Keepit and TIM AG enters distribution partnership for the...

European cloud data protection specialist Keepit is expanding its sales network in the DACH region and has gained TIM AG, one of the leading value-added distributors, as a new channel partner. Through this collaboration, system integrators and IT service providers in Germany, Austria, and Switzerland gain access to Keepit's fully SaaS-based backup and recovery platform, purpose-built to protect business-critical cloud data.

Partnership for a growing SaaS backup market segment

With this cooperation, TIM is responding to increasing demand in the channel for reliable and independent SaaS data protection solutions. Keepit offers a fully cloud-based, easily scalable, and GDPR-compliant platform that backs up data from 14 SaaS applications including Microsoft 365, Microsoft Entra ID , Google Workspace, Okta and Salesforce. Keepit ideally complements our portfolio as a European specialist in SaaS data protection, says J rg Eilenstein, COO of TIM AG. This enables our partners to offer their customers a powerful solution that reliably protects cloud data and meets the highest standards for security and compliance.

Keepit also views the collaboration as a strategic reinforcement of its channel presence:

With TIM, we gain an experienced value-added distributor that is extremely well connected in the channel and has deep expertise in cloud and data security solutions, explains Michael Heuer, Area VP Central Europe / DACH. Together, we aim to help partners unlock the potential of SaaS data protection as a forward-looking business opportunity.

Jan Ursi, Keepit's Global VP of Channels, adds: I am very pleased to once again work with the team at TIM AG to bring SaaS data protection innovation to the DACH region. The expertise and relationships that TIM AG brings to Keepit's business in areas such as data protection, security, and business continuity will help meet the growing demand for digital sovereignty and specialised SaaS data protection within a rapidly expanding partner ecosystem.

Comprehensive support for partners

TIM supports system integrators throughout the entire business cycle from market analysis and technical and sales enablement programs to project development and implementation. This includes workshops, certification preparation, and technical on-the-job training.

We want to help our partners position SaaS data protection as a strategic topic for their customers with a focus on data sovereignty, business continuity, and compliance, adds Rocco Fr mberg, Director Vendor Development and Operations, TIM AG.

Keepit Europe's independent SaaS backup specialist

Keepit is the only European provider exclusively focused on backing up SaaS data. Unlike hybrid or multi-cloud-based solutions, Keepit operates entirely on its own independent cloud infrastructure, with company-owned data centres in Germany and Switzerland without global hyperscalers, without subprocessors, and on its own hardware and immutable tech stack.

This ensures full data sovereignty, transparency, and control an essential advantage for organisations that value European data protection standards and independence from US-based providers.

Strategic outlook

The goal of the partnership is to build a strong SaaS partner network in the DACH region over the next 12 to 24 months and, together with system integrators, further develop the cloud data protection market.

Together with TIM AG, we want to help partners offer their customers future-proof data protection strategies for modern SaaS environments, emphasises Michael Heuer, Area VP Central Europe / DACH. Because those who rely on business-critical data in the cloud must also protect it securely there simply, scalably, and independently.

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