Sony Pixel Power calrec Sony

SMT's GhostCar Technology Enables NASCAR To Transition to Single-Car Qualifying

08/05/2019

SMT's GhostCar Technology Enables NASCAR To Transition to Single-Car Qualifying Combining the tech and the qualifying format is expected to produce more-compelling coverage By Jason Dachman, Chief Editor

Wednesday, May 8, 2019 - 9:19 am

Print This Story

Story Highlights

Last week, NASCAR announced that all three national series will return to single-car qualifying at all oval tracks after five-plus years of using a group qualifying format. Although NASCAR's decision to shift formats was based on a number of factors, one of the primary enablers was the success of SMT's GhostCar/Broadcast Analytics technology during Fox Sports and NBC Sports telecasts.

SMT's GhostCar/Broadcast Analytics system is now being used during single-car qualifying.

One of the other things to make a compelling program out of [qualifying] is, we've seen the use of the ghost car [on television]. That's going to be a big element in presenting a quality show, Scott Miller, senior VP, competition, NASCAR, said in an interview with NASCAR.com. I think fans are going to be able to see which drivers drive in deep, which drivers roll the middle faster, and get off the corners faster and really give the talent in the booth something to talk about.

Miller added that this was a unified decision between broadcasters, teams, and NASCAR after qualifying-gamesmanship issues plagued the Monster Energy NASCAR Cup Series throughout this season. The changes went into effect for last weekend's NASCAR tripleheader at Dover International Speedway, and the GhostCar technology was featured in Fox Sports' qualifying coverage. The group qualifying format, which was introduced before the 2014 season, will remain for the series' three road-course events.

The GhostCar made its first appearance during NASCAR Xfinity qualifying last week.

SMT's GhostCar/Broadcast Analytics tool debuted during the 2018 NASCAR season as a part of the NBC broadcast package and was used as a direct-to-tape execution mostly during qualifying. Just a year later, GhostCar now fuels live visualizations in both NBC and Fox broadcasts. Now NASCAR and its broadcast partners believe the use of this technology will enhance the on-air product for fans during qualifying - as it did during Fox's Daytona 500 single-car qualifying coverage in February.

Historically, single-car qualifying had a stigma of being boring to watch, says AJ Mead, digital product manager, SMT. This past February, for Daytona 500 single-car qualifying, SMT and Fox debuted GhostCar. The combination of the broadcast video with our live virtual visualization and leaderboard data created a compelling feel. Viewers were able to see in real time how the driver was racing vs. the bubble or pole sitter and visually see where they were gaining or losing.

How It Works: Inside SMT's GhostCar Technology

The GhostCar application is powered by a combination of sources. The application visualizes SMT's RACEf/x tracking-system data - a combination of GPS location data, NASCAR Timing and Scoring data, and car ECU (engine control unit) data - in a 3D virtual environment. The virtual playback is both live and archived for on-demand viewing. SMT has built 3D virtual track and car models using SMT survey data for precision structural and geographic accuracy.

In addition to the Monster Energy NASCAR Cup Series, SMT's GhostCar system now supports the Xfinity Series as well.

Feature enhancements like virtual pointers, custom driving lines, custom loop segments, and other user-experience improvements have allowed greater flexibility in how the tool visualizes data within NASCAR coverage.

In 2018, GhostCar was primarily used to visualize one driver's qualifying lap vs. another's. While that is a compelling execution, it was only scratching the surface of the tool's capabilities, says Mead. This season, Fox and SMT have used GhostCar to visualize more scenarios, including a car's performance on old tires vs. new tires and team performance on green-flag pit stops. These additional visualizations are a great tool for the talent to effectively communicate with the audience.

Shift to Single-Car Qualifying Opens the Door for GhostCar Tech

Given the frenetic pace of group qualifying, using GhostCar live was not an option. However, with the transition to a single-car format, SMT's technology will allow the story of qualifying to be told in an entirely new way.

SMT's GhostCar technology will allow NASCAR broadcasters to better visualize competition during qualifying.

When cars hit the track for a live session, the GhostCar application ingests the RACEf/x tracking data, and, through the easy-to-navigate user interface, a producer can cue up any lap from any driver and compare performance vs. any car in the field. The virtual environment allows a producer to place virtual cameras anywhere in the scene to capture compelling vantage points not seen through typical broadcast cameras. The producer has extensive control to customize various scenarios through an extensive feature set.

What I am excited to see is the GhostCar visualization during single-car qualifying at shorter tracks, says Mead. Previously at the super speedways, drivers are full throttle, and there isn't much difference in driving lines. At the shorter tracks, viewers will be able to see the differences in brake and throttle traces, and I expect driving lines to be a bit different. These are all added storylines and talking points for the talent, which should ultimately make for a more compelling television show.

