
Grass Valley Helps MediaHub Address New Market Dynamics With Scalable Agile Services
MONTREAL, May 20, 2019 Australias leading broadcast services provider, MediaHub Australia, has turned to long-time collaborator Grass Valley, a Belden Brand, to help optimize its operations to easily deliver highly adaptive services and transition to a bespoke business model.
Building on an existing SLA agreement, Grass Valley created a bespoke package, delivering support for all MediaHub Australias equipment on a per-channel basis. The new deal moves from support based on capital purchases, to one based on channel count. Thanks to this new framework, MediaHub Australia can deliver a more flexible service offering to its customers from adding a new streaming service or a linear channel to on-demand or mobile app-based access to content.
Our close working relationship over many years has given Grass Valley an in-depth knowledge of how our operation works. This valuable insight, together with its market leading solutions, is why Grass Valley is strongly positioned to help prime our business to meet any challenge the market throws at us, said Alan Sweeney, CEO at MediaHub. We pride ourselves in leading the way when it comes to broadcast service provision and always strive to keep our operation at the cutting edge. Thanks to Grass Valley, we have cemented our position as the market leaders with a radical new approach that keeps us and our customers one step ahead of the ever-shifting topography of the media industry.
Grass Valley custom designed workflows to meet the MediaHub Australias unique needs. All the channels handled by MediaHub Australias facility are controlled by Grass Valleys Morpheus Automation and server playout system.
With consumers firmly taking charge of their content engagement, broadcasters, media organizations and service providers need the agility to quickly respond to what audiences demand, said Ward Hansford, vice president sales, Oceania at Grass Valley. This project with MediaHub Australia perfectly illustrates how we can help service providers re-shape their business to stay ahead in todays fast shifting mediascape. The agreement delivers the increased flexibility, scalability and agility needed for MediaHub Australia to transition to a per channel count model MediaHub sets the high watermark for cutting edge broadcast service provision and we are incredibly proud that the company has once again turned to Grass Valley at this critical period in its evolution.
###
For information about Grass Valley solutions and services, please visit grassvalley.com.
About Grass Valley
Grass Valley is focused on empowering customers to create, control and connect content wherever, however and whenever it is consumed. In this ever-changing media landscape, content remains the most important element. Many of our customers are faced with the need to create and support new workflows while continuing to operate their legacy workflows, simultaneously broadcasting through traditional channels, Over-The-Top platforms, and Video-On-Demand as well as to tablets, PCs, and mobile devices.
We provide the innovative tools and expertise to help customers improve the efficiency of their operations while telling better stories to attract and keep viewers. With Grass Valleys integrated solutions that enable flexibility, efficiency, cost-effectiveness, quality and scalability, broadcasters and content creators have what they need to sustain their businesses. Headquartered in Montreal, Grass Valley has been in the broadcast business for 60 years and is part of St. Louis-based Belden Inc. For more information, visit www.belden.com.
Belden, Belden Sending All The Right Signals, and the Belden logo are trademarks or registered trademarks of Belden Inc. or its affiliated companies in the United States and other jurisdictions. Grass Valley products listed above are trademarks or registered trademarks of Belden Inc., GVBB Holdings S.A.R.L. or Grass Valley Canada. Belden Inc., GVBB Holdings S.A.R.L., Grass Valley Canada and other parties may also have trademark rights in other terms used herein.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
18/02/2026
Audio quality control (QC) is becoming ever more crucial for Olympic Broadcastin...
18/02/2026
The Olympic Games are not only a showcase of athletic excellence, they are also ...
18/02/2026
Netflix is entering the MMA game with a matchup between two of the biggest names ever to compete on the women's side.
Most Valuable Promotions and Netflix ...
18/02/2026
Grass Valley announces that Network18 Media & Investments Ltd., one of India'...
18/02/2026
Cobalt Digital Inc., a designer and manufacturer of video and audio conversion, ...
18/02/2026
Production is divided between a studio in the mountains and a brand-new studio i...
18/02/2026
At the Winter Games IBC in Milan, NBC Sports and Olympics' director of audio...
18/02/2026
The Women's Alpine events at the Tofane Alpine Skiing Center, about a 10-minute drive from Cortina d'Ampezzo, featured some of the most exciting Olympic...
18/02/2026
At the Broadcast Center, 14 audio-control rooms handle the sound in a complex routing and processing regimen
We are exactly where we want to be, Karl Malone,...
