
NHL, NBA Resurrect Augmented Crowd Sound for Canadian Venues Some teams opt for empty seats as provinces mandate capacity limits By Dan Daley, Audio Editor
Thursday, January 27, 2022 - 9:57 am
Print This Story | Subscribe
Story Highlights
Several Canadian NHL teams, including the Toronto Maple Leafs and Ottawa Senators, and the NBA's Toronto Raptors will be playing in front of no crowds or much smaller audiences at home for the foreseeable future. That has put the COVID-engendered audio category of augmented crowd sound back in play, at least in the Great White North.
The restrictions are based on province-mandated COVID policies. At the end of December, the Ontario government announced a limit on the number of people allowed in an arena: 1,000 or 50% of capacity, whichever is less. The Leafs and Raptors, owned by the same company, quickly responded, announcing that no fans would be admitted to any of its teams' venues.
This has prompted the resurrection of augmented-crowd-sound audio, innovative systems that were rushed into service by a number of companies after the onset of the pandemic but had been silent for most of 2021 as venues once again allowed fans into games.
The NHL's Toronto Maple Leafs are among the Canadian teams that will be playing in empty or capacity-limited venues.
Firehouse Productions, which was one of the first with such solutions in the market in 2020 and notably developed the crowd-sound systems used in the NBA's bubble in Orlando during that year's disrupted season, says it has shipped seven of its crowd-sound systems to Canadian professional sports teams, including the Maple Leafs and Raptors (the latter are allowed to play in their home arena this season, having spent the previous season in Florida) and the Montreal Canadiens. However, not all of those teams have deployed the systems for their game broadcasts.
Although the audience restrictions at games are based on local-government regulations, the request for crowd-sound systems came from the league, according to Firehouse Productions VP Mark Dittmar, who designed the system.
[The league] reached out to us about a month ago and said, We think this is coming,' and asked if we could put the systems together, he says. We worked on getting them up to the teams so that, if it happened, we weren't frantically overnighting things. And we did some training with various [operators] to get them back up to speed on it.
The Need for Speed The system, the same one Firehouse Productions developed for the NHL last season, is designed to be operated by a single user working a pair of Novation Launchpad controllers, whose individual touchpads activate prerecorded crowd sounds ranging in intensity from background murmurs to loud reactions to on-ice moments, such as scores and near-misses. The sound is played through each arena's installed PA system and picked up on-air through the broadcast's ambient and crowd microphones.
The NHL's system is distinct from the one the company devised for the NBA two years ago. That one had two mixers on the Launchpad devices as well as another mixer controlling the overall levels of games and a DJ playing music cues from an iPad at key moments.
We were using the template from the NBA but realized that hockey is a significantly faster game [than basketball] and the audience responds at a significantly faster pace, Dittmar explains. We had to do a lot of editing to get things to pop at the speed they needed to, as well as come up with new sounds with a lot of it.
The NHL crowd-sound system takes into account the very specific crowd dynamics of hockey, whose reactions he says tend to wax and wane en masse. The NBA system, on the other hand, has more nuances built in, such as effects like air balls and thundersticks, and call-and-response interplay between the stands and the DJ or the arena announcer. It also has the ability to hear the occasional individual voice, something the higher-decibel ambience of a hockey rink rarely allows.
Dittmar notes that the NHL system also doesn't have as much baseline-customization per team as the NBA's, partly due to its streamlined operation for the sport's speed. However, he adds, once the initial two weeks of system implementation and operator training are finished, teams can send requests for specific crowd sounds, such as chants and reactions, which Firehouse Productions' staff will develop into an audio file that can be emailed back to the system operator.
On average, [the NHL system] has to react faster, so we designed it for a single operator, he says. But we've taken all of our experience on this type of system and refined it even further. When they need it, it'll be ready.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
25/11/2025
Tracy Bonareri Onchoke, an investigative journalist from Kenya is the winner of the Thomson Foundation's Young Journalist Award 2025.
The 26-year-old-sele...
25/11/2025
SVG All-Stars: Blayke Scheer, Senior Director, Creative Content, YES NetworkThe Indiana alum has turned storytelling into an artform for more than two decadesBy...
25/11/2025
Op-Ed: With FCC's C-Band Auction on the Horizon, Broadcasters Need Proven, C...
25/11/2025
Analysis: Is Baller League really the future of sport? By Callum McCarthy, Editor-at-Large
Tuesday, November 25, 2025 - 10:10
Print This Story
With KSI on...
25/11/2025
Platinum Whitepaper: The Growth of Broadcast in the World of Major Large Scale E...
25/11/2025
SVG Summit 2025 Preview: SVG Women's Sports WorkshopBy Samantha Gabay
Tuesday, November 25, 2025 - 10:27 am
Print This Story | Subscribe
Story Highlig...
25/11/2025
SVG New Sponsor Spotlight: CacheFly's Matt Levine on the Evolving Role of th...
25/11/2025
Peacock's EA SPORTS Madden NFL Cast Levels Up on Thanksgiving With SkyCam as...
25/11/2025
Mathias Broe attends the 2025 Sundance Film Festival premiere of Sauna at Library Center Theatre. (Photo by Michael Hurcomb/Shutterstock for Sundance Film Fes...
25/11/2025
The best playlists, podcasts, and audiobooks bring a little extra magic to your daily routine. With new features and offerings, Spotify Premium delivers even mo...
