Sony Pixel Power calrec Sony

Navigating the Media Technology Storm Through Collaborati...

05/10/2024

By Santiago Solanas, CEO, Dalet

It s been approximately six months since I joined Dalet as CEO. This transformative journey has allowed me to spend many hours understanding the needs of our clients, partners, and colleagues, providing me with invaluable insights into the state of our industry.

The recent IBC2024 Show, along with the associated side events and conferences, reinforced the key themes I ve been observing over the past months, which have to do with the financial and operational challenges that many media and technology companies are currently facing.

After engaging with our clients and gathering insights from industry analysts during the show, I identified two recurring themes in our discussions: value and interoperability. These are critical challenges that must be addressed as our industry stands at a significant crossroads.

Never Mind Features, Users Want Value A predominant challenge within media technology is the difficulty buyers face in identifying true value among the myriad of solutions offered. At the show, I observed the pervasive sentiment that market offerings frequently fail to meet expectations. During the Devoncroft Executive Summit in Amsterdam, I heard several media companies speak of technology investments that sit unused - up to 50% in one particular case! These idle assets take up valuable real estate, waste resources, and incur significant costs.

The root of this issue lies in complex pricing structures and feature sets that are often overcrowded, not delivering tangible benefits for users. Technology vendors must shift their focus from purely financial goals to truly enhancing user experiences, prioritizing the delivery of genuine value through their products.

At Dalet, we've embraced a mission focused on delivering solutions that help our clients increase revenue, achieve cost savings and obtain greater ROI a priority we have held for some time now. Our commitment is not only to deliver useful functionality, but also to focus sharply on customer success through operational efficiencies and authentic enhancements to the user experience.

Dalet's continued pursuit of value is best illustrated by our recent collaboration with PPC, where we successfully delivered measurable benefits. The global production company uses Dalet s solutions to standardize their production-based workflows and integrate key technologies within their business to achieve greater efficiencies and tangible cost savings. In addition to PPC, we have a rich history of delivering tangible value to our clients through the implementation of Dalet s solutions. Consider Cricket Australia, where our workflow integration platform, Dalet Flex, was instrumental in eliminating technical debt and operational inefficiencies, bringing considerable time and resource savings compared to their previous archive workflow. A couple of years ago, we delivered a Dalet Flex solution to premium Korean content platform, Kocowa, which, as they described, provided a highly configurable API and technical environment for us to meet our media flow requirements, helping us reduce considerable costs and speed time to market.

As evident over the years, prioritizing value over features has been integral to Dalet s DNA. I believe that in today s efficiency-conscious industry landscape, only those solution providers who can demonstrate the true value of their offerings will endure - especially for mission-critical workflows.

Interoperability - The Key to Technical Success The second significant theme I ve noticed in recent months is the crucial need for interoperability. Media companies pride themselves in curating their technology solutions and working with best-of-breed providers, but have struggled for years to make them all "play nicely together," i.e. to interoperate and integrate diverse systems into smooth, cohesive workflows.

The reality of siloed systems and proprietary formats often leads to inefficiencies and unnecessary hurdles for media professionals. We all know that this can lead to delays in content delivery, impacting revenue streams and business success.

The IABM underscored this point at their IBC2024 State of the Industry breakfast - interoperability is not just a technical requirement, but the backbone of successful collaboration and future-proofing in the media tech ecosystem. This insight reinforces Dalet's focus on ensuring our solutions not only work seamlessly within our own ecosystem, but also integrate effortlessly with other platforms and technologies. Our goal is to ensure that our customers derive maximum value from Dalet s solutions by integrating them with both new and existing technology, thereby protecting their investments and increasing global ROI.

Dalet Flex exemplifies our commitment to developing a premier integration layer for the industry. Since its inception, Flex has pioneered seamless connectivity between third-party platforms, ensuring operations run efficiently and collaboration is enhanced. Through careful listening and understanding of our clients' needs, Dalet Flex was developed to be adaptive, intuitive, and a key enabler of operational success since day one, featuring more than 300 integrations to date.

We also recognize that technology buyers seek simplicity from their vendors, so at Dalet, we continue to evaluate and are working to significantly enhance the customer journey and experience. By focusing on reducing complexities, our solutions allow enterprises to harness the true potential of their media assets, unburdened by clunky integration issues. Some of our latest partnerships include Veritone, Singular.live and Telstra.

Dalet s Commitment to Empowering Your Businesses After more than 180 days as Dalet's CEO, I am convinced that true value and outstanding interoperability are vital for success in the industry. These are not jus
LINK: https://kitplus.com/news/navigating-the-media-technology-storm-through...
See more stories from tvbay

More from TV-Bay

03/11/2024

ALL ABOARD Get On Track with Atelieres Game Show-style Se...

Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced the launch of its innovative game show series, "On Track Wit...

03/11/2024

Pixel Power Makes New Appointments to Support Expansion

Following the launch of an updated brand identity and corresponding restructure, Pixel Power, a Rohde & Schwarz company, is now pleased to announce several sign...

03/11/2024

Skandha recruits new VP of Business and Growth in strateg...

