By Santiago Solanas, CEO, Dalet
It s been approximately six months since I joined Dalet as CEO. This transformative journey has allowed me to spend many hours understanding the needs of our clients, partners, and colleagues, providing me with invaluable insights into the state of our industry.
The recent IBC2024 Show, along with the associated side events and conferences, reinforced the key themes I ve been observing over the past months, which have to do with the financial and operational challenges that many media and technology companies are currently facing.
After engaging with our clients and gathering insights from industry analysts during the show, I identified two recurring themes in our discussions: value and interoperability. These are critical challenges that must be addressed as our industry stands at a significant crossroads.
Never Mind Features, Users Want Value A predominant challenge within media technology is the difficulty buyers face in identifying true value among the myriad of solutions offered. At the show, I observed the pervasive sentiment that market offerings frequently fail to meet expectations. During the Devoncroft Executive Summit in Amsterdam, I heard several media companies speak of technology investments that sit unused - up to 50% in one particular case! These idle assets take up valuable real estate, waste resources, and incur significant costs.
The root of this issue lies in complex pricing structures and feature sets that are often overcrowded, not delivering tangible benefits for users. Technology vendors must shift their focus from purely financial goals to truly enhancing user experiences, prioritizing the delivery of genuine value through their products.
At Dalet, we've embraced a mission focused on delivering solutions that help our clients increase revenue, achieve cost savings and obtain greater ROI a priority we have held for some time now. Our commitment is not only to deliver useful functionality, but also to focus sharply on customer success through operational efficiencies and authentic enhancements to the user experience.
Dalet's continued pursuit of value is best illustrated by our recent collaboration with PPC, where we successfully delivered measurable benefits. The global production company uses Dalet s solutions to standardize their production-based workflows and integrate key technologies within their business to achieve greater efficiencies and tangible cost savings. In addition to PPC, we have a rich history of delivering tangible value to our clients through the implementation of Dalet s solutions. Consider Cricket Australia, where our workflow integration platform, Dalet Flex, was instrumental in eliminating technical debt and operational inefficiencies, bringing considerable time and resource savings compared to their previous archive workflow. A couple of years ago, we delivered a Dalet Flex solution to premium Korean content platform, Kocowa, which, as they described, provided a highly configurable API and technical environment for us to meet our media flow requirements, helping us reduce considerable costs and speed time to market.
As evident over the years, prioritizing value over features has been integral to Dalet s DNA. I believe that in today s efficiency-conscious industry landscape, only those solution providers who can demonstrate the true value of their offerings will endure - especially for mission-critical workflows.
Interoperability - The Key to Technical Success The second significant theme I ve noticed in recent months is the crucial need for interoperability. Media companies pride themselves in curating their technology solutions and working with best-of-breed providers, but have struggled for years to make them all "play nicely together," i.e. to interoperate and integrate diverse systems into smooth, cohesive workflows.
The reality of siloed systems and proprietary formats often leads to inefficiencies and unnecessary hurdles for media professionals. We all know that this can lead to delays in content delivery, impacting revenue streams and business success.
The IABM underscored this point at their IBC2024 State of the Industry breakfast - interoperability is not just a technical requirement, but the backbone of successful collaboration and future-proofing in the media tech ecosystem. This insight reinforces Dalet's focus on ensuring our solutions not only work seamlessly within our own ecosystem, but also integrate effortlessly with other platforms and technologies. Our goal is to ensure that our customers derive maximum value from Dalet s solutions by integrating them with both new and existing technology, thereby protecting their investments and increasing global ROI.
Dalet Flex exemplifies our commitment to developing a premier integration layer for the industry. Since its inception, Flex has pioneered seamless connectivity between third-party platforms, ensuring operations run efficiently and collaboration is enhanced. Through careful listening and understanding of our clients' needs, Dalet Flex was developed to be adaptive, intuitive, and a key enabler of operational success since day one, featuring more than 300 integrations to date.
We also recognize that technology buyers seek simplicity from their vendors, so at Dalet, we continue to evaluate and are working to significantly enhance the customer journey and experience. By focusing on reducing complexities, our solutions allow enterprises to harness the true potential of their media assets, unburdened by clunky integration issues. Some of our latest partnerships include Veritone, Singular.live and Telstra.