At oval tracks larger than 1.25 miles, teams will determine the starting lineup with a single timed qualifying lap. At tracks 1.25 miles and shorter, teams will start on the basis of the best of two timed single-car laps. The qualifying order draw wil
LINK: https://www.sportsvideo.org/2019/05/08/smts-ghost-car-technology-enabl...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

23/04/2026

NAB Honors Rob Lowe and John Tesh With Hall of Fame Induction

Share Copy link Facebook X Linkedin Bluesky Email...

23/04/2026

Roku, Samsung Dominate CTV Platform Market in U.S.

Share Copy link Facebook X Linkedin Bluesky Email...

23/04/2026

G&D and VuWall Strengthen International Sales Team

Share Copy link Facebook X Linkedin Bluesky Email...

23/04/2026

The 2026 NAB Show Reports More than 58,000 Attendees

Share Copy link Facebook X Linkedin Bluesky Email...

23/04/2026

SmallHD Monitor Overlay License for Hi-5 and Hi-5 SX deli...

Partnership between ARRI and SmallHD brings new Hi-5 license Configurable monitor overlays adapt to individual working styles Supported by SmallHD monitors ru...

23/04/2026

Jeff Cronenweth ASC Sheds Light on Tron Ares with Astera

Lighting Master Cronenweth ASC brings a unique look to each grid world with the help of Astera Jeff Cronenweth on the set of Disney's TRON: ARES. Photo by...

23/04/2026

ZEISS Supreme Primes Shine in Star-Driven Short Dr Sam

DP Chloe Smolkin ( The Late Show, Kidz Bop ) joins director Danielle Beckmann and writer/actor Raji Ahsan behind the camera for the heartfelt short comedy Dr...

23/04/2026

Apply now to join the 2026 Producer Delegation to TIFF: The Market

Apply now to join the 2026 Producer Delegation to TIFF: The Market 23 April 2026 Screen Australia, in partnership with Ontario Creates, has opened application...

22/04/2026

Live From NAB 2026: Solid State Logics Berny Carpenter on Expanding System T With Virtual DSP, Cloud Workflows

Solid State Logic is advancing its System T platform with a stronger focus on IP...

22/04/2026

Live From NAB 2026: Dolbys Giles Baker on the Growth of Dolby OptiView, Immersive Vision and Audio for Live Sports

From immersive audio to live streaming, Dolby Laboratories is focused on the fut...

22/04/2026

Live From NAB 2026: Blackmagic Design's Bob Caniglia on Implementing Cinematic Looks in Live Broadcasts

Shallow depth-of-field cameras have taken the industry by storm. Its debut a han...

22/04/2026

NAB 2026: Eastern Kentucky University deploys campus-wide ST 2110 network with Riedel and Bridge Digital

Riedel Communications (Booth C4908) announced that Eastern Kentucky University (...

22/04/2026

SportsTechBuzz at NAB 2026, Day 4: Live Reports From the Show Floor in Vegas

The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...

22/04/2026

NAB 2026: Blackmagic Design Announces URSA Cine 12K LF 100G

Blackmagic Design has announced the URSA Cine 12K LF 100G, a new model in the URSA Cine family adding 100G Ethernet for SMPTE 2110 live production output up to ...

22/04/2026

Live From NAB 2026: NEPs Martin Stewart Talks 40 Years, the NEP Platform, and Scaling for FIFA World Cup

Celebrating its 40th anniversary, NEP is leaning into hybrid production with the...

22/04/2026

Live From NAB 2026: NEPs Dan Murphy on NEP Platform, TFC, and the Shift to Software-Defined Workflows

NEP VP, Platform Dan Murphy sits down at the 2026 NAB Show to unpack what NEP P...

22/04/2026

Spotify and WNBA's New York Liberty Bring Basketball and Music Together With New Partnership

Spotify and the New York Liberty are teaming up to give music and basketball fan...

22/04/2026

The story of the Focusrite ISA preamp

New 20-minute documentary explores iconic design The Focusrite Room in Mesa, Arizona, where John Aquilino hosts the Studio Console 005. In 2025, Focusrite co...

22/04/2026

EverSync SP-10 wireless from Cloudvocal

Offers compact wireless solution for pedalboards Taiwanese audio brand Cloudvocal have announced the availability of a new pedalboard-friendly wireless syst...

22/04/2026

Arturia release Augmented Persia

Latest hybrid sampling/synthesis instrument arrives Arturia's Augmented series offerings rely on a mixture of sampling and synthesis, allowing users to ...

