Antarctic expedition broadcasts live

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Antarctic expedition broadcasts live --

Mon, 09 Dec 2013 13:18

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At the heart of a purpose-built studio and control room streaming live footage from the Antarctic is a NewTek TriCaster 860 multi-camera production system supplied and operated by UK-based broadcast facilities and hire specialist Shift 4.

Parker Liautaud, a 19-year-old adventurer, is aiming to set a new world speed record for a journey from the Antarctic coast to the South Pole and to aid in environmental studies, the expedition will also collect snow samples and weather data.

Content marketing agency Captive Minds contracted Shift 4 to provide MCR (master control room) facilities in the studio that the agency has designed and built in the foyer of global insurance giant Willis Group s London headquarters to tell this amazing story to the world.

Named after the expedition s backers, Willis Resilience Expedition TV will use the TriCaster to produce a live 60-minute show each day for 16 days during the expedition. This will be done according to a magazine-style format including live updates directly from Parker, reporter-led environmental news stories, news analyses, and studio debates with input from leading climate scientists, environmentalists and government figures.

The programming will feature live video and audio satellite feeds from the custom-built expedition support vehicle in Antarctica, which is following Parker on his mission. Additionally, video from three Sony PDW-F800 HD cameras in the studio, previously edited VT material, on-screen graphics, and Skype calls from global contributors will be utilised. Each 60-minute live show will be mixed in the TriCaster and streamed to Willis YouTube channel.

Alex Trezies, managing director of Shift 4, says, For a live show like this, when there is only one chance to get it right, we know we can rely on TriCaster. It gives us all the inputs and outputs we need, plenty of graphics and effects, automation and built-in live streaming, with an intuitive interface. TriCaster enables us to produce professional quality programming that fits our clients budgets.

We have an exciting journey to share, and an important issue to discuss with viewers around the world who are focused like us on how companies, places and people can become more resilient. The team at Captive Minds has helped us to tell this story and have this conversation in a richly creative and technologically-advanced way with the largest possible audience, comments Josh King, senior vice-president, Group Marketing and Communications for Willis.

Simon Greenwood, series producer for Willis Resilience Expedition TV at Captive Minds remarks, I am excited by this opportunity for a televisual examination of the impact of climate change. We are indebted to Willis for having the ambition to make it happen. It hasn t been easy building a large, fully soundproofed studio to operate in a working reception area. The team has been hand-picked for a task that will require cool, calm heads.

Until 16 December 2013, viewers can visit www.willisresilience.com at 08h30 GMT to see the live show or visit www.youtube.com/user/WillisResilience to watch previous broadcasts.

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