Sony Pixel Power calrec Sony

SMT's GhostCar Technology Enables NASCAR To Transition to Single-Car Qualifying

08/05/2019

SMT's GhostCar Technology Enables NASCAR To Transition to Single-Car Qualifying Combining the tech and the qualifying format is expected to produce more-compelling coverage By Jason Dachman, Chief Editor

Wednesday, May 8, 2019 - 9:19 am

Print This Story

Story Highlights

Last week, NASCAR announced that all three national series will return to single-car qualifying at all oval tracks after five-plus years of using a group qualifying format. Although NASCAR's decision to shift formats was based on a number of factors, one of the primary enablers was the success of SMT's GhostCar/Broadcast Analytics technology during Fox Sports and NBC Sports telecasts.

SMT's GhostCar/Broadcast Analytics system is now being used during single-car qualifying.

One of the other things to make a compelling program out of [qualifying] is, we've seen the use of the ghost car [on television]. That's going to be a big element in presenting a quality show, Scott Miller, senior VP, competition, NASCAR, said in an interview with NASCAR.com. I think fans are going to be able to see which drivers drive in deep, which drivers roll the middle faster, and get off the corners faster and really give the talent in the booth something to talk about.

Miller added that this was a unified decision between broadcasters, teams, and NASCAR after qualifying-gamesmanship issues plagued the Monster Energy NASCAR Cup Series throughout this season. The changes went into effect for last weekend's NASCAR tripleheader at Dover International Speedway, and the GhostCar technology was featured in Fox Sports' qualifying coverage. The group qualifying format, which was introduced before the 2014 season, will remain for the series' three road-course events.

The GhostCar made its first appearance during NASCAR Xfinity qualifying last week.

SMT's GhostCar/Broadcast Analytics tool debuted during the 2018 NASCAR season as a part of the NBC broadcast package and was used as a direct-to-tape execution mostly during qualifying. Just a year later, GhostCar now fuels live visualizations in both NBC and Fox broadcasts. Now NASCAR and its broadcast partners believe the use of this technology will enhance the on-air product for fans during qualifying - as it did during Fox's Daytona 500 single-car qualifying coverage in February.

Historically, single-car qualifying had a stigma of being boring to watch, says AJ Mead, digital product manager, SMT. This past February, for Daytona 500 single-car qualifying, SMT and Fox debuted GhostCar. The combination of the broadcast video with our live virtual visualization and leaderboard data created a compelling feel. Viewers were able to see in real time how the driver was racing vs. the bubble or pole sitter and visually see where they were gaining or losing.

How It Works: Inside SMT's GhostCar Technology

The GhostCar application is powered by a combination of sources. The application visualizes SMT's RACEf/x tracking-system data - a combination of GPS location data, NASCAR Timing and Scoring data, and car ECU (engine control unit) data - in a 3D virtual environment. The virtual playback is both live and archived for on-demand viewing. SMT has built 3D virtual track and car models using SMT survey data for precision structural and geographic accuracy.

In addition to the Monster Energy NASCAR Cup Series, SMT's GhostCar system now supports the Xfinity Series as well.

Feature enhancements like virtual pointers, custom driving lines, custom loop segments, and other user-experience improvements have allowed greater flexibility in how the tool visualizes data within NASCAR coverage.

In 2018, GhostCar was primarily used to visualize one driver's qualifying lap vs. another's. While that is a compelling execution, it was only scratching the surface of the tool's capabilities, says Mead. This season, Fox and SMT have used GhostCar to visualize more scenarios, including a car's performance on old tires vs. new tires and team performance on green-flag pit stops. These additional visualizations are a great tool for the talent to effectively communicate with the audience.

Shift to Single-Car Qualifying Opens the Door for GhostCar Tech

Given the frenetic pace of group qualifying, using GhostCar live was not an option. However, with the transition to a single-car format, SMT's technology will allow the story of qualifying to be told in an entirely new way.

SMT's GhostCar technology will allow NASCAR broadcasters to better visualize competition during qualifying.