18/02/2026
With 300 hours of curling competition in two weeks, it's a safe bet that even the most curling-hungry fan will be satiated. It also requires a production te...
18/02/2026
Always seen as one of the more crazy Olympic events, Bobsleigh is a sport in which athletes must have nerves of steel and pilots must navigate high-tech sleds...
18/02/2026
A typical Winter Olympics day - or should I say evening - inside the Warner Bros...
18/02/2026
The Netherlands has dominated Milan's ice rinks, scooping six speed skating ...
18/02/2026
At the Broadcast Center in Stamford, three discrete intercom systems combine into a centralized infrastructure
Into the second week of Milan Cortina 2026, eigh...
18/02/2026
AI is reshaping operations, capital is scaling ownership, sports are converging with media and entertainment, and venues are evolving into year-round platforms...
18/02/2026
DNA Inc. specializes in crafting next level digital experiences in the Media, St...
18/02/2026
Conflicts have increased, but so have solutions, driven chiefly by pragmatism and the threat of AI music
The only persons on the Figure Skating ice at the 2026...
18/02/2026
Canadian rightsholder deploys its most complex setup at an Olympics ever with ...
18/02/2026
A crew of 1,685 people and 13 control rooms produce nearly every on-air minute f...
18/02/2026
Following an extraordinary 2025 in which he was named Spotify's Global Top A...
18/02/2026
Despu s de un extraordinario 2025 en el que fue nombrado Top Artista Global de Spotify por cuarta vez, algo sin precedentes (y tras su presentaci n en el halfti...
18/02/2026
SBS brings Australians together to mark Ramadan and Eid with communities nationw...
18/02/2026
The Virginia-class attack submarine USS Texas (SSN 775) underway....
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Good Luck, Have Fun, Don't Die in theaters February 2026 Photo courtesy of Graham Bartholomew, SMPSP
James Whitaker, ASC reunited with visionary director G...
18/02/2026
TAG Video Systems has expanded its Media Control System (MCS) version 1.7.0 release with Lens, a visual service health analysis interface that organizes monitor...
18/02/2026
Teradek, a global leader in advanced video transmission technology, today announced the launch of RF-X Auto Switcher, a revolutionary appliance designed to deli...
18/02/2026
Train Dreams. (L-R) Director of Photography Adolpho Veloso and Joel Edgerton as Robert Grainier on the set of Train Dreams. Cr. Daniel Schaefer/BBP Train Dreams...
18/02/2026
Cerberus Tech, a leader in cloud-native IP video contribution and distribution, today announced the addition of Akamai Cloud as a supported infrastructure optio...
18/02/2026
Leading video software provider, Synamedia, today announced that Office de Radio et T l vision des Comores (ORTC), the national public broadcaster for the Comor...
18/02/2026
Back to All News
Netflix Opens New Office in Mexico CityFrom left to right: Francisco Ramos, Vice President of Content for Latin America; Manola Zabalza, Secre...
18/02/2026
Calibr-Skaggs and Kainomyx launch collaboration to pioneer novel malaria treatments Partnering to speed up the discovery of new malaria drugs that target parasi...
17/02/2026
Eutelsat announces the renewal of multiple capacity agreements with Viewsat, rei...
17/02/2026
At Milano Cortina 2026, one statistic stood out across industry reporting: 70% of global signal distribution is now happening over public cloud. What began as e...
17/02/2026
CP Communications provided broadcast support for Super Bowl LX in Santa Clara, Calif. at Levi's Stadium, marking 27 years of working around the Big Game. Th...
17/02/2026
Street-level images of iconic Los Angeles landmarks are incorporated into the regular-season look
With NBC Sports just months into its return to NBA coverage a...
17/02/2026
Sophie Hyde and John Lithgow backstage during the premiere of Jimpa. (Photo by George Pimentel / Shutterstock for Sundance Film Festival)...
17/02/2026
Johannesburg, 17 February 2026 - The National Film and Video Foundation (NFVF), ...
17/02/2026
A Green Beret hangs a 60mm mortar round from a M225A mortar system on a live-fire range. (Photo credit: U.S. Army)...
17/02/2026
AI Is Scaling Faster Than Governance And That's a Risk AI adoption hasn't rolled out through neat transformation programmes. It has spread organically...
17/02/2026
Cable Surges 9% on Strength of College Football Playoffs and News, while NFL Delivers Top 15 Broadcast Telecasts
ESPN (+86%) and FOX News Channel (+17%) Combin...