CCTV Broadcasts the 2017 Spring Festival Gala using Ross Video Robotics posted: 25/03/2017
China Central Television (CCTV) began their Chinese New Year broadcasting the 2017 Spring Festival Gala live on January 27th using Ross Video's Furio RC. The CCTV Spring Festival Gala is an integral part of Chinese New Year celebrations, carrying a special meaning for many in China. The broadcast has a yearly viewership of over 700 million viewers, making it one of the premier television events of China.
CCTV placed high regards on the remote capability of Ross' Furio RC during the Gala. Furio enabled them to create shots that were previously impossible, combining responsiveness and flexibility with unrivaled smoothness and stability.It also allowed them to maximize their efficiency by eliminating the cost of having multiple operators, while keeping the filming space to a premium.
Due to space constraints during the Spring Festival Gala for the Rooster year, CCTV had only 12 meters of straight and curved tracks to be placed throughout the audience. Under the remote control of the operators, Furio RC quickly panned from one end of the audience to the other with superior smoothness and stability, while simultaneously capturing panoramic views of the stage, long-range views of the audience, and close-up shots with the political leaders sitting among them.
The Spring Festival Gala has utilized a large number of alternating LED screens in recent years to coordinate the content and visual effects of its programs, which in turn has brought out important elements of the gala. The Furio RC, whether moving at a constant velocity or accelerating along the straight and curved rails, can allow the focusing, orientation and positioning of the camera to collaborate with the swiveling and changing displays on the LED video curtains, bringing an immersive experience of visual richness to the audiences at home.
We are very happy and honored that CCTV chose our technology to be part of one of their most important live events that is watched by hundreds of millions of viewers. I think that shows the confidence they have in the performance of our system, said Andrew Tan, Director of Sales, APAC. We hope that Ross Furio RC may continue to bring about more innovative and compelling productions for the Spring Festival Gala, delivering breathtaking shots of the Gala to all audiences in front of their televisions across the country year after year.
About Ross Video
Passionate about live production, Ross Video designs and manufactures technology and services that power live video productions seen by billions of global viewers daily. Our goal is to make it easy for customers to create compelling news, weather and sports broadcasts, engaging material for sports stadium screens, legislative assemblies, entertainment shows and rock concerts, and inspiring content for houses of worship.
Relentlessly innovating, Ross Video delivers the industry's widest range of solutions for augmented reality and virtual sets, real-time motion graphics, camera systems, robotics, production switchers, newsroom systems, social media management, mobile live-event solutions, video servers and signal processing.
All Ross products adhere to our philosophy of Smart Production - they work together seamlessly and integrate tightly with third-party solutions, helping our customers meet their business, technical and creative goals.
Ross Video has offices around the world and 24/7/365 technical support is included in the price - even for products bought on eBay. Ross employees are authorized to rent helicopters when necessary.
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
09/05/2025
Wooden Camera, a leading innovator in camera accessories, is proud to announce the launch of a new line of products for the Blackmagic URSA Cine Cameras. These ...
09/05/2025
LYNX Technik, provider of modular signal processing solutions is expanding its popular Series 5000 platform with three new 12G-SDI cards. The new cards provide ...
09/05/2025
Pebble, the leading automation, content management and integrated channel specialist, has completed a project to migrate ON TV, the major independent broadcaste...
09/05/2025
NUGEN Audio launches its new speech intelligibility plug-in, DialogCheck. A mono, stereo and multichannel dialog clarity meter, the software provides an objecti...
09/05/2025
Disguise the technology platform and solutions provider that powered MDL Beast Soundstorm 2024, Dubai Expo's Al Wasl Dome and visual displays at the Burj ...
09/05/2025
CVP has announced it will demonstrate its cutting-edge broadcast, live production and studio solutions at MPTS 2025. Taking place at Olympia London from 14th - ...
09/05/2025
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, and White Peaks Solutions, the prominent e...
09/05/2025
SportsEngine Play, the first-of-its-kind streaming service for youth sports, has agreed to a multi-year extension with AI-automated sports content leader, Pixel...
09/05/2025
Friend MTS, a leading global provider of content protection services, today announced that TOD, the premier sports and entertainment OTT subscription service fo...
09/05/2025
ZEISS announces that it is in development on a new virtual lens technology that will allow visual effects and compositing artists to apply an authentic lens loo...
09/05/2025
At the 2025 Media Production & Technology Show (MPTS), Cerberus Tech will showcase the latest major enhancement to its Livelink IP video delivery platform the...
09/05/2025
Capitol Broadcasting Company welcomed Warren Thomas as the new Vice President an...
09/05/2025
CAMBRIDGE, Mass. Studio Technologies said the Harvard University athletics department has integrated Dante-enabled equipment from the vendor into its broadcast ...
09/05/2025
NEW YORK ITN, a provider of a local linear supply side platform, and Magnite, a independent sell-side advertising company, have announced that they working toge...