22/04/2026

Acustica Audio launch Salt 2

Combines three distinct analogue EQ emulations The latest addition to Acustica Audio's ever-expanding collection of analogue-emulation plug-ins combines...

22/04/2026

Analog Empire: Bass & Lead from Melda Production

Final instalment in vintage-inspired instrument series Analog Empire: Bass & Lead marks the final instalment in Melda Production's vintage hardware-insp...

22/04/2026

Strymon reveal the Canoga

Fuzz pedal joins all-analogue Series A line Given that Strymons reputation was built on unapologetically digital pedals, it was a little surprising to see t...

22/04/2026

SBS names shortlisted brands for 2026 SBS Media Sustainability Challenge

SBS names shortlisted brands for 2026 SBS Media Sustainability Challenge 22 April, 2026 Media releases National broadcaster also releases its second annual...

22/04/2026

The Frequency That Decides the Fight

Why Low Band Electronic Warfare Matters...

22/04/2026

Polish national football team play-off games top monthly programme list

The nation unites around football team's World Cup dream Warsaw, Poland, 20.04.26: Nielsen, a global leader in audience measurement, data, and media intell...

22/04/2026

Nielsen and the Polish Organisation of Advertisers announce strategic partnership to elevate marketing standards in Poland

Warsaw, Poland, 22.04.26: Nielsen, a global leader in audience measurement, data...

22/04/2026

Nielsen helps New Zealand brands expand internationally with greater clarity and confidence

New market intelligence offering gives businesses a clearer view of local consum...

22/04/2026

Glookast Unveils New UX, YouTube and Social Media Connectors, Premiere Panel, Cinnafilm Tachyon Plugin and More at NAB

Glookast Unveils New UX, YouTube and Social Media Connectors, Premiere Panel, Ci...

22/04/2026

Lightcraft Technology to Preview Spark Story at NAB 2026 with Interactive Previs Experience

Lightcraft Technology to Preview Spark Story at NAB 2026 with Interactive Previs...

22/04/2026

Bolin Demos New PTZ Cameras and Controller at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

22/04/2026

Anchor Audio Launches Beacon 3

Share Copy link Facebook X Linkedin Bluesky Email...

22/04/2026

FCC Grants WSWB TV License Transfer to Sinclair

Share Copy link Facebook X Linkedin Bluesky Email...

22/04/2026

Telemundo Puerto Rico Streaming Channel Launches On Prime Video

Share Copy link Facebook X Linkedin Bluesky Email...

22/04/2026

Chyron Announces PRIME Translate

Share Copy link Facebook X Linkedin Bluesky Email...

22/04/2026

TV Tech Announces Winners of Best of Show Awards at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

22/04/2026

VEON's Banglalink to Bring Starlink Mobile to Customers in Bangladesh

22 Apr 2026 VEON's Banglalink to Bring Starlink Mobile to Customers in Bangladesh Bangladesh becomes the third market where VEON and Starlink Mobile partne...

22/04/2026

FIRST LOOK FOR NEW U DRAMA SERIES HIT POINT

U have unveiled exclusive first-look images for their six-part police thriller Hit Point, starring Nick Blood (Day of the Jackal) and BAFTA nominee Saffron Hock...

22/04/2026

UKTV Highlights: Saturday May 9th -15th 2026

What can I watch on UKTV and stream on U this week? This week on UKTV and the free streaming service U, viewers can watch a range of new and returning programm...

22/04/2026

Sky announces fifth year of WNT Fund with 30,000 bursary supporting players and grassroots football

Wednesday 22 April 2026 Sky announces fifth year of WNT Fund with 30,000 bursa...

22/04/2026

This Earth Day, Discover the Sustainable Productions Behind Our Films and Series

Back to All News This Earth Day, Discover the Sustainable Productions Behind Our Films and Series Emma Stewart, Ph.D. Netflix Sustainability Officer Enterta...

22/04/2026

Retail Media Standards Are Expanding Into Commerce Media - Here's Why That Matters for Measurement

The move from Retail Media to Commerce Media is about broadening the scope of th...

22/04/2026

Dolby and BMW Bring Dolby Atmos to the BMW 7 Series, Expanding Immersive Audio Across Future Models

April 22 2026, 07:00 (PDT) Dolby and BMW Bring Dolby Atmos to the BMW 7 Series,...

22/04/2026

RT Licenses Stolen Sister to Pushkin

RT Documentary On One 7-part series breaks US market for first time RT Programme Sales has announced its first deal with a US distribution partner for its 7-...