When cars hit the track for a live session, the GhostCar application ingests the RACEf/x tracking data, and, through the easy-to-navigate user interface, a producer can cue up any lap from any driver and compare performance vs. any car in the field. The virtual environment allows a producer to place virtual cameras anywhere in the scene to capture compelling vantage points not seen through typical broadcast cameras. The producer has extensive control to customize various scenarios through an extensive feature set.

What I am excited to see is the GhostCar visualization during single-car qualifying at shorter tracks, says Mead. Previously at the super speedways, drivers are full throttle, and there isn't much difference in driving lines. At the shorter tracks, viewers will be able to see the differences in brake and throttle traces, and I expect driving lines to be a bit different. These are all added storylines and talking points for the talent, which should ultimately make for a more compelling television show.

At oval tracks larger than 1.25 miles, teams will determine the starting lineup with a single timed qualifying lap. At tracks 1.25 miles and shorter, teams will start on the basis of the best of two timed single-car laps. The qualifying order draw wil
LINK: https://www.sportsvideo.org/2019/05/08/smts-ghost-car-technology-enabl...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

21/04/2026

Live From NAB 2026: BitFires Colin Bonzey on Growing Spark Platform for Live Cloud-Based Productions

Cloud-based production isnt going anywhere, and BitFire is doubling down by prov...

21/04/2026

Live From NAB 2026: AWSs Jason Dvorkin, Regina Rossi on Driving Innovation With Al-Based Workflows

The topic of artificial intelligence has a stranglehold on the sports-video-prod...

21/04/2026

Live From NAB 2026: T-Mobile for Business' Jason Schnellbacher on Enhancing 5G for Sports Fans, Broadcasters

5G is still a hot topic in live event production, and this workflow continues to...

21/04/2026

Live From NAB 2026: Appears Ed McGivern on Fox Sports Deal, New XM Platform, and VX Software Debut

At the 2026 NAB Show, Ed McGivern, GM and President of Appear US, discusses the ...

21/04/2026

NAB 2026: Studio Network Solutions launches on-premise AI suite for media production workflows

Studio Network Solutions (SNS) has announced an on-premise AI suite designed for...

21/04/2026

NAB 2026: Suite Studios integrates file-streaming technology into Frame.io Drive

Suite Studios has integrated its file-streaming technology into the newly announced Frame.io Drive, a desktop application from Adobe company Frame.io. The colla...

21/04/2026

NAB 2026: Net Insight integrates InSync FrameFormer into Nimbra Edge for media processing

Net Insight has integrated InSync Technology's FrameFormer into the Nimbra E...

21/04/2026

NAB 2026: Fox Sports selects Appear X Platform for live production infrastructure

Fox Sports has selected Appear as a technology partner to support the next phase...

21/04/2026

NAB 2026: Diversified appoints Tyler Affolter as Chief Revenue Officer

Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm'...

21/04/2026

NAB 2026: Layercake integrates Bitmovin into Streamcake platform for end-to-end media orchestration

Layercake has formalised the integration of Bitmovin's video streaming infra...

21/04/2026

NAB 2026: International Judo Federation extends global content distribution partnership with SES

The International Judo Federation (IJF) has extended its distribution partnershi...

21/04/2026

NAB 2026: Glookast integrates Cinnafilm Tachyon plugin to enable GPU-accelerated video processing

Glookast has launched the Cinnafilm Tachyon plugin for its Media Producer and Me...

21/04/2026

NAB 2026: Cadena Tres selects Eutelsat for television signal distribution in Mexico

Eutelsat has entered into an agreement with Cadena Tres, a division of Grupo Ima...

21/04/2026

NAB 2026: Dolby and TV Azteca deploy Dolby Atmos for free-to-air broadcast

Dolby Laboratories and TV Azteca have partnered to introduce Dolby Atmos immersive audio to free-to-air television broadcasts. The implementation utilises the A...

21/04/2026

Verizon and FOX Entertainment leverage 5G and AI for remote production of Extracted

FOX Entertainment partnered with Verizon to overcome significant production hurd...

21/04/2026

NAB 2026: Osprey Video to showcase expanded IP infrastructure and orchestration at NAB Show 2026

Osprey Video has announced its technology showcase for the NAB Show 2026, highli...