Dalet s Commitment to Empowering Your Businesses After more than 180 days as Dalet's CEO, I am convinced that true value and outstanding interoperability are vital for success in the industry. These are not jus
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
06/07/2026
Digital Domain Appoints Industry Veteran Patrick Davenport as Executive Vice Pre...
06/07/2026
Gravity Media USA appoints Brittney Boston as Head of Business Development
Brie Clayton July 6, 2026
0 Comments
The strategic new appointment supports...
06/07/2026
Remote Editing Without Cloud Storage in Resolve
Michael Cioni July 6, 2026
0 Comments
This is a step-by-step guide that demonstrates how to setup your...
06/07/2026
Automatic Caption Translation in Adobe Premiere Pro
Colin Smith July 6, 2026
0 Comments
Here I showcase the innovative automatic caption translation f...
06/07/2026
Flavor's First Ever Managing Director Neal Cohen Retires; Longstanding Execu...
06/07/2026
How Adam Rosenwach Pivoted from Music to Medtech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might think...
06/07/2026
Zhongyi Optics unveils the Dreamy Zone T1 FF Cine Lens Series on Indiegogo with ...
06/07/2026
Fresh from his World Cup heroics with Cabo Verde, Roberto Pico' Lopes will join the RT panel for Argentina v Egypt tomorrow and for the England v Norway q...
06/07/2026
Nations have long invested in domestic infrastructure to advance their economies, protect and use their data, and take advantage of technology opportunities in ...
06/07/2026
Every year, the International Conference on Machine Learning (ICML) reveals where thousands of AI researchers have decided to put their work.
This year's ...
06/07/2026
A death can be unsuspicious, but it has to be explained
What happened to Ke...
05/07/2026
We've gone to another level of integrating the graphics into the set architecture -Zac Fields, Fox Sports, SVP of Graphic Technology and Integration...
05/07/2026
Browser-based and desktop apps available
Digital Sunset Studios have been busy working on an interesting project: a free software tool that provides compute...
04/07/2026
When Canada qualified for the FIFA World Cup 2026, OneSoccer knew this wasn'...
04/07/2026
Celebrates company's 80th anniversary
Rhodes have recently revealed that they will be producing a limited run of electric pianos in celebration of their...
04/07/2026
Blackmagic Design Cameras Empower Youth Broadcasting Program
Brie Clayton July 3, 2026
0 Comments
Blackmagic Pocket Cinema Camera 6K Pro and Blackmagi...
04/07/2026
iZotope Joins Boris FX
Boris Yamnitsky July 3, 2026
0 Comments
iZotope, the team behind RX and Ozone, is joining Boris FX. A letter from founder Boris...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
03/07/2026
New bundle & three Single Packs
Continuing to expand their already sizeable orchestral collection, VSL's latest release introduces three new Single Pack...
03/07/2026
Venue installs new ATC-equipped control room
LSO St Luke's, a unique music venue that also serves as the home of the London Symphony Orchestra, have rec...
03/07/2026
Caden Pearson appointed new Commissioning Editor for NITV
3 July, 2026
Media releases
National Indigenous Television (NITV) has strengthened its commitment...
03/07/2026
1 February 2023
SHARE Facebook Twitter Linkedin Email
Munich, Germany, 1st February 2023: Cinegy GmbH, the premier provider of software technology for digit...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Death Star
Andy Marken July 2, 2026
0 Comments
Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...
03/07/2026
Berklee's New Visual Identity: Honoring Our History, Building for What's...
03/07/2026
Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...
03/07/2026
Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...
02/07/2026
Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD
In the live-sports...
02/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/07/2026
BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...
02/07/2026
Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...
02/07/2026
The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...
02/07/2026
Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...
02/07/2026
TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...
02/07/2026
The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...
02/07/2026
LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...
02/07/2026
Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...
02/07/2026
Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...
02/07/2026
The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...
02/07/2026
Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...
02/07/2026
An effort uniting News, Sports, Local, and Telemundo, the 50+-camera live produc...
02/07/2026
Zoey Deutch, John Slattery, Ken Marino, Miles Gutierrez-Riley, and Ben Wang appe...
02/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
02/07/2026
A new era in unmixing and spectral editing
The latest version of Steinberg's spectral audio-editing software has just arrived, building on the strength...
By Santiago Solanas, CEO, Dalet
