
(22/11/2014) Polecam has taken its partnership with the Antelope PICO Ultra Slow Motion minicam a further leap forward by putting the camera into a re-designed FishFace waterproof housing on the end of a Polecam remote head lightweight jib arm. This combination now allows Polecam to shoot aquatic sports in HD streaming Ultra Slow Motion from viewpoints above and below water level, demonstrating new and spectacular shots and moves not seen before. This opens up new opportunities not only for sports viewing but also for natural history and industrial applications too.
Additionally this new functionality offers an important tool for the analysis of swimming, diving and other aquatic sports.
Polecam Systems took the kit to the Luton Active Pool to test the FishFace / PICO system and to record Ultra-Motion of swimmers and divers.The aim of this was two-fold, said Steffan Hewitt, owner of Polecam Systems. Firstly to validate the system and generate footage for future events, and secondly as a training tool for the coaches.
The FishFace system was developed at the request of Laurie Frost of Camera Corps (a Vitec Videocom company) for the 2000 Sydney Olympics for a new view on swimming and diving. Since then it has become a standard tool for all major aquatic events including the swim section of the Triathlon. Now by adding the Antelope PICO into a re-designed housing to attach to the standard FishFace, ultra-motion shots at 350fps can now be achieved.
Sport no longer happens without some form of ultra-motion for replays, said David Jenkins, Diving Development Officer for Luton Active, but for us to be able to replay a shot instantly and then play back on a 50 monitor poolside is an invaluable training tool and we look forward to using it again.
Instant analysis, but also having this high quality full HD footage for further analysis on my laptop after the session is also priceless said Peter Woodbridge, Swimming Development Officer for Luton Active. Playing back shots poolside immediately after the event is so much more powerful than the next day. Its fresh, and adjustments can be made immediately. Formula One pit-stops or 50m freestyle sprinters, the benefit is the same.
Mark Sallaway, a veteran Polecam/FishFace operator was on hand to run the 3 section (3.5m) Polecam while Steffan piloted the Pico and its instant replays. The Pico was running up to 350fps at full HD. Dan Palfreman, Luton Active Manager was extremely helpful in making this happen as well as all the swimmers and divers.
Polecam's attraction has always been a winning combination of portability, speed of rig/derig, adding production value without hassle, getting crane shots where no other rig could go, and getting right in to where the action is. Crane shots up a mountain! No problem. In a small location studio! No problem. On a small boat! No problem.
The company has continued to develop and refine Polecam, never standing still, and today Polecam Systems offers a wide choice of ways to own a rig, from the Polecam Starter Pack, an entry level configuration which, using the Long Head, will take a variety of cameras such as minicams, D-SLRs, the Canon C300, Sony Nex 700, Black Magic Design Cinema camera or RED, and now, at the higher end of the range the new Polecam Professional Pack PPP.When configured as 7th Heaven, the full Polecam rig has an extended reach of 8m/26 and when fitted with a minicam you can get right in close to where the action is, giving a unique creative viewpoint to your productions.
There is a whole range of mini HD cameras, other specialised cameras, heads, accessories, recorders, not to mention 3D, underwater add-ons and Extreme Ultra Motion too.
Polecam will change the way you shoot and the way you think about shooting.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...