21/04/2026

NAB 2026: Riedel introduces IP-based production updates including multiviewer, commentary control and audio connectivity solutions

Riedel Communications (Booth C4908) introduced a range of new solutions at NAB S...

21/04/2026

SportsTechBuzz at NAB 2026, Day 3: Live Reports From the Show Floor in Vegas

The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...

21/04/2026

NAB 2026: Blackmagic Design Announces URSA Cine Immersive 100G and URSA Cine Live Encoder

Blackmagic Design has announced the URSA Cine Immersive 100G, an immersive cinem...

21/04/2026

Live From NAB 2026: Clark Wire & Cables David McCarthy Showcases New Connectivity, Enclosure Solutions for Modern Broadcast Workflows at NAB Show 2026

Clark Wire & Cable is continuing its evolution from cable supplier to full-scale solutions partner for broadcast and live production. At the 2026 NAB Show, we s...

21/04/2026

Ricky Sensitively Portrays a Post-Incarceration Coming-of-Age

Rashad Frett attends the 2025 Sundance Film Festival premiere of Ricky at Eccles Theatre on January 24, 2025, in Park City, UT. (Photo by George Pimentel/Shut...

21/04/2026

5 Years of Spotify in Pakistan: The Trends Shaping the Country's Music Scene

Five years ago, Spotify arrived in Pakistan, opening a new chapter in the country's music scene. Since then, local listeners have explored across genres, ge...

21/04/2026

The Next Wave of RADAR Spain Artists Arrives for 2026

Since its launch in 2020, RADAR has been our program for spotlighting emerging artists around the world. This year marks the sixth edition of RADAR Spain, our o...

21/04/2026

EverSync SP-10 from Cloudvocal

Offers compact wireless solution for pedalboards Taiwanese audio brand Cloudvocal have announced the availability of a new pedalboard-friendly wireless syst...

21/04/2026

Arturia launch Augmented Persia

Latest hybrid sampling/synthesis instrument arrives Arturia's Augmented series offerings rely on a mixture of sampling and synthesis, allowing users to ...

21/04/2026

Rohde & Schwarz to host Power Electronics Online Conference From Design to Validation in May

Rohde & Schwarz to host Power Electronics Online Conference From Design to Vali...

21/04/2026

MAS and Lockheed Martin Announce F-35 Sustainment Partnership in Quebec

MAS and Lockheed Martin partner to establish an F-35 depot in Canada, enabling in-country sustainment and creating high-skilled aerospace jobs....

21/04/2026

Nielsen data shows Australian outdoor and sport retailers are changing how they advertise to win over outdoor enthusiasts

Advertising strategies shift as competition grows for a large, active and qualit...

21/04/2026

ATSC Celebrates 3.0's Global Expansion

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Cinematic Feel Makes Survivor' Built to Last

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Live Event Technology Expands Fan Engagement

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

MS NOW Uses Community to Build Up Its Brand

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Why Broadcast Is Well-Positioned to Safeguard Freedom of Speech

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

AWS Demos AI Tools to Deliver Vertical Video

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Video Podcasting Leaps in Popularity

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Audio Systems Get Boost From Cloud and AI

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration with Streamcake

Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration w...

21/04/2026

Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse Signal Processors for SDI and ST 2110 Workflows

Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse...

21/04/2026

On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026

On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026 Melanie Ciotti April 21, 2026 0 Comments Unlimited processing, no cloud depe...

21/04/2026

IBC appoints Tim Banham as Chief Commercial Officer to dr...

London, 21 April 2026 IBC today announced the appointment of Tim Banham as its first Chief Commercial Officer (CCO), a newly created role that reflects the or...

21/04/2026

Motion Design Tools - April 2026

Motion Design Tools - April 2026 Roland Kahlenberg April 21, 2026 0 Comments Within 2 days, Maxon and Canva announced pro-level motion design apps - A...

21/04/2026

Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and XR

Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and...

21/04/2026

Diversified Appoints Tyler Affolter Chief Revenue Officer

Share Copy link Facebook X Linkedin Bluesky Email...