the primary enablers was the success of SMT's GhostCar/Broadcast Analytics technology during Fox Sports and NBC Sports telecasts.
SMT's GhostCar/Broadcast Analytics system is now being used during single-car qualifying.
One of the other things to make a compelling program out of [qualifying] is, we've seen the use of the ghost car [on television]. That's going to be a big element in presenting a quality show, Scott Miller, senior VP, competition, NASCAR, said in an interview with NASCAR.com. I think fans are going to be able to see which drivers drive in deep, which drivers roll the middle faster, and get off the corners faster and really give the talent in the booth something to talk about.
Miller added that this was a unified decision between broadcasters, teams, and NASCAR after qualifying-gamesmanship issues plagued the Monster Energy NASCAR Cup Series throughout this season. The changes went into effect for last weekend's NASCAR tripleheader at Dover International Speedway, and the GhostCar technology was featured in Fox Sports' qualifying coverage. The group qualifying format, which was introduced before the 2014 season, will remain for the series' three road-course events.
The GhostCar made its first appearance during NASCAR Xfinity qualifying last week.
SMT's GhostCar/Broadcast Analytics tool debuted during the 2018 NASCAR season as a part of the NBC broadcast package and was used as a direct-to-tape execution mostly during qualifying. Just a year later, GhostCar now fuels live visualizations in both NBC and Fox broadcasts. Now NASCAR and its broadcast partners believe the use of this technology will enhance the on-air product for fans during qualifying - as it did during Fox's Daytona 500 single-car qualifying coverage in February.
Historically, single-car qualifying had a stigma of being boring to watch, says AJ Mead, digital product manager, SMT. This past February, for Daytona 500 single-car qualifying, SMT and Fox debuted GhostCar. The combination of the broadcast video with our live virtual visualization and leaderboard data created a compelling feel. Viewers were able to see in real time how the driver was racing vs. the bubble or pole sitter and visually see where they were gaining or losing.
How It Works: Inside SMT's GhostCar Technology
The GhostCar application is powered by a combination of sources. The application visualizes SMT's RACEf/x tracking-system data - a combination of GPS location data, NASCAR Timing and Scoring data, and car ECU (engine control unit) data - in a 3D virtual environment. The virtual playback is both live and archived for on-demand viewing. SMT has built 3D virtual track and car models using SMT survey data for precision structural and geographic accuracy.
In addition to the Monster Energy NASCAR Cup Series, SMT's GhostCar system now supports the Xfinity Series as well.
Feature enhancements like virtual pointers, custom driving lines, custom loop segments, and other user-experience improvements have allowed greater flexibility in how the tool visualizes data within NASCAR coverage.
In 2018, GhostCar was primarily used to visualize one driver's qualifying lap vs. another's. While that is a compelling execution, it was only scratching the surface of the tool's capabilities, says Mead. This season, Fox and SMT have used GhostCar to visualize more scenarios, including a car's performance on old tires vs. new tires and team performance on green-flag pit stops. These additional visualizations are a great tool for the talent to effectively communicate with the audience.
Shift to Single-Car Qualifying Opens the Door for GhostCar Tech
Given the frenetic pace of group qualifying, using GhostCar live was not an option. However, with the transition to a single-car format, SMT's technology will allow the story of qualifying to be told in an entirely new way.
SMT's GhostCar technology will allow NASCAR broadcasters to better visualize competition during qualifying.
When cars hit the track for a live session, the GhostCar application ingests the RACEf/x tracking data, and, through the easy-to-navigate user interface, a producer can cue up any lap from any driver and compare performance vs. any car in the field. The virtual environment allows a producer to place virtual cameras anywhere in the scene to capture compelling vantage points not seen through typical broadcast cameras. The producer has extensive control to customize various scenarios through an extensive feature set.
What I am excited to see is the GhostCar visualization during single-car qualifying at shorter tracks, says Mead. Previously at the super speedways, drivers are full throttle, and there isn't much difference in driving lines. At the shorter tracks, viewers will be able to see the differences in brake and throttle traces, and I expect driving lines to be a bit different. These are all added storylines and talking points for the talent, which should ultimately make for a more compelling television show.
At oval tracks larger than 1.25 miles, teams will determine the starting lineup with a single timed qualifying lap. At tracks 1.25 miles and shorter, teams will start on the basis of the best of two timed single-car laps. The qualifying order draw wil
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...
28/08/2025
Leading video software provider, Synamedia, today announced that 24 Frames Digital, one of India's leading live event streaming service providers, has chose...
28/08/2025
Meet VisualOn at IBC2025: See What's Next in AI-Powered Video Streaming Join VisualOn at IBC2025 and discover how our AI-driven Optimizer and advanced media...