NELVANA ALIGNS SESAME STREET WITH ICONIC CANADIAN BRANDS IN LATEST COLLABORATIONS New Collection From Hudson's Bay Features Beloved Sesame Street Characters with HBC's Iconic Stripes In Honour of HBC's 350th Anniversary This Year 50-Year Anniversary Celebration of Sesame Street Continues With Additional Products From Canadian Design Houses Smash Tess And Peace Collective, And New Petwear Line at PetSmart For additional photography and press kit material visit: https://www.corusent.com
To share this release socially use: https://bit.ly/2RMG2dh
For Immediate Release
TORONTO, September 24, 2020 - This fall, Nelvana Enterprises, the exclusive licensing agent for Sesame Workshop in Canada, announces a new collaboration with Sesame Street and Hudson's Bay for a limited edition collection of apparel and accessories. Set to launch in September, the collaboration celebrates both brands' milestone anniversaries.
The first-ever collection featuring beloved Sesame Street characters alongside the classic HBC Stripes design will comprise eight limited edition SKUs including a baby onesie, baby pants, baby booties, sleep masks, and PJ sets for both kids and adults. The collection will be available on thebay.com and at Hudson's Bay locations across the country for a limited time.
Sesame Street and Hudson's Bay are both timeless brands that each have their own long-standing legacy rich in history, making them the perfect pair to commemorate with a dedicated collection, said Mellany Masterson, Head of Nelvana Enterprises. The fun and adorable collection featuring some of the most familiar faces in children's television combined with Hudson's Bay's highly-coveted colourful Stripes is perfect for every Canadian Sesame Street fan to wear with pride.
This marks the third Canadian-exclusive apparel collaboration for Sesame Street in the past year. Last fall, Nelvana launched two successful collaborations with homegrown fashion design houses, Smash Tess and Peace Collective, to celebrate the iconic brand's 50th anniversary. Both Smash Tess and Peace Collective will continue their programs into 2020. Peace Collective launched their newest collection PC X Sesame Street 002: Better Together in August and will launch additional products in time for the holidays. Based on its successful first launch, Smash Tess is re-releasing their Smash Tess x Sesame Street collection this Fall. Moreover, Nelvana recently introduced a new Sesame Street petwear line to PetSmart in Canada in September which includes hoodies and toys for cats and dogs.
We're pleased to team up with another premium Canadian fashion brand like Hudson's Bay to create a stylish line of apparel that will resonate with multiple generations of Sesame Street fans, said Gabriela Arenas, Vice President of Licensing, North America, Sesame Workshop. Smash Tess and Peace Collective's new and exciting products gives our fans the opportunity to express themselves, and with the new line of petwear at PetSmart, now our furry friends can be a part of the fun.
The Sesame Street and Hudson's Bay collaboration launches ahead of Sesame Street s new season debuting on Treehouse this November and following the premiere of the brand new spin-off series, The Not-Too-Late Show with Elmo, airing new episodes every Sunday at 6:30 p.m. on Treehouse. The Not-Too-Late Show with Elmo stars Elmo as the host of his own late-night talk show. Its main curricular goals focus on bedtime routines, with each episode helping preschoolers understand a different aspect of getting ready for bed. Celebrity guests include: Jimmy Fallon, Kacey Musgraves, the Jonas Brothers, Lil Nas X, and Blake Lively.
30
About Nelvana
Nelvana is a world-leading international producer and distributor of children's animated and live-action content. Nelvana produces a stable of award-winning and globally renowned brands that focus on comedies, preschool and boys action series and ancillary consumer products programs. Nelvana's content airs on Corus Entertainment's kids channels in Canada and in over 160 countries around the world. The Nelvana library has well over 4,000 episodes of programming and has received over 70 major international program awards including Emmys and Canadian Screen Awards. Visit the Nelvana website at nelvana.com.
