Immersive Experiences That Wow: How Stadiums, Arenas, and Venues Are Upping Their Game in Audience Engagement

Immersive Experiences That Wow: How Stadiums, Arenas, and Venues Are Upping Their Game in Audience Engagement A panel discussion with leaders from The Famous Group, Pixera, AERA15, Sparks, and Advanced Systems Group showcases some of the latest By SVG Staff

Wednesday, March 26, 2025 - 11:38 am

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The in-venue experience is about so much more than the game.

How are teams, facilities, and technologists creating immersive experiences that captivate and engage the audience? What are the practices and tools being used and what can Enterprise experience creators learn from advancements in art and entertainment? This exclusive panel discussion answers those questions and offers some prominent examples.

This discussion includes:

Nick Catanella, Sparks, Executive Producer, Brand Experience and Global Agency Production

CJ Davis, The Famous Group, CTO

Conor McGill, Pixera, Director

Kelly Campbell Smolen, AREA15, Executive Director, Corporate and Experience Events

Moderator: Lucas Wilson, Advanced Systems Group (ASG), Business Development

Watch Now on SVG PLAY:

This session was hosted at the 2025 Silicon Valley Video Summit in Mountain View, CA on January 28.

SVG PLAY is your home for all Sports Video Group live-event and long-form video content. SVG members and sponsors have simple access to all SVG event panels, case studies, keynotes, and more - all in one place. To visit SVG PLAY, CLICK HERE.

LINK:	https://www.sportsvideo.org/2025/03/26/immersive-experiences-that-wow-...
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