
Creativepool Annual 2024: The Most Award Gets Moster
Brie Clayton March 19, 2024
0 Comments
The creative industry's MOST award opens for entries with four brand new categories reflecting the changing landscape of the creative world.
It's the most creative time of the year once again; the Creativepool's Annual 2024 Creativepool Annual 2024 is officially underway, inviting the industry and creatives from across the globe to showcase their most innovative and impactful work to our world class judges and a network of industry peers and industry leaders.
Now in its 11th year, the Creativepool Annual continues to set the standard for recognising and celebrating creative excellence. Our global panel of brand marketers and agency leaders will pick through your entries, highlighting the very best for inclusion in what has become one of the creative industry's most valuable tomes.
The Most Award At the heart of the The Annual is its vision to be The Most Award. This title is a testament to Creativepool's commitment to innovating the award space, creating diversity and recognition within the creative industry.
The inclusion of free categories, the provision of vital judges' feedback, the People's Choice awards, and, of course, The Annual being both a trophy and marketing piece, all contribute to what has become one of the industries most celebrated honours
2024, however, marks a particularly significant evolution for the Annual, with the introduction of four brand new work categories.
These categories not only reflect the changing landscape of the creative world but also acknowledge brand new emerging fields and innovative practices.
New Categories This Year Art: Breaking new ground, this is the first non-commercial category for the Annual, acknowledging the purest, unadulterated form of creative expression.
Artificial Intelligence: In recognition of the burgeoning impact of AI in the creative sector (and the fact it's going to take all out jobs), this category anticipates a future where AI reshapes creativity.
Self-Initiated: Because we all know the hardest briefs are your own, this category is dedicated to personal projects and celebrates the creativity and dedication it takes to bring self-conceived ideas to life.
Spatial Design: Recognising the importance of the spaces we live and work in, this category celebrates innovative design in the physical realm.
Additionally, two new award categories have been added: Network of the Year and Design Agency of the Year. These categories aim to recognize and honour the collective efforts of teams that have made significant contributions to the creative industry. You can view all The Annual categories here.
More Than Just an Award The Creativepool Annual is not just an award, but a celebration of creativity, maintained on a platform dedicated to professional growth. If you want to be a part of the industry's most award, the Annual extends a warm invitation to both newcomers and veterans.
Winners will have their work published in all 5,000 copies of the Annual that will be printed and distributed to the agency and brand leaders across the globe. They will also receive limited edition Gold, Silver or Bronze Annuals and will be offered Free Pro Creativepool Membership, alongside a highly coveted winner's badge on their Creativepool profiles.
The final deadline for submissions is set for the 26thof April, followed by the closing of late submissions on the 23rdof May. It all culminates in a glitzy and glamorous Annual Launch Party in the centre of London on the 5th of September, where you can share a drink and your success with hundreds of peers and industry leaders.
Michael Tomes, Founder, Creativepool said:
After having such a fantastic 10 year anniversary of The Annual last year, Annual 2024 is all about change. We've taken a bit of a controversial step by introducing an AI category this year. From the feedback that we have been getting from our community AI is the one thing that simply terrifies creatives, with many concerned that needs for their skills will be made obsolete sooner rather than later. Creativepool takes a more pragmatic approach and see a future where AI and creativity move together. Seeing a world where AI opens up new creative opportunities and let individuals and agencies to achieve things that would be impossible before this new tool.
As a foil to the purely computer generated we have introduced the complete opposite and launched our first non-commercial category Art , a place we would advocate, should be kept as a sanctuary for human creative endeavours.
March 13, 2024Maxon's Demystifying Post-Production: 3D Printing Week 3MARCH 18, 2024, 12:00PM-1:00PM In this series, Digital modeler and painter Scott Unruh will
March 7, 2024Quantum - Running Hot & Cold: Building Efficient, Performant Storage WorkflowsThere are so many burning questions for anyone responsible for building an
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/11/2026
In a new home, the show had its traditional focus on music production, but broadcast themes received significant emphasis
The Audio Engineering Society (AES) c...
09/11/2026
Content creation and rights, YouTube archive, production workflows, investment, ...
09/11/2026
Industry leaders from Prime Video, NASCAR, FOX Sports, and more discuss the tech...
09/11/2026
SMT (SportsMEDIA Technology) is delivering on-air graphics and shot data for the Women's Team Golf League (WTGL), which made its debut Sunday, Nov. 8, at So...
09/11/2026
BKB Bare Knuckle Boxing has appointed Michael Ridout Managing Director, UK. He will lead BKB's operations in the United Kingdom and take on wider operationa...
09/11/2026
SMPTE's Media Technology Summit (MTS2026) takes place Nov. 16-19 at the Pasadena Convention Center. The schedule:
Media Tech Business Forum (Monday, Nov. 1...