Follow Nelvana Enterprises on Twitter @NelvanaEnt
About Corus Entertainment
Corus Entertainment Inc. (TSX: CJR.B) is a leading media and content company that develops and delivers high quality brands and content across platforms for audiences around the world. Engaging audiences since 1999, the company's portfolio of multimedia offerings encompass 34 specialty television services, 39 radio stations, 15 conventional television stations, a suite of digital assets, animation software, technology and media services. Corus is an established creator of globally distributed content through Nelvana animation studio, Corus Studios, and children's book publishing house Kids Can Press. The company also owns innovative full-service social digital agency so.da, and lifestyle entertainment company Kin Canada. Corus' roster of premium brands includes Global Television, W Network, HGTV Canada, Food Network Canada, HISTORY , Showcase, National Geographic, Disney Channel Canada, YTV and Nickelodeon Canada, Global News, Globalnews.ca, Q107, Country 105, and CFOX. Visit Corus at www.corusent.com.
About Sesame Workshop
Sesame Workshop is the nonprofit educational organization behind Sesame Street, the pioneering television show that has been reaching and teaching children since 1969. Today, Sesame Workshop is an innovative force for change, with a mission to help kids everywhere grow smarter, stronger, and kinder. We're present in more than 150 countries, serving vulnerable c
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
12/05/2026
Beyond the Hype: A Strategic Post-Hoc Analysis of NAB 2026 If NAB Show 2026 had an underlying theme, it was a quiet, industry-wide pivot from the high-energy sp...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
12/05/2026
A still from Past Lives by Celine Song, an official selection of the Premieres program at the 2023 Sundance Film Festival. (Courtesy of Sundance Institute | p...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
One month to go! SBS reveals expansive FIFA World Cup 2026 lineup beyond the pi...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Tyrell Corporation, specialists in high-end live sports and entertainment broadcasts, was tasked with delivering compelling broadcast coverage of premier equest...
12/05/2026
Registration is now open for IBC2026 as the global media, entertainment and technology community prepares to converge on the RAI Amsterdam from 11 14 September ...
12/05/2026
Ross Video, a global leader in live video production technology, will present its latest innovations and integrated production workflows at BroadcastAsia 2026, ...
12/05/2026
500 selected leaders from around the world across start-ups, corporates, and venture capital. Over 50bn in assets under management among attending investors, a...
12/05/2026
CVP, one of Europe's leading suppliers of professional video and broadcast solutions, has appointed Randy Koeman as Sales Manager, Netherlands, marking anot...
12/05/2026
Taiwan Television has expanded its HD content ingest workflow capabilities by investing in the PlayBox Neo Suite - a leading multi-channel multi-server UHD/HD/S...
12/05/2026
Jigsaw24 is strengthening its media team with the appointment of Tom Laker as Client Director and Ashish Chauhan as Project Manager. These strategic hires bring...
12/05/2026
Broadcast playout leader showcases hybrid IP infrastructure and workflow automation with Videoland deployment as regional benchmark...
12/05/2026
dzjinius, the all-in-one production management platform for the media and entertainment industry, will showcase its centralised approach to production workflows...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
NUGEN Audio will debut Version 1.1 of DialogCheck, its intelligent dialog intelligibility and compliance tool, at the 2026 Media Production & Technology Show (S...
12/05/2026
The reactive visuals can adapt to any stage or screen setup and comprise 50 layers of Notch content
Today, Disguise announced that its high performance GX 3 m...
12/05/2026
Snapgrid , Snapbag & Airglow Expand Creative Control for the ARRI Modular LED BarFollowing the launch of the ARRI Omnibar, DoPchoice introduces a dedicated li...
12/05/2026
May 12th, 2026 Press Materials Available Here
TRIBECA FESTIVAL UNVEILS 2026 GAMES PROGRAM
Tribeca Celebrates Its 25th Anniversary With World Premieres and Pl...
12/05/2026
May 12th, 2026 Press Materials Available Here
MADONNA BRINGS THE WORLD PREMIERE OF CONFESSIONS II TO 2026 TRIBECA FESTIVAL
The Global Icon Will Unveil a Cine...
12/05/2026
Customer demand for data continues to grow in the first quarter of 2026 at Magya...
NELVANA ALIGNS SESAME STREET WITH ICONIC CANADIAN BRANDS IN LATEST COLLABORATIONS New Collection From Hudson's Bay Features Beloved Sesame Street Characters with HBC's Iconic Stripes In Honour of HBC's 350th Anniversary This Year 50-Year Anniversary Celebration of Sesame Street Continues With Additional Products From Canadian Design Houses Smash Tess And Peace Collective, And New Petwear Line at PetSmart For additional photography and press kit material visit: https://www.corusent.com
