Sony Pixel Power calrec Sony

GSMA and FC Barcelona Form the Perfect Match at MWC23

13/06/2022

GSMA and FC Barcelona to Co-locate Sports Tomorrow Congress at MWC Barcelona 2023

13 June 2022, London: GSMA and FC Barcelona have signed a collaboration agreement to co-locate Sports Tomorrow Congress at MWC Barcelona 2023. FC Barcelona's President, Mr Joan Laporta and GSMA Ltd.'s CEO, Mr John Hoffman met today at Camp Nou Stadium, the home of FC Barcelona, to shake hands on the deal.

We are beyond excited to collaborate with FC Barcelona. Co-locating Sports Tomorrow Congress at MWC Barcelona 2023 brings together two world-leading events and creates space to identify and create new business opportunities across the mobile and sports ecosystems, said Mr Hoffman.

The GSMA's collaboration with FC Barcelona unites MWC Barcelona, the largest and most influential mobile technology convening event with Barcelona's sporting excellence and heritage including football, tennis, sailing and motorcycling. It is a new platform opportunity for businesses and stakeholders in the sports and technology ecosystem to convene, make deals and launch products.

Mr Hoffman continued, The move shows the strategic importance and power of mobile connectivity and follows the launch of Industry City at MWC22, featuring the fintech, manufacturing, and automotive sectors.

As data-powered, innovative sports technology continues to deliver insights with a profound impact on athletes' performance and fan engagement, the relationship between sports and technology has expanded the sports industry market.

We are very proud and happy about this agreement with MWC Barcelona, the leading platform in the mobile technology sector; it will convert the Sports Tomorrow Congress, already a leader in the field of sports innovation events, into a global point of reference in the field of linking technology and sport, while also helping project the city of Barcelona as a worldwide capital in this sector, said FC Barcelona's President, Mr Joan Laporta.

At Sports Tomorrow Congress, experts and attendees from the sports world have the opportunity to explore in-depth key topics and themes in the sports industry. It is a showcase of the decades of knowledge that FC Barcelona has accumulated on topics such as health, nutrition, high athletic performance, the digital sphere and all topics related to sports and its impact on society.

FC Barcelona set up Sports Tomorrow Congress and the Bar a Innovation Hub to help change the world through athletic excellence using knowledge and innovation. The sports ecosystem promotes a culture of excellence and collaboration with prestige brands, universities, research centres, startups, entrepreneurs, students, athletes, investors and visionaries from all over the world.

-ENDS-

About GSMA

The GSMA is a global organisation unifying the mobile ecosystem to discover, develop and deliver innovation foundational to positive business environments and societal change. Our vision is to unlock the full power of connectivity so that people, industry, and society thrive. Representing mobile operators and organisations across the mobile ecosystem and adjacent industries, the GSMA delivers for its members across three broad pillars: Connectivity for Good, Industry Services and Solutions, and Outreach. This activity includes advancing policy, tackling today's biggest societal challenges, underpinning the technology and interoperability that make mobile work, and providing the world's largest platform to convene the mobile ecosystem at the MWC and M360 Series of events.

We invite you to find out more at gsma.com

Media Contacts

GSMA Press Office

pressoffice@gsma.com

Like what you read? Share.
LINK: https://www.gsma.com/newsroom/press-release/gsma-and-fc-barcelona-form...
See more stories from gsma

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

19/02/2026

CBC Navigates Multi-Zone Winter Olympics With Bilingual Production, Remote Studios, Custom Content Hubs

The Canadian rightsholder deploys its most complex' Olympics setup an ever,...

19/02/2026

Suite Studios Announces S3 Native File Streaming for Real-Time Media Workflows at Petabyte Scale

Suite Studios, a cloud-native platform that connects creative teams to their med...

19/02/2026

Guitar Center Named Official Music Gear Retailer and AV Integrator for Tennessee Titans' New Nissan Stadium

Guitar Center and the Tennessee Titans announce a first-of-its-kind partnership ...