Industry veteran Jim Oakes to boost brand awareness and spearhead company growth as major partnerships continue to form between US sports leagues and streaming ...

03/11/2024

Ikegami UHL-X40 Ultra-Compact Camera plus IPX-100 IP Gate...

Ikegami's UHL-X40 Ultra-Compact camera, IPX-100 IP gateway and OCP-500 camera control unit will make their Japanese market debut at Inter BEE 2024, Makuhari...

03/11/2024

Disguise Platform Storms New Heights at the Top of the Ro...

Disguise, an immersive technology leader with 20 years of experience in live installations for some of the world's most iconic venues including the Burj Kha...

03/11/2024

SATIS 2024 - Leader to showcase leading Test and Measurem...

Test & measurement innovator, Leader Electronics of Europe, has announced that it will showcase both Leader and PHABRIX instruments at this year's SATIS exp...

03/11/2024

X Games Chooses Frequency To Power FAST Channel for Globa...

Action sports property X Games is entering the streaming television market with a new FAST channel by partnering with Frequency, a global leader in creating and...

31/10/2024

Steadicam Volt Honored with Academy of Television Arts an...

The Tiffen Company was honored with an Emmy Award for Outstanding Achievement in Engineering, Science & Technology, for the development of the Steadicam Volt ....

31/10/2024

Cine Gear Film Series Competition is Now Open

Each year, thousands of filmmakers of all kinds gather at a major studio in Southern California for the flagship Cine Gear Expo event to see the latest technolo...

31/10/2024

Matrox Video Offerings at Inter BEE 2024 Support Evolving...

At Inter BEE, Nov. 13-15, in Makuhari Messe, Japan, technology innovator Matrox Video will partner with distributor Japan Material (booth 5404) and others to s...

31/10/2024

Dalet Competitive Upgrade Program Offers Attractive Path...

Dalet, a leading technology and service provider for media-rich organizations, is expanding its Competitive Upgrade Program to include legacy news systems. Laun...

31/10/2024

MwareTV takes another major step forward with the appoint...

MwareTV, a leading cloud-based multi-tenant platform provider, has appointed Dr Neale Foster as its chief revenue officer. In his new role he will drive advance...

31/10/2024

ODK Media Partners With Amagi to Launch Amasian TV a Grou...

Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced that ODK Media has onboarded it to launch Amasian ...

31/10/2024

AGILE CONTENT ADVANCES GOOD RESULTS IN THE THIRD QUARTER...

Agile Content, an international technology company and leader in the development of technology and solutions for the provision of television services over the I...

30/10/2024

Amagis 13th Global FAST Report Reveals Surge in Sports St...

Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced the release of its 13th Amagi Global FAST Report, ...

30/10/2024

AIMS Announces 2024-2025 Board of Directors

The Alliance for IP Media Solutions (AIMS) today announced a newly elected 2024-2025 board of directors that will lead the organization's effort toward a st...

30/10/2024

Van den Abbeele Stocks Watts RENTAL with Matthews Grip Ge...

Gaffer Tom Van den Abbeele (D j Vu Alles is Voorbestemd, Renaissances, L'Op ra) is based in Belgium where he doubles as owner of Watts RENTAL. Twenty-fiv...

30/10/2024

Lightbridge introduces Futureproof Support Membership

Lightbridge the innovators behind the CRLS system of lighting with Precision Reflectors introduces Futureproof Support Membership. The Futureproof Support...

30/10/2024

Youtuber Cerebral Party Educates Viewers About Cerebral P...

Michael Traband is a YouTube content creator whose channel, Cerebral Party, focuses on living with cerebral palsy. He makes videos of his daily life as well as ...

30/10/2024

Bosnia and Herzegovinas BHRT digitizes and streamlines it...

Cinegy, the premier provider of software defined technology for digital video capture, processing, asset management, and playout, has provided its suite of prod...

30/10/2024

PLIANT Technologies Welcomes New Manufacturers Representa...

Pliant Technologies, a leading provider of professional wireless intercom solutions, announces the appointment of a new manufacturer's representative RTSale...

30/10/2024

BCNEXXT Expands Global Reach into Japan

BCNEXXT, a leading provider of virtualized, cloud-native systems for Linear, VoD, and OTT publishing, today announced their strategic expansion into Japan with ...

30/10/2024

AYOZAT selects Synamedia Iris to bolster addressable ad r...

Leading video software company, Synamedia, today announced that AYOZAT, a UK deep technology and compute company with a strong presence in media, has chosen Syn...

30/10/2024

Mediaproxy joins forces with Visionetics International fo...

Mediaproxy, the global standard for software-based IP compliance solutions, will be exhibiting at France s premier media technology show SATIS Expo in partnersh...

30/10/2024

UEFA and Friend MTS team up to fight piracy

Friend MTS (FMTS), a leading global provider of content protection services, today announced that the Union of European Football Associations (UEFA), the govern...

29/10/2024

Live Media Group tackles All Elite Wrestling with tag tea...

All-American mobile truck provider Live Media Group is stepping up to the mat with the installation of a 72-dual fader Calrec Argo Q and a 48-fader Argo S conso...

