Maxon, developer of professional 3D software solutions, is pleased to announce they will be showing their entire selection of 3D modeling, VFX, animation, and rendering tools in-person at this year's NAB Show. With a slew of acquisitions under their belt since the last in-person event in 2019-including the blazingly fast Redshift rendering solution, the Red Giant lineup of revolutionary editing, motion design and filmmaking tools, the creativity-on-the-go Forger mobile sculpting app, and most recently, the industry-standard digital sculpting and painting solution, ZBrush-NAB will be the first opportunity for attendees to see Maxon's complete lineup of products and creative solutions for digital artists in one place. In addition to these exciting new product lines, Maxon will present its 3D and Motion Design Show live from the show floor at their booth (N5920) in NAB's newly designed North Hall.
Along with so many of our industry peers, we are incredibly excited to be making our return to live events, beginning with NAB, says David McGavran, Maxon CEO. Maxon is a community-first company and while we've been able to maintain this spirit through our virtual event offerings, there's no substitute for meeting with our incredible customers and partners in person. What makes this year's NAB even more exciting for us and our community are the additions to the Maxon product family. We've been hard at work over the last three years expanding our product suite to offer end-to-end solutions for creative artists of all disciplines. We can't wait to share it with NAB attendees for the first time ever.
In addition to Redshift, Red Giant, Forger, and ZBrush, attendees can visit the Maxon booth to check out the latest version of Cinema 4D, Maxon's award-winning suite of 3D modeling, simulation and animation technology. Maxon will also be presenting its 3D and Motion Design Show event from their booth. Visit https://3dmotionshow.com/ for the complete lineup or to tune in virtually.
New for NAB 2022
Never before seen on the Maxon booth; the following tools and solutions have been added to the Maxon product suite:
ZBrush
Earlier this year, Maxon finalized the acquisition of all assets of Pixologic, creators of the Academy Award-winning ZBrush sculpting and painting software, and were joined by the entire talented ZBrush team. This move firmly rounds out Maxon's product line, allowing them to offer an all-encompassing suite of superior creative tools to meet the entire workflow needs of digital artists.
Forger
Acquired in March 2021, the Forger mobile app allows both professionals and beginners the opportunity to explore 3D sculpting without the complexity of typical desktop sculpting apps. Included as part of the Maxon One subscription, users can create 3D models for films, games, 3D print them, or even use augmented reality to immerse themselves amongst them. The company has also recently announced that the app now includes multi-language support to make it accessible to even more customers.
Red Giant
NAB 2022 will be the first live event where all Red Giant tools will be showcased in one place as part of the Maxon One offering since the companies merged in 2019. These essential tools for editing, VFX and motion design, including Trapcode Suite, Magic Bullet Suite, Universe, VFX Suite, and PluralEyes, are an industry favorite and recent award winners in the Best New Graphics, Editing, VFX, and Switchers Technology category in the 2021 NAB Show Product of the Year Awards.
Redshift
Announced for the first time at NAB 2019, this will be the first live showcase of the combined force of Maxon's suite of 3D animation tools and renowned rendering solution, Redshift. Redshift is the worlds first, fully GPU-accelerated, biased renderer and provides users with an extensive set of features that make rendering large or complicated 3D projects faster than traditional rendering solutions. A crucial tool for VFX-heavy workflows, Redshift's powerful rendering capabilities meet the productivity needs of CG creative professionals across the industry.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
Maxon, developer of professional 3D software solutions, is pleased to announce they will be showing their entire selection of 3D modeling, VFX, animation, and rendering tools in-person at this year's NAB Show. With a slew of acquisitions under their belt since the last in-person event in 2019-including the blazingly fast Redshift rendering solution, the Red Giant lineup of revolutionary editing, motion design and filmmaking tools, the creativity-on-the-go Forger mobile sculpting app, and most recently, the industry-standard digital sculpting and painting solution, ZBrush-NAB will be the first opportunity for attendees to see Maxon's complete lineup of products and creative solutions for digital artists in one place. In addition to these exciting new product lines, Maxon will present its 3D and Motion Design Show live from the show floor at their booth (N5920) in NAB's newly designed North Hall.