19/02/2026

DAZN, Matchroom Boxing Sign Five-Year Deal to Extend Long-Standing Partnership

DAZN is reinforcing its leadership in global boxing through a new five-year deal with Matchroom Boxing in the United States and the United Kingdom. The deal ext...

19/02/2026

PTZOptics Launches Visual Reasoning Initiative, Partners with Moondream to Automate Video Decision-Making

PTZOptics announces the launch of its visual reasoning initiative that makes vid...

19/02/2026

The Influencer Games? OBS Bakes Digital-Native Content Creators - and Athletes - Into Milano Cortina

Influencer Positions, AI-driven vertical video, and platform-native creators res...

19/02/2026

Scaling the Infinite Feed: OBS Redefines the Multi-Platform Olympic Experience

Host broadcaster evolves from world-feed producer to global content orchestrator, unlocking hidden moments for every platform...

19/02/2026

Got Drones? How OBS's FPV Strategy Changes the Game for Everyone

Custom drones raise expectations for bringing viewers closer to the action in new ways 2026 is not the first time OBS has used drones or event First Person Vie...

19/02/2026

Xfinity Delivered Super Bowl LX Faster Than Any Other Provider

Comcast's Xfinity announces record-setting performance from its new RealTime4K technology during Super Bowl LX, delivering the game to customers' homes ...

19/02/2026

Cortina Sliding Center Photo Gallery: Women's Monobob

The Women's Monobob turned out to be a historic event: Team USA's Elana Meyers Taylor captured the gold at age 41, making her the oldest Bobsleigh gold ...

19/02/2026

SVG Students To Watch: Philip Doherty, Elon University

The senior from Georgia has found his calling as a technical director and video engineer In the live-sports-video industry, the future is bright. Our series SV...

19/02/2026

Cosm Expands its Leadership Team to Scale Its Sports and Entertainment Division

Cosm announces the appointment of two new leaders - Jeff Hughes (President, Sports and Entertainment) and Rob Laycock (Vice President, Head of Venues Marketing)...

19/02/2026

NBC Olympics Brings Its Signature Studio Look Home' to the IBC in Milan

Two main sets feature Unreal Engine environment, LED architecture, camera-tracked virtual windows; a third, in the TV Tower,' overlooks the Duomo...

19/02/2026

Watch Robyn's Long-Awaited Return to the Stage in Spotify's Exclusive Concert Film

Last November, Spotify hosted an unforgettable night with Robyn, where top fans ...

19/02/2026

Warner Bros. Discovery returns to position one in Poland for first time since May 2025

WBD edges above Polsat in only change in the top 10 content distributor rankings...

19/02/2026

Nielsen data shows Kiwis' love of travel drives 10% lift in ad investment

Airlines and cruise operators ramp up spend as New Zealanders plan, compare and book online Auckland, February 19, 2026 - New Nielsen Ad Intel data shows adver...

19/02/2026

The Gauge: Poland | January 2026

The beginning of the new year brought a clear revival in front of television screens. The winter aura meant that Poles spent an average of 5% more time watching...

19/02/2026

Sports programming on major streaming platforms surges 52% year-over-year, according to Gracenote

New data also shows news content on FAST channels up 58% as streaming catalogs c...

19/02/2026

Sinclair Launches New True Crime Daily Video Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

Berklee Awards Fenway Neighborhood Improvement Grants to Six Organizations

Berklee Awards Fenway Neighborhood Improvement Grants to Six Organizations A total of $25,000 will be distributed among the Boston-based nonprofits. February...

19/02/2026

Submissions open for Best of Show Awards at NAB 2026

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

SMPTE Issues Call for Summit Papers

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

Broadband Usage Jumps by 9.9% in Q4

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

NBC Sports Details NEPs Extensive Work for Winter Olympic Coverage

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

Fuse Media and Complex to Launch Complex TV

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

Spincast Gets U.S. Patent for AI-Powered Shoppable TV

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

IBCAP Announces $21 Million Lawsuit Against DMTN IPTV

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

NRB Backs ATSC 3.0 Tuner and Must-Carry Requirements

Share Copy link Facebook X Linkedin Bluesky Email...

