Madonna, Shakira, and BTS to Headline First-Ever FIFA World Cup Final Halftime Show

Global Citizen and FIFA have announced that Madonna, Shakira, and BTS will headline the FIFA World Cup 2026 Final Halftime Show on Sunday, July 19, 2026 at New York New Jersey Stadium. The show marks the first Halftime Show in FIFA World Cup Final history. It is produced by Global Citizen in partnership with Live Nation and Done + Dusted, and curated by Coldplay's Chris Martin. Muppets from Sesame Street and The Muppets from The Walt Disney Company will also appear.

The Halftime Show supports the FIFA Global Citizen Education Fund, which is working to raise $100 million to expand access to education and football for children worldwide. The fund has raised more than $30 million to date, with $1 from every FIFA World Cup 2026 ticket donated throughout the tournament.

Performing at the FIFA World Cup final in support of the FIFA Global Citizen Education Fund is deeply meaningful to me. Without education, children are denied opportunity before they even have a chance. Every child deserves access to quality learning - because education expands possibilities and creates lasting change, says Madonna.

I've spent my life doing two things - making songs and building schools. At the FIFA World Cup, those two paths come together. Standing alongside Madonna and BTS, I'll be performing Dai Dai', the song I created for this FIFA World Cup and for the kids around the world we will reach with the FIFA Global Citizen Education Fund. My hope is that on the world's biggest stage, the importance of investing in children's education steals the show! says Shakira, FIFA Global Citizen Education Fund Board Member.

Music is the universal language of hope and harmony, and we're honored to celebrate that power at the World Cup by connecting with millions of viewers around the world in support of children's education, says BTS.

Madonna, Shakira and BTS are global icons whose music transcends borders and generations, and we are proud to welcome them to the first-ever FIFA World Cup Final Halftime Show curated by Chris Martin of Coldplay, says Gianni Infantino, President, FIFA. As the world comes together for the biggest match in football on 19 July 2026 in New York New Jersey, this historic show will also shine a light on a greater purpose by supporting the FIFA Global Citizen Education Fund and our shared mission to expand access to quality education and football opportunities for children worldwide. It will be a celebration of football, unity and shared humanity that will resonate far beyond the final whistle.

The FIFA World Cup is the most unifying event on Earth. Together with FIFA and our curator Chris Martin of Coldplay, we wanted to create the first halftime moment in history focused on leaving a lasting legacy for children worldwide, says Hugh Evans, Co-Founder and CEO, Global Citizen. By bringing together the world's greatest artists, football, and a shared commitment to education, we have an opportunity to turn a defining cultural moment into enormous impact through the FIFA Global Citizen Education Fund. My hope is that in a decade from now, we will see millions of lives impacted, because of this historic moment.

FIFA and Global Citizen this week also announced the first round of grant recipients from the FIFA Global Citizen Education Fund, supporting organizations in ten countries. A second cycle of grants is now open for applications at globalcitizen.org/education-fund-apply.

LINK:	https://www.sportsvideo.org/2026/05/14/madonna-shakira-and-bts-to-head...
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