Viz Social launches revamped interface and powerful new Flowics-backed social capabilities

Viz Social launches revamped interface and powerful new Flowics-backed social capabilities posted: 06/04/2023

Viz Social 2.0 publishing-control

Vizrt, a leader in real-time graphics and live production solutions for content creators, today announces an advanced version of Viz Social.

Completely cloud-native and browser-based, it features a Flowics-based interface to provide a more intuitive and improved experience for users. This version of Viz Social increases speed, simplicity and offers users an advanced suite of integrations with social media and messaging platforms, alongside add-ons such as Twitch and Facebook Live extensions. Users of Viz Social can also incorporate custom data from RSS and JSON feeds.

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The sleek and modern interface makes navigation and content curation easier and more efficient, a huge benefit for busy broadcast production hubs. Users simply connect and begin curating posts from all major social media accounts, Facebook, Twitter, Instagram, YouTube, Twitch and WhatsApp, to play out and offer audiences an enhanced experience through high-quality graphics, and the inclusion of user generated commentary. Additionally, advanced filters quicken the process of gathering, managing and visualizing social media content.

Many conversations we have had with broadcast customers recently have reinforced the need for clever solutions regarding visualization and viewer participation tools. The acquisition of Flowics by Vizrt last year expanded our potential to offer a faster, more efficient, and optimized platform for the curation, management and visualization of social media posts, says Tehseen Akhtar, Deputy Global Head of Product Management Vizrt Group.

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Viz Social 2.0 interface

Unique interaction mechanics such as Flock-to-Unlock enable producers to generate interest around exclusive content which is unlocked by reaching a target. Audience scoring and a real-time on-air progress bar further drives audience engagement. These interactive activities offer a distinctive viewing experience and create memorable giveaway opportunities for content creators.

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Other advanced capabilities of Viz Social include:

Easy integration with Vizrt graphics workflows (Viz Trio, Viz Pilot Edge)

Supports a wide range of broadcast graphics engines

Hashtag-based polls across multiple social media platforms

Audience engagement mechanics

Social media counters

Streaming Extensions

Rounding off the feature set are analytics for meaningful insights to improve audience attraction and retention.

LINK:	https://www.live-production.tv/news/products/viz-social-launches-revam...
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