09/11/2026
The Audio Engineering Society (AES) held AES Show Nashville 2026 Oct. 30-Nov. 1 at the Gaylord Opryland Resort & Convention Center. AES reports nearly 3,000 reg...
09/11/2026
Analyst Josh Stinehour will share results Jan. 26 in Mountain View, Calif.
Devo...
09/11/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
09/11/2026
Permanent mixed-reality activation debuted against the Brooklyn Nets at Rocket A...
09/11/2026
The new agreement brings the Playoff to 23 games, including 16 on-campus matchup...
09/11/2026
SMT provided production technology and graphics support for all three NASCAR nat...
09/11/2026
Captures Nils Frahms upright concert grand
In their latest collaboration with composer Nils Frahm, Native Instruments have captured a vertical concert grand...
09/11/2026
18-19 November 2026, Sonic College, UC SYD, Kolding, Denmark
Sonic College have announced that their annual Sonic Days conference is set to return to Koldin...
09/11/2026
Cinematic scoring tool gains free entry-level version
Sonuscore's Elements range offers a free entry point into the company's line-up of scoring too...
09/11/2026
Rohde & Schwarz and ZES ZIMMER present test solutions for power systems and auto...
09/11/2026
The BBC and BritBox have announced further casting for the forthcoming six-part series Hercule from Mammoth Screen and Agatha Christie Limited for the BBC and B...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Berklee's Singers Showcase Celebrates Whitney Houston's Music and Her Go...
09/11/2026
Monday 9 November 2026
Life in the fast laneTurn on cookies to view this content. Go to Privacy options and select Accept All'.
Privacy options
From Tik...
09/11/2026
Monday 9 November 2026
Cathy Newman to revist defining moments in recent histor...
09/11/2026
Monday 9 November 2026
Sky VIP unwraps over one million free rewards for customers this Christmas
This Christmas, Sky VIP is giving away more than one million...
09/11/2026
When is a city green' and when is it a big polluter? As we approach COP 31, when country leaders from around the world meet to negotiate climate policies a...
09/11/2026
Focusrite Control 2 iOS and Android apps now support Scarlett 3rd Gen, Clarett ,...
09/11/2026
Korea's Ministry of Science and ICT and NVIDIA hosted the MSIT-NVIDIA AI Sta...
09/11/2026
Simulation, which has long been the proving ground for robots learning to walk, ...
08/11/2026
Updated modules & new Analyze function
Acon Digital's all-in-one restoration plug-in has just been updated, and now boasts an Analyze button that allows...
08/11/2026
Run analogue gear emulations on your GPU
AnalogX have released a new GPU-powered mixing ecosystem that's been designed to change how users handle analog...
08/11/2026
COW Jobs: Set and Production Design Expert - Remote
Brie Clayton November 8, 2026
0 Comments
Set and Production Design Expert (Remote, worldwide)
No...
08/11/2026
NVIDIA is releasing Dynamo-optimized deployment recipes for Korea's leading open models: A.X K2 from SK Telecom, K-EXAONE 2.0 from LG AI Research, Solar Ope...
08/11/2026
NVIDIA and Korea's Ministry of Science and ICT (MSIT) are expanding their collaboration across the country's sovereign AI ecosystem, from AI semiconduct...
08/11/2026
As AI agents take on more work, they need capable open models and security that advances alongside them.
Hyundai Motor Group is exploring NVIDIA NemoClaw bluep...
08/11/2026
Tapping into the country's strengths in manufacturing and engineering, NVIDIA is helping advance Korea's physical AI ecosystem.
The country's indu...
07/11/2026
Mix Analysis, improved Render window & new bundled instrument
The free version of Tracktion's DAW software has recently received an update that introduc...
07/11/2026
The National Film and Video Foundation (NFVF) is a statutory body established to promote and develop the South African film and video industry, including animat...
07/11/2026
NEW YORK - November 5, 2026 - An estimated 31.2 million people watched primetime coverage of the 2026 U.S. midterm elections on Tuesday, November 3, according t...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
COW Jobs: Production Manager - Las Cruces, NM
Brie Clayton November 6, 2026
0 Comments
Production Manager
November 5, 2026COW Jobs: Faith-Based UGC ...
06/11/2026
It's been a big week in Australia horse racing as the Victoria Racing Club (...
06/11/2026
Additional gear includes a second, outside drone; a second slo-mo unit; and a wi...
06/11/2026
The University of Alabama has installed a new Daktronics display system at Coleman Coliseum in Tuscaloosa. It includes a 360-degree centerhung with four underbe...
06/11/2026
NEP Americas, part of NEP Group, has expanded its remote production offering with new IP-based flypack production kits deployed from the U.S. and available to c...
06/11/2026
Telestream has appointed Joseph Hopkins Chief Revenue Officer. He has more than two decades of executive experience in media technology. In the role, he will fo...
06/11/2026
In-venue and creative video staffers at the professional and collegiate level ha...