25/11/2025
Comprehensive new research confirms what we already knew: Australian music fans love the quality, quantity, and access they have to new and local music on strea...
25/11/2025
Applicable Products
Objectives The purpose of this application note is to give a brief background on 5G (NR) wireless communication an explain the reason a SN...
25/11/2025
Nielsen will now measure both Lionsgate's FAST channel MovieSphere and Movie...
25/11/2025
FREMONT, Calif. Blackmagic Design has announced that The Associated Press (AP) has completed the transition of its global video editing platform to DaVinci Reso...
25/11/2025
Berklees Inaugural Nat King Cole and Natalie Cole Scholarship Awarded to Paris P...
25/11/2025
NEW YORK NFL and college football coverage, the MLB postseason and the new fall broadcast-TV season contributed to major gains for traditional media companies a...
25/11/2025
SAUGERTIES, N.Y. Tower Products, a manufacturer and distributor of pro video and audio equipment here, said President and CEO Jim Veltrie will retire from the c...
25/11/2025
Following last week's disclosure that it had acquired a 8.2% stake in E.W. Scripps, Sinclair has filed papers with the Securities and Exchange Commission pr...
25/11/2025
25 Nov 2025
VEON's QazCode and MeetKai Sign Agreement to Power National LLM...
25/11/2025
UKTV has acquired a high-profile slate of US dramas from Paramount Global Conten...
25/11/2025
A symphony of genius, rivalry and vengeance, boldly reimagined from Peter Shaffe...
25/11/2025
Article courtesy of Cinematography World
Read the article
FilmLight has finalised the prestigious 2025 FilmLight Colour Awards jury and welcomed award-winning...
25/11/2025
Article courtesy of Prensario
Read the article
La serie fue dirigida por Juli n de Tavira, Rodrigo Santos, y David Leche Ruiz, con direcci n de fotograf a a...
25/11/2025
Article courtesy of The Hollywood Reporter
Read the article
The awards, celebr...
25/11/2025
Article courtesy of Televisual
Read the article
Already live in Los Angeles and rolling out in New York and London, Nara gives producers, colourists, conform ...
25/11/2025
Article courtesy of Digital Media World
Read the article
ARTONE post-house in Tokyo is the first facility in Japan to integrate Baselight M, choosing its prec...
25/11/2025
Article courtesy of The Hollywood Reporter
Read the article
Once hidden in post-production suites, the artists who make movies and TV shows look the way they ...
25/11/2025
Article courtesy of Deadline
Read the article
The Brutalist' & Bad Bunny's Nuevayol' Music Video Among 2025 FilmLight Colour Award Winners - Cam...
25/11/2025
Black Forest Labs - the frontier AI research lab developing visual generative AI models - today released the FLUX.2 family of state-of-the-art image generation ...
24/11/2025
HBO's The Shuffle' Reveals Longtime Connection of Sports and Entertainm...
24/11/2025
2025 Sports Broadcasting Hall of Fame: Hiroshi Kiriyama, Sony Broadcast (and Ind...
24/11/2025
SVG Summit 2025 Preview: FIFA, NBC Olympics, Fox Sports, CBS Sports, Netflix, NF...
24/11/2025
Case Study: YES Network Streamlines Broadcast Operations with Beam DynamicsBy SVG Staff
Monday, November 24, 2025 - 11:18 am
Print This Story | Subscribe
...
24/11/2025
Platinum White Paper: More of Everything: How Broadcasters are Changing Their Ap...
24/11/2025
Versant Media USA Sports President Matt Hong on How Versant Has Best of Both Wor...
24/11/2025
SVG Sit-Down: NABA Director-General Rebecca Hanson on How FCC's C-Band Aucti...
24/11/2025
SVG New Sponsor Spotlight: Bolin Technology's Sapan Doshi on the Proliferati...
24/11/2025
Robyn made her long-awaited return to the stage this week, as Spotify and Acne Studios brought friends and top fans together for an unforgettable evening at the...
24/11/2025
After more than two years of redevelopment, FC Barcelona returned to its spiritual home on November 22, hosting Athletic Club in the first La Liga match at the ...
24/11/2025
The L3Harris next-generation imager for NOAA's GeoXO satellite system will c...
24/11/2025
Mumbai - November 24, 2025 - In a first-of-its-kind initiative, JioStar, in coll...
24/11/2025
Disney Achieves Largest Monthly Share Increase, Followed by FOX and Paramount, w...
24/11/2025
ROCHESTER, N.Y. Sinclair said it has elevated Sean LaRose, director of sales at WUHF and partner station WHAM here, to vice president and general manager, effec...
24/11/2025
Back to All News
Chaos and Connection: Meet the Unfiltered Cast of Reality Dati...
24/11/2025
24 Nov 2025
Kyivstar Launches Starlink Direct to Cell Satellite Connectivity in Ukraine Today's Launch Makes Ukraine the First Country in Europe Where Star...
24/11/2025
Editor's note: This post is part of the AI On blog series, which explores the latest techniques and real-world applications of agentic AI, chatbots and copi...
24/11/2025
Ahead of the new ninth series of Dancing with the Stars, kicking off in January 2026, RT and Shinawil have announced the arrival of three new faces to the hit ...
22/11/2025
The deadline for entries for the 2025 Best in Market Awards has been extended to 23:59 PST on November 28, 2025....