New solution features per-session watermarking, improving multiscreen and OTT video security for cable and IPTV service providers
AMSTERDAM - September 13, 2013 - IBC, stand #14.182 and stand #2.A41 - SeaWell Networks, a leader in multiscreen video delivery solutions, today announces a joint multiscreen security solution with Civolution, the leading provider of technology and solutions for identifying, managing and monetizing content. The collaboration enhances SeaWell's multiscreen security framework by adding scalable, per-session watermarking for multiscreen and over-the top (OTT) services.
Piracy and illicit re-streaming of service providers' linear and on-demand (VOD) content over the Internet is a major challenge for the television industry, especially regarding live sporting and other high-demand events. Answering the demand for advanced security, the joint solution combines the edge-based, per-session encryption capability of SeaWell's Spectrum Session Delivery Controller with Civolution's NexGuard forensic watermarking technology. As a result, operators can detect the watermark to identify the source of content theft, and then take action on an individual user basis.
The joint solution identifies each streaming session and creates an imperceptible, uniquely watermarked video stream at the network edge without impacting the viewer's experience. Each stream is then repackaged for any adaptive bit rate (ABR) format, delivered to the end-user device, and encrypted and protected with DRM on a per-session basis. Through SeaWell's dynamic manifest manipulation capability, the solution is compatible with targeted ad/alternate content insertion.
Real-time piracy of premium content can significantly impact pay-TV service providers' business. It limits the potential of selling high-end subscription packages, introduces a risk of subscriber churn and can lead to revenue loss, said Jean-Michel Masson, SVP Watermarking Solutions, Civolution. By combining Spectrum's per-session based capabilities with Civolution's unique stream identification, we are introducing a powerful deterrent against piracy, thereby removing this threat.
Civolution's NexGuard watermarking technology has a proven track record for protecting pre-release content, digital cinema and pay-TV services, said Brian Collie, CEO of SeaWell Networks. Our collaboration further improves our multiscreen security framework for cable and IPTV service providers, allowing them to offer an efficient watermarking value-added service that establishes a complete chain of custody between customers and broadcast partners.
The solution will be on display at IBC at SeaWell's stand #14.182 in hall 14 and Civolution's stand #2.A41 in hall 2.
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New solution features per-session watermarking, improving multiscreen and OTT video security for cable and IPTV service providers 