25/10/2024

Broadcast Solutions establishes CTO Office to drive innov...

Broadcast Solutions, one of Europe's largest media systems integration groups, has extended its technical leadership with two key appointments. Pierre Mestr...

25/10/2024

Unified Streaming fortifies customer ties with two new hi...

Unified Streaming, a leading streaming software company, has hired Valentijn Siebrands, an industry veteran, as its new streaming solutions manager. The company...

25/10/2024

Imagine Communications John Mailhot Receives 2024 David S...

Imagine Communications' John Mailhot was awarded the prestigious 2024 David Sarnoff Medal during SMPTE's annual Awards Gala, held on October 24 at the R...

25/10/2024

Comercio TV Chooses Broadpeak to Optimize OTT Video Deliv...

Broadpeak , a leading provider of content delivery network (CDN) and video streaming solutions for content providers and pay-TV operators worldwide, announced t...

25/10/2024

Amagi Partners With Allrites to Expand the Global Distrib...

Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), has announced a strategic partnership with Allrites, a premium con...

25/10/2024

Studio Technologies Enhances ST 2110 Integration with Mer...

Studio Technologies, Inc., a pioneer in high-performance audio, video, and fibre-optic solutions, has long been at the forefront of the professional broadcast a...

25/10/2024

QuickLink Improves Remote Production for Saturday Night T...

QuickLink, empowering creatives to exceed modern-day standards of production, has been instrumental in easing the remote production challenges of ITV Studios...

25/10/2024

stYpe AI Glue and StypeCentral Advance the Art of TV Tale...

stYpe, a globally active innovator of virtual studio production resources, reports strong interest in the latest additions to its wide range of broadcast-qualit...

25/10/2024

Top Argentine Music Facility Casa Frida Estudio Chooses P...

Casa Frida Estudio, one of the most prestigious music facilities in Argentina, has upgraded its main control room to Dolby Atmos specifications and installed a ...

25/10/2024

Frequency expands Managed Channel Services to Europe at M...

Frequency, the engine behind many of the world's best-known streaming television channels, announces the European expansion of its Managed Channel Services ...

25/10/2024

InnovateUK and EU Approve Funding for Immersive Technolog...

Disguise, an HPA-Award-winning immersive experience company, has received £1.2 Million in funding from Innovate UK and the EU as part of a larger investment int...

25/10/2024

MASORANGE AND AGILE CONTENT RENEW THEIR COLLABORATION AGR...

Through this agreement, MASORANGE will incorporate new AGILE CONTENT technologies into its television service, enhancing customer experience with optimum servic...

25/10/2024

Swiss Indoors Basel 2024 delivered with Appear X Platform

Appear, a global leader in live production technology, is proud to announce its role as an official provider of cutting-edge broadcast transmission solutions fo...

25/10/2024

MSCTV Chooses Witbes Virtual NOC for Proactive Live TV Mo...

Witbe (Euronext Growth FR0013143872 ALWIT), a global leader in test automation and monitoring technology for video service providers, today announced that M...

25/10/2024

Unified Streaming fortifies customer ties with two hires

Unified Streaming, a leading streaming software company, has hired Valentijn Siebrands, an industry veteran, as its new streaming solutions manager. The company...

25/10/2024

Independent Midwest Broadcaster selects Rohde and Schwarz...

Competitive search leads Toledo's WLMB-TV 40 to TE1 based on energy efficiency and durability As part of its effort to reach a wider audience, the Toledo-b...

25/10/2024

IBC Accelerator Programme 2025 - Call For Industry Challe...

IBC announces the Call for Challenges for the 2025 Accelerator Media Innovation Programme, inviting proposals for transformative, fast-track innovation projects...

21/10/2024

Witbe Expands Automated Video Testing Support for MEA Pro...

Witbe, a worldwide leader in automated testing and monitoring technology for video service providers, today announced that the company is expanding its presence...

21/10/2024

Amagi and LeadStory Launch Personalized FAST News Channel...

Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced its collaboration with Samsung TV Plus and news pu...

21/10/2024

Amagis Cloud-Based Solutions Bring Skillshares Creative L...

Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced that Skillshare has chosen Amagi to be its partner...

21/10/2024

Black Box at Broadcast India Show 2024 Next-Gen IP KVM Wi...

Broadcast India Show 2024 Preview Oct. 17-19 Jio World Convention Centre, Mumbai Booth #I8 At Broadcast India Show 2024 in Booth #I8, Black Box will showca...

21/10/2024

LYNX Technik PEC 1464 Next Generation Solution for 12G SD...

LYNX Technik, provider of modular signal processing solutions, has introduced the PEC 1464, a 12G-SDI, HDMI H.264/265 Streamer and Recorder. As the company'...

21/10/2024

XL8 Updates EventCAT Subscription Packages for Delivering...

XL8, a leading deep-tech startup specializing in AI-powered machine translation technology, today announces the launch of its updated EventCAT subscription pack...

21/10/2024

Vanessa Walmsley named Chief Commercial Officer for Vizrt

Vizrt, the leader in real-time graphics and live production solutions for content creators, today announces the appointment of Vanessa Walmsley as its Chief Com...