Groundbreaking sound provides stunning audio immersion Singapore, November 6, 2012-Dolby Laboratories, Inc. (NYSE: DLB) announced today that Golden Village Multiplex Pte Ltd is launching Dolbys latest cinema sound format, Dolby Atmos™, at its largest cinema hall, GVmax.
Located at the flagship GV VivoCity cinema, Golden Villages GVmax features radial stadium seating for up to 602 viewers. GVmax also has the widest cinema screen in Asia, 22.4 meters, with crystal-clear 4K digital projection. With the installation of Dolby Atmos, GVmax becomes the first Southeast Asian cinema to introduce the revolutionary audio system, designed to create a more realistic movie experience for viewers.
Golden Village is delighted to be introducing one of the largest cinema audio installations in the world with Dolby Atmos, said Kurt Rieder, Chief Executive Officer, Golden Village. We look forward to offering our audiences the sound of the future with the latest cinema technologies available today.
Dolby Atmos is regarded as the most significant development in the history of cinema audio since the introduction of surround sound. Taking a unique layered approach to sound design, it gives content creators total control over the placement and movement of sound for cinema viewers.
We are thrilled and honored that Golden Village has selected Dolby Atmos for their premier theatre, GVmax, said Mahesh Sundaram, Regional Vice President, Asia Pacific, Dolby Laboratories. Dolby Atmos is one of our most significant innovations in recent years and represents the future of entertainment. Bringing Dolby Atmos together with GVmaxs innovative theatre design, we are demonstrating an unwavering commitment to advancing the cinema experience with groundbreaking new technologies.
One of the largest Dolby Atmos installations in the world, GVmax has been retrofitted with 67 independent EAW speakers installed by Electronics & Engineering Pte Ltd, a regional industry leader in audiovisual system integration.
Moviegoers will be able to experience the cutting-edge Dolby Atmos auditory experience with the premiere of the two-part action comedy Ah Boys to Men. Directed by Jack Neo, the production is the first Asian film to be mixed in Dolby Atmos. The film opens on November 6 at GVmax. Patrons who want to experience Dolby Atmos firsthand at GVmax can visit www.gv.com.sg for more information.
About Golden Village Multiplex
Golden Village Multiplex Pte Ltd is Singapores leading cinema exhibitor, with 10 multiplexes housing 81 screens at Yishun, Bishan Junction 8, Tiong Bahru Plaza, Jurong Point, Tampines Mall, Marina Square, Great World City, Plaza Singapura, 112 Katong, and VivoCity, home to GVs flagship cinema and Singapores only megaplex.
About Electronics & Engineering Pte Ltd
Electronics & Engineering Pte Ltd is a leading specialist contractor, consultant, and systems integrator, as well as a distributor and supplier of a vast array of reputable audiovisual equipment, since its establishment in 1951. E&E is responsible for many specialized and prestigious installations. Its past projects include the National Theatre, Singapore Indoor Stadium, Esplanade Theatres on the Bay, Marina Bay Sands, and most recently, the 5,000-seat STAR Performing Arts Centre.
About Dolby Laboratories
Dolby Laboratories (NYSE: DLB) is the global leader in technologies that are essential elements in the best entertainment experiences. Founded in 1965 and best known for high-quality audio and surround sound, Dolby creates innovations that enrich entertainment at the movies, at home, or on the go. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com.
Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Atmos is a trademark of Dolby Laboratories. GVmax is a registered trademark of Golden Village Multiplex Pte Ltd. EAW is a registered trademark of LOUD Technologies Inc. S12/26232 DLB-G
Media Contact:
Keith Kowal
Dolby Laboratories
+65-6248-4554
keith.kowal@dolby.com
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Groundbreaking sound provides stunning audio immersion Singapore, November 6, 2012-Dolby Laboratories, Inc. (NYSE: DLB) announced today that Golden Village Multiplex Pte Ltd is launching Dolbys latest cinema sound format, Dolby Atmos™, at its largest cinema hall, GVmax.