09/05/2025
LEEDS, U.K. Nugen Audio has launched a new speech intelligibility plug-in, DialogCheck and offered up quotes from technologists working at places like Netflix p...
09/05/2025
AJA I/O Gear: The Heart of Broadcast Solutions' VEGO Mobile Editing Solution
Brie Clayton May 8, 2025
0 Comments
When working remotely on broadcas...
09/05/2025
What do they teach in an Advanced Adobe After Effects Course?
Roland Kahlenberg May 8, 2025
0 Comments
There aren't many advanced After Effects co...
09/05/2025
Larry Jordan Sits with Trevor Morgan of OpenDrives at NAB 2025
Brie Clayton May 8, 2025
0 Comments
Trevor Morgan, COO of OpenDrives, shares how the co...
09/05/2025
Berklee Popular Music Institute Announces UK Festival Debut and Tour Dates For the first time, BPMI will bring Berklee-affiliated artists and students to the ...
09/05/2025
Here is your host, Patrick Kielty!
In the season finale of The Late Late Show, ...
09/05/2025
My Eurovision Party 2025 - join in on the fun with RT Kids!
Eurovision launche...
08/05/2025
A sinister fairy infiltrates a desperate family in Kenneth Dagatan's In My Mother's Skin, which premiered at the 2023 Sundance Film Festival. Photo co...
08/05/2025
As expected, continued weak demand from key sales markets and declining economic...
08/05/2025
A new three-part series is coming to BBC iPlayer and BBC One
(Image: The Christie Archive Trust)
The BBC has announced Agatha Christie's Endless Night, a...
08/05/2025
For skyward-bound operators, training focuses on the unique aspects of flying ISR missions, including the management of onboard surveillance equipment and the e...
08/05/2025
The cable industry has told the Federal Communications Commission it supports the National Association of Broadcasters' proposal to allow broadcasters to us...
08/05/2025
WASHINGTON The Consumer Technology Association has continued its opposition to mandates requiring that NextGen TV/ATSC 3.0 tuners be included in new TV sets, sa...
08/05/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real time visualization, has named Paul Maroni as Vice Pres...
08/05/2025
This year's UK Pavilion in hall 5, once again managed by Tradefair, will provide visitors with the unique opportunity to discuss and be involved in cutting ...
08/05/2025
Rohde & Schwarz will showcase its latest energy-efficient transmitters and 5G Broadcast technologies, designed to support network operators and content provider...
08/05/2025
IRVING, Texas Nexstar Media Group has tapped Bill Nardi as vice president of station operations, responsible for overseeing the day-to-day broadcast operations ...
08/05/2025
SEATTLE LumaTouch is partnering with CNN Academy to improve mobile storytelling techniques and support training across all of CNN Academy's training simulat...
08/05/2025
WASHINGTON The Society of Broadcast Engineers has filed comments with the Federal Communications Commission that support a proposal by the National Association ...
08/05/2025
Senior adviser to the United States Agency for Global Media Kari Lake has announced that One America News Network (OAN) will provide newsfeed services for fre...
08/05/2025
EdMon Expands as AI-Driven Post Production Workflows Gains Traction in Sweden an...
08/05/2025
Using Luma Mattes in Adobe Premiere Pro
Graham Quince May 7, 2025
0 Comments
This very quick tutorial shows you how to take an RGB clip and apply its ...
08/05/2025
OpenDrives Unveils Free Your Data' Initiative with New Astraeus Cloud-Nativ...
08/05/2025
Student Spotlight: Grigori Balasanyan The Armenian composer, who was named Boston Conservatory at Berklees 2025 student commencement speaker, talks about his ...
08/05/2025
08 May 2025
VEON Shareholders Re-elect Board at 2025 AGM, Founder Augie Fabela ...
08/05/2025
Comedy and entertainment channel U&Dave bring back their #1 ranked programme of ...
08/05/2025
May 8th, 2025 Press Materials Available Here
Tribeca Festival 2025 Unveils New Premieres Spanning Film and Music
Slick Rick's Victory with Idris Elba a...
08/05/2025
May 8th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces Lineup for Inaugural Storytelling Summit
11-Day Industry Event Launches with Tal...
08/05/2025
SVG Sit-Down: Vizrt's Nicholas Jameson on AI in Workflows, Pushing Boundarie...
08/05/2025
Creating Alternative Brand Experiences: Live Sports in the Age of Fortnite, Meta...
08/05/2025
PGA TOUR's David Piccolo: Advanced Graphics and Virtual Production Tools are...
08/05/2025
Tech Focus: Advancing Immersion in Sports Broadcasting with AR and Virtual Produ...
08/05/2025
Expect even more chaos this July with Harriet Webb leading the returning cast, p...
08/05/2025
Back to All News
Now in Production: Comedy Action Film Husbands in Action'...
CCTV Broadcasts the 2017 Spring Festival Gala using Ross Video Robotics posted: 25/03/2017 
