
Content Creator Roger Seng Sings Ci's Praises for Video Asset Management
Brie Clayton July 16, 2024
0 Comments
Roger Seng wears many hats in his professional life as a YouTube content creator focused on cameras and technology, an owner and creative director of a creative studio that supports clients' video work, and the chief digital officer of a software company. Between his diverse endeavors, Seng creates hours' worth of video content each month for a variety of platforms, people, and needs. The one constant throughout his professional operation is his use of Ci Media Cloud, Sony's cloud-based file management solution for collaborating, sharing, and reviewing media files.
Whether creating content for his personal channels or supporting client video work, Seng take his files, uploads them to his Ci Workspace and is easily able to share the videos with additional reviewers - whether those are brands whose products he's evaluating, clients, or stakeholders. Without sharing any raw assets, Seng can share videos to brand partners. Partners can preview projects in the browsers without downloading large media files and leave feedback and comments directly on the video before final files are delivered and uploaded.
Seng values the simplicity of Ci and his ability to do everything in one platform. He first learned about Ci at a trade show and after seeing a demo called it a light bulb moment. He explained, It is a diamond in the rough. I immediately realized that with Ci, I could consolidate the video and cloud platforms I was using. It was a no-brainer to implement the solution. Ci offers enough space to accommodate different types of media assets and videos.
Ci enhances Seng's productivity while decreasing his overall time spent, especially when compared to using two separate services for video production, as he had in the past. He explained, Ci has helped me increase my productivity because I'm going to one place to solve all of my video production problems. It has also been a time saver. I like to have duplicate copies of my assets on hard drives locally. Asset management is easier for me when all of my files are in one place and can easily be duplicated without having to pull back from two different sources.
With less than a year's use of Ci, Seng has uncovered many benefits and built-in features that he appreciates. He said, I love Ci Media Cloud for the file sharing, notes and review. The scrubbing preview is also really helpful. Being able to send finished videos, additional creative assets, and thumbnails in Ci is huge for me.
Speed was another critical benefit Seng spoke of. The upload speeds are fast in Ci Media Cloud. It's impressive. I sent roughly 20 gigabytes to a collaborator, and it took record time. I was dreading sending it over, but Ci made it really easy.
Beyond his appreciation of the platform, Seng has shared his enthusiasm for Ci with other creators. I've even sent Ci file request links to others which offers easy collaboration and saves me an extra step. I'm a fan of this workflow and have tried to expose it to others because I really believe in this streamlined process, he added.
Seng has also been able to incorporate his other production tools into his Ci workflow. I have used the Premiere Pro plugin and it's been really helpful when I'm on the go and want to travel with as little as I can. I don't have to bring a couple of hard drives with me. It's nice to just go into Premiere Pro, and download those assets directly to my computer using the plugin.
As a fan of Sony's products and vision, Seng is glad to add Ci to his toolkit, expand his relationship with the brand, and come full circle. Sony technologies have enabled me to build the YouTube channel of my dreams, out of nothing. And they don't just make the tools to help create the content, but also to consume it. Sony bridges the gap between content creator and content consumer to make that experience so delightful.
July 2, 2024Sony Electronics' PDT-FP1 5G Portable Data Transmitter, Now AvailableNew Device Supports Sustained High-Speed Still and Video Transmission from Sony Cameras,
May 16, 2024Pixomondo's Virtual Production Academy Expands with Programs at Sony PCL, Vook, and Vancouver Film SchoolOffers the latest virtual production and LED stage techniques to students and
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Cloud-based production isnt going anywhere, and BitFire is doubling down by prov...
21/04/2026
The topic of artificial intelligence has a stranglehold on the sports-video-prod...
21/04/2026
5G is still a hot topic in live event production, and this workflow continues to...
21/04/2026
At the 2026 NAB Show, Ed McGivern, GM and President of Appear US, discusses the ...
21/04/2026
Studio Network Solutions (SNS) has announced an on-premise AI suite designed for...
21/04/2026
Suite Studios has integrated its file-streaming technology into the newly announced Frame.io Drive, a desktop application from Adobe company Frame.io. The colla...
21/04/2026
Net Insight has integrated InSync Technology's FrameFormer into the Nimbra E...
21/04/2026
Fox Sports has selected Appear as a technology partner to support the next phase...
21/04/2026
Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm'...
21/04/2026
Layercake has formalised the integration of Bitmovin's video streaming infra...
21/04/2026
The International Judo Federation (IJF) has extended its distribution partnershi...
21/04/2026
Glookast has launched the Cinnafilm Tachyon plugin for its Media Producer and Me...
21/04/2026
Eutelsat has entered into an agreement with Cadena Tres, a division of Grupo Ima...
21/04/2026
Dolby Laboratories and TV Azteca have partnered to introduce Dolby Atmos immersive audio to free-to-air television broadcasts. The implementation utilises the A...
21/04/2026
FOX Entertainment partnered with Verizon to overcome significant production hurd...
21/04/2026
Osprey Video has announced its technology showcase for the NAB Show 2026, highli...
21/04/2026
Riedel Communications (Booth C4908) introduced a range of new solutions at NAB S...
21/04/2026
The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...
21/04/2026
Blackmagic Design has announced the URSA Cine Immersive 100G, an immersive cinem...
21/04/2026
Clark Wire & Cable is continuing its evolution from cable supplier to full-scale solutions partner for broadcast and live production. At the 2026 NAB Show, we s...
21/04/2026
Rashad Frett attends the 2025 Sundance Film Festival premiere of Ricky at Eccles Theatre on January 24, 2025, in Park City, UT. (Photo by George Pimentel/Shut...
21/04/2026
Five years ago, Spotify arrived in Pakistan, opening a new chapter in the country's music scene. Since then, local listeners have explored across genres, ge...
21/04/2026
Since its launch in 2020, RADAR has been our program for spotlighting emerging artists around the world. This year marks the sixth edition of RADAR Spain, our o...
21/04/2026
Offers compact wireless solution for pedalboards
Taiwanese audio brand Cloudvocal have announced the availability of a new pedalboard-friendly wireless syst...
21/04/2026
Latest hybrid sampling/synthesis instrument arrives
Arturia's Augmented series offerings rely on a mixture of sampling and synthesis, allowing users to ...
21/04/2026
Rohde & Schwarz to host Power Electronics Online Conference From Design to Vali...
21/04/2026
MAS and Lockheed Martin partner to establish an F-35 depot in Canada, enabling in-country sustainment and creating high-skilled aerospace jobs....
21/04/2026
Advertising strategies shift as competition grows for a large, active and qualit...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration w...