19/02/2026

Foundry Acquires Griptape to Accelerate AI Integration Ac...

Foundry, the leading developer of creative software for the Media and Entertainment industry, today announced the completion of its acquisition of Griptape, a p...

19/02/2026

Scott D Smith Captures the Chaos and Intimacy of The Bear...

Capturing the raw energy and emotional intensity of FX's hit series The Bear is no small feat, especially when the set itself is as hectic and unpredictab...

19/02/2026

Cobalt Digital Products Receive IPMX Product Certificatio...

Cobalt Digital Inc., a leading designer and manufacturer of award-winning video and audio conversion, processing, and distribution solutions, and a founder of o...

19/02/2026

DHD to Demonstrate Latest-Generation Audio Production Sys...

DHD s complete range of digital audio mixers plus the latest-generation RM1 Pro broadcast-from-anywhere unit will be promoted at the upcoming Lokalradioforbunds...

19/02/2026

Media Companies Gain Operations Observability With Operat...

Operative, the preferred advertising management solution provider for the world's leading media brands, today announced a partnership with GraySwan to bring...

19/02/2026

Witbe Launches New Agentic SDK to Power Agentic Automatio...

Witbe today announced the launch of Agentic SDK, a new test automation framework designed to help video service providers build, operate, and scale agentic auto...

19/02/2026

Network18 Media and Investments Selects Grass Valleys Pla...

Grass Valley today announced that Network18 Media & Investments Ltd., one of India's largest and most influential media conglomerates, is deploying Grass Va...

19/02/2026

Clear-Com to Sponsor and Present USITT Stage Management A...

Clear-Com is sponsoring and presenting the USITT Stage Management Award during the United States Institute for Theatre Technology (USITT) Annual Conference & S...

19/02/2026

Paramores Hayley Williams Praises Berklee Ensemble: Make Noise

Paramores Hayley Williams Praises Berklee Ensemble: Make Noise Williams acknowledged the Paramore Ensemble after their show at the Berklee Performance Center ...

19/02/2026

News Corp Announces Match for U.S. Government's $1,000 Contribution to Children's Investment Accounts

News Corp Announces Match for U.S. Government's $1,000 Contribution to Child...

19/02/2026

Main Trailer for Boyfriend on Demand' Serves Up Virtual Dating Fantasy Packed With Swoon-Worthy Moments

Back to All News Main Trailer for Boyfriend on Demand' Serves Up Virtual D...

19/02/2026

Meet the Singles of 'Love is Blind: Sweden' Season 3

Back to All News Meet the Singles of Love is Blind: Sweden Season 3 Entertainment 19 February 2026 GlobalSweden Link copied to clipboard Meet the singles ...

19/02/2026

izzi Accelerates Strategic Fiber Broadband Expansion with Harmonic

Harmonic's cOS Virtualized Broadband Platform Is Simplifying Fiber Rollouts, Lowering Infrastructure Spend, and Delivering Exceptional Broadband Experiences...

19/02/2026

Fox Corporation Announces It Will Match U.S. Government's $1,000 Contribution To Trump Accounts Children's Retirement Program

Fox Corporation Announces It Will Match U.S. Government's $1,000 Contributio...

19/02/2026

All About the Games: Play Over 4,500 Titles With GeForce NOW

The GeForce NOW anniversary celebration keeps on rolling, and this week is all about the games that make it possible. With more than 4,500 titles supported in t...

19/02/2026

Survey Reveals AI Advances in Telecom: Networks and Automation in Driver's Seat as Return on Investment Climbs

AI is accelerating the telecommunications industry's transformation, becomin...

19/02/2026

February 18, 2026

Mapping protein production in brain cells yields new insights for brain disease Scripps Research and UC San Diego scientists used a novel method